Entrepreneurial Icebreakers [electronic resource] : Insights and Case Studies from Internationally Successful Central and Eastern European Entrepreneurs /
Prats, Julia.author.
Sosna, Marc.author.
Sysko-Romańczuk, Sylwia.author.
This book presents key insights about the challenges and the approaches they applied. All companies are featured in 15 teachable case studies - ready to use in entrepreneurship and strategy courses - that represent a broad level of diversity with regard to countries, industries, topics, growth phases, challenges and internationalization strategies.
Description based upon print version of record.
Cover; Half-Title ; Title; Copyright; Dedication; Contents; List of Figures; List of Tables; Prologue: Why "Entrepreneurial Icebreakers"?; Foreword; Acknowledgments; Notes on Contributors; About the European Forum for Entrepreneurship Research (EFER); About IESE Business School; About Warsaw School of Economics (SGH); Introduction; Part I Conquering International Markets from Transition Economies; 1 Entrepreneurship in Transition Economies; 2 Overcoming Start-Up Challenges in Transition Economies; 3 Overcoming a Negative Country-of-Origin Effect
4 Growth Strategies and Internationalization Patterns5 From Lag Markets to Lead Markets; Appendices; Part II Case Studies of Internationally Successful CEE Companies; CASE 1: ACE enterprise Slovakia: "Drawing Out" the Future; CASE 2: Atlantic Grupa: Preparing for Leading in the New Europe; CASE 3: Avangate: Preparing the Trans-Atlantic Jump; CASE 4: Big Filter: Russian Filters in the International Market; CASE 5: Fx3x: Star Performance without a Star Attitude; CASE 6: Graphisoft: The Architecture of International Growth
CASE 7: Estonia's Laser Diagnostic Instruments (LDI) AS: Beaming toward GrowthCASE 8: LINET: To Be an Object of Desire, Not of Choice; CASE 9: The Masterplast Story: Constructing an Entrepreneurial Success Story; CASE 10: Modesat Communications OÜ: Riding a Big Wave with a Small Boat; CASE 11: Pipistrel: The Freedom of Flight; CASE 12: PKF Betar Company: "Meters" Away from Further Growth; CASE 13: Russian Cosmetics:* "Healing"  Skin Care Products in Russia; CASE 14: Selena Group: Internationalizing through Multilocality; CASE 15: SOLARIS Bus and Coach: A Bus Tour to Global Markets; References
Index
Includes bibliographical references and index.
This book presents key insights about the challenges and the approaches they applied. All companies are featured in 15 teachable case studies - ready to use in entrepreneurship and strategy courses - that represent a broad level of diversity with regard to countries, industries, topics, growth phases, challenges and internationalization strategies.
Small business.
International economics.
International business enterpris.
Economic history.
Entrepreneurship.
Development economics.
Small Business.
International Economics.
International Business.
Economic History.
Entrepreneurship.
Development Economics.