The rhetorical power of popular culture : considering mediated texts /
Sellnow, Deanna D.
Los Angeles, Calif. ; London : SAGE,
c2010.
Includes bibliographical references and index.
What is popular culture and why study it? -- Expanding the rhetorical tradition -- A narrative perspective -- A dramatistic perspective -- A Marxist perspective -- Feminist perspectives -- A music perspective : the illusion of life theory -- A visual perspective : visual pleasure theory -- Media-centered perspectives.
Popular culture
Rhetorical criticism.
Mass media and public opinion.