Marketing kit for dummies /
Hiam, Alexander.
Hoboken, N.J. : Wiley,
c2005.
Includes index.
System requirements for accompanying CD-ROM: A PC with a Pentium processor or a faster processor; or, a Mac OS computer with a 68040 processor or a faster processor; Microsoft Windows 98 or later; or, Mac OS system software 8.1 or later; At least 16 MB of total RAM; for best performance, I recommend having at least 32 MB of RAM; A CD-ROM drive; A monitor capable of displaying at least 256 colors or grayscale.
Marketing
Marketing.
Internet marketing.
Accompanying disc is available for use on a standalone workstation within the library for single users. Disc will require installation.