Understanding ethnic media : producers, consumers, and societies /
Matsaganis, Matthew D.
Katz, Vikki S.
Ball-Rokeach, Sandra.
Los Angeles, Calif. ; London : SAGE,
c2011.
Includes bibliographical references and indexes.
Ethnic media in context. What are ethnic media? -- Ethnic media in history -- The consumers. Immigrants and their media -- Ethnic minorities and their media -- The producers. Ethnic media audience trends and what lies behind the numbers -- Ethnic media organizations and competition -- Globalization and the ethnic media organization -- Policy and ethnic media development -- Ethnic media as civic communicators. Ethnic media as local media -- Professional challenges for ethnic media journalists  -- The future of ethnic media. What does the future hold for ethnic media?
Ethnic mass media.
Mass media and minorities.