Imagerie Musicale Involontaire : caractéristiques phénoménologiques et mnésiques

Involuntary Musical Imagery (INMI) is a widely prevalent musical phenomenon. It can be defined as a type of musical mental imagery that becomes accessible to consciousness without any effort or intent and that is not pathological. The best known form of INMI is the “earworm”, which usually presents as a short excerpt of music running repetitively through one’s mind and which is difficult to get rid of. The goal of the present thesis is to build a better understanding of the cognitive mechanisms at play, because, although the phenomenon is discussed abundantly in the popular literature and media, the scientific inquiries are recent and an integrated model has yet to be proposed. In the first study, experimental induction was attempted and the characteristics of INMI episodes’ mental images were assessed. In the laboratory, catchy songs (versus proverbs) were presented repeatedly to participants who had to sing them back (or reproduce the proverbs’ prosody) as accurately as possible. Participants then left for four days with a recording device, singing their INMI episodes as similarly as possible to their mental imagery and describing their timbre. The experiment was repeated two weeks later. Twelve out of the eighteen participants in the experimental group reported INMI episodes of the induced songs, which confirms the effectiveness of the induction procedure. The sung productions were then analyzed for key and tempo and were compared to the original versions. Produced tempi and, to a smaller extent in the case of non-musicians, keys were close to the originals, for both the induced and other INMI episodes. Described timbre was generally a simplified version of the original (one instrument and/or voice).  Three studies then addressed the link between INMI potential and memorability. In a preliminary study, 150 francophone hit songs were evaluated online by 164 participants, as to their familiarity, liking and INMI potential. They were then divided into high and low INMI potential song groups and were used as stimuli in a typical free recall/recognition task, first with Francophones (for whom the songs were familiar) and then with non-Francophones (for whom the songs were unfamiliar). Globally, high INMI potential songs were better recalled and recognized than low INMI potential songs. A final study investigated the impact on the previous results of the timbre variability between songs, by asking a single female singer to make vocal recordings of the stimuli and repeating the experiment. The previously observed difference between high and low INMI potential songs on the recognition task disappeared, suggesting that timbre plays an important role in INMI potential. In conclusion, we suggest that mental phenomena and cognitive mechanisms applying to other involuntary thoughts and memories can also apply to INMI. Depending on the context, memory retrieval of the songs can happen as the result of short-term memory rehearsal, short and long-term priming or cuing from stimuli in the environment or thoughts. The biggest difference between INMI and other types of involuntary memories is repetition. We suggest that the nature of music, which is defined by repetition at a micro- and macro-structural level, explains this discrepancy.

Keyphrases: Induction, Mental imagery, Memory, Involuntary memory, Music, Earworm