by ajkjk | 2025-11-14 17:02:36+00:00
I think the underlying motivation here is that employees at Mozilla want to deliver big projects to get promoted / recognized / advance their careers. The fundamental "cause" for the misanthropic behavior is a perverse incentive structure. In my head I associate it with the "OKR" framework: when you're evaluated on "delivering recognizable projects" (regardless of value; it benefits everybody to pretend they have value) instead of "doing your job well" (whatever it is, whether glamorous or not) then you end up with bizarre corporate behaviors like this.

It starts at the top when executives are incentivized to run the company this way and it trickles down to everyone else--since they need big deliverables, their underlings are accountable for delivering parts of those, and then the underlings' underlings for the next part, etc... and everybody is especially rewarded if they can invent recognizable deliverables, because the whole chain above them sees that they can benefit from promoting / hyping up that work. Which feeds the whole lie: everyone is pretending to be valuable in the same way and benefits from everyone else also pretending.

But at no point does it serve the users, because the whole thing is built on a foundational cognitive dissonance: since "doing well at work" looks like "delivering big results", everybody is pressured to buy into the lie that the big results are the best thing to do be doing. So even if nobody really believes it completely, everybody has to believe it a little bit, just to survive, and then it becomes ambiently true even if nobody even likes it.

None of this would be possible in a world where there wasn't so much free money going around. If you have to do an actually good job by the users to survive in a competitive environment, you have no time to waste on on doing a fake good job to impress the board/executives/big donors.

The funny thing is: I'm pretty sure this type of incentive structure came into existence because of the bizarre dynamics of public companies and short-termism: big deliverables looks like delivering value aka the stock price stays good, so public companies are incentivized to operate that way. But now it's such a cult (everyone does OKRs!) that it infects even the ostensibly-nonprofit organizations as well; it's baked into the culture of bad leadership that Google exports everywhere else.

(Probably there are a few other things driving this framework also. For one thing "big deliverables" are good for salespeople to have something to talk about: the big purchasers are just as clueless about what makes software good for the users as everybody else at their level is. And probably it also comes from executives need things to impress their buddies with. But I refuse to believe that most of the executives trumpeting AI initiatives genuinely believe in them; even if a few do, I'm convinced that most of them are just pretending because they have to to keep their jobs.)

This is why companies run by "engineer"-mindset people are so inspiring in comparison. Just once I'd like to see a big corp do the actual right work instead of all this pretend fake-ass BS. But it feels impossible to change while somehow they are still getting rich off of it. There's so much free money in this industry that idiots just do shitty work and get rich anyway because competition isn't strong enough to destroy them. Sigh. And of course sometimes they get lucky and make something good by accident, too. Or just make something shitty but stick ads in it and for some reason that works because for mysterious and probably-grifty reasons nobody can compete on preventing that either.

Thanks for reading my thesis on why the tech industry is so disappointing.