by ReshapeOS | 2025-09-04 14:59:54+00:00
In just three months, the company has reached €20K in monthly recurring revenue and is already working with eight educational institutions across Europe and the Middle East.

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Madrid-based startup *Reshape* has developed an AI-powered agentic system for the education sector, enabling universities, academies and bootcamps to automate their admissions and student support processes using *autonomous voice and text agents* available 24/7.

The company was born from a clear insight: while educational institutions have made progress in digitalising the classroom, their communication with prospective students remains slow, manual, and highly inefficient. According to data aggregated by Reshape, most institutions still take an average of *47 hours* to respond to a lead—despite research showing that *responding in under one minute can increase conversion rates by up to 391%*.

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### Built for education from the start

Unlike generic AI or chatbot platforms, *Reshape was designed specifically for education*. Its no-code interface allows teams to create, train and deploy AI agents in minutes, with native integrations across *CRM systems, WhatsApp, email, phone, and internal tools*.

These agents are not limited to answering FAQs. They can also qualify leads in real time, book appointments, follow up automatically, and handle personalised conversations that feel natural across any channel, at any time.

“What our clients value most is not just the automation,” explains *José*, Reshape’s co-founder and CEO. “It’s the ability to engage instantly without needing to expand the team. Most schools don’t need more people… they need fewer bottlenecks.”

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### From operational overload to personalised support

Admissions and support teams spend much of their time handling repetitive tasks: replying to the same questions, chasing down meeting times, or manually updating CRMs. This slows down response times, increases costs, and limits the capacity to scale.

By introducing *agentic workflows*, Reshape helps institutions move away from manual operations. Its AI agents take care of repetitive steps, while human teams focus on what AI can’t do: building trust, solving complex issues and supporting key decisions.

“Our platform isn’t here to replace humans,” Sony adds. “It’s here to give them time back.”

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### A global opportunity aproached by a spanish Startup.

Reshape estimates that the immediate market opportunity for sales and support automation in the education space is *€10 billion*. The company is currently focused on private education groups across Europe and the Middle East—regions with high student acquisition pressure and increasing demand for operational efficiency.

All clients work on annual contracts, with many already expanding the number of agents deployed. According to Reshape, several clients have seen conversion and response metrics improve significantly after implementation.

The team, composed of experienced founders with previous exits in the tech space, is now focused on expanding the product’s capabilities. Upcoming developments include support for more complex workflows, better contextual memory across conversations, and broader integrations with third-party platforms.

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### What’s next

As competition in the education sector intensifies and student expectations rise, institutions are beginning to rethink their approach to admissions. Fast, coordinated, multi-channel engagement is no longer optional—it’s becoming the new standard.

Reshape’s vision is clear: help schools respond faster, operate smarter, and scale without losing the human touch.

And judging by its early traction, that message is resonating.