by nebula8804 | 2025-08-21 04:11:30+00:00
Its absolutely hopeless. The rankings are gamed because Rotten Tomato still carries some semblance of credibility (although in this post Trump winning era, sources of credibility can get eroded more quickly)

It does not get clearer than when a political movie comes out. 2018 was an interesting year, two movies came out that really allowed me to get a clearer picture of what was going on: "Knock Down The House" and "Death of a Nation".

When "Knock Down The House" (documentary featuring the leftwing US politician AOC) came out, I got interested in scraping the data off of Rotten Tomatoes and studying it.

Before making any moves, I first watched the movie for myself in a theater (and also got to see a live Q&A with the director to understand her thought process)

The movie had at the time a 100% rating from critics and ~80% from viewers. After watching it, I would concur with the viewer ranking but felt that the critic ranking was unusually high. Seriously? 100%? (It has now gone down to 99% but still). In regards to the viewer ranking I conceded that I was probably biased which is why I also ran this experiment on Death of a Nation (also saw in theaters but to a room with only one other moviegoer).

Knock Down the House eventually got featured on Tucker Carlson like a year after release(I think it coincided with Netflix making it free on youtube). I watched in realtime how the movie critic score kept going down and down and down to where it is now (11%). Dumping the scraped data, I ran a simple analysis and discovered a large portion of the people ranked it with no comments, or simplistic things like how stupid AOC is and many had had no other ratings other than this movie or the only other film is the one featuring Illhan Omar (another politician hated by the right).

For Death of a nation, the scores were flipped. A whopping 0% in the critic score(12 reviews) while the user score stood at a respectable 87% (again at the time when I did my scraping yet again we saw tons of 1 movie reviewers). Yeah the movie royally sucked and was painful to watch but 0%? That was a bit fishy. This essentially killed any credibility that I had in Rotten Tomatoes.

I started to trust places like /r/movies and /r/AMCsAList only to get burned by that as well when movies recommended in the comments would end up being terrible and then when I went back to criticize the films, I would get criticized and downvoted to non visible status. It was not a definite signal but gave me the feeling that there is a lot of astroturfing going on there as well.

Furthermore, these movies promoted on Reddit would typically be in 3/5 range on Rotten tomatoes which further made me think there is no real way to get a real signal if a film is likely to be good or not.

What I started to do was not a great metric but has helped cut down on the cruft: Follow specific actors/directors I really liked and ones that I felt were in it to make good films. As an example, actresses like Mary Elizabeth Winstead have turned down big roles in favor of indie films or other interesting scripts to the detriment of her career but the films have been more enjoyable and interesting. In each film I also find other actors to follow and if I start to see more studio promotion of a specific person (for example Anya Taylor Joy after The Queens Gambit) I start to caution away and sometimes just drop that actor from the list. In her case I stuck to films she worked with other people that I determined I liked(like Edgar Wright) before feeling like there is too much promotion going on and just dropping her from the list. Other than this, I fill out my list with franchises I like or subjects that I always give a chance to (science/space, etc.).

I know I am leaving out a lot of potential good films but the noise has become unbearable to the point where I don't want to waste my time anymore.

A few years later Rotten Tomatoes introduced "Verified Reviews". I thought this will be amazing as now it will only include people with skin in the game (ie. verified to have paid for a ticket)...except now this has been completely hijacked as well.

Going back to the example of political films now what the right wing does is they have a billionaire finance a film through some intermediary group then free tickets to the movie are given out at conservative events. People books seats to the movie, promote it on social media, post a "Verified Review" and then often don't show up to the screening. I have discovered sold out screenings to some of these movies but when I went to the theater to see some other film, i'd often peek into the screening of these films only to find they are almost empty. The movie plays regardless of if someone shows up or not. Furthermore some of these films actually have a code that they show at the end of the film to gift a free ticket to a friend so the box office numbers of these films are inflated and its all a bunch of hogwash.

Like I said its hopeless. In a way we saw the rise of this new fake world play out in Hollywood before it took over social media and the rest of the internet now. How will it end? People trusting only what they already know they like or from trusted friends and everything else is ignored.

This article has got me thinking of an interesting idea though: What if we go and determine which of the critics are known to provide reviews that reflect our tastes (maybe by reading reviews of movies that we enjoyed), then pull only those review data and compute a new Tomato score based only on those critics? We could toss the Rotten Tomatoes tomato meter in the trash and get back to a legitimate review that you could use as a positive signal again.