by jacquesm | 2025-07-06 22:52:13+00:00
It's simply a money grab. You get this feature you don't need or want and hey, we're going to raise your price because of this. See for instance this - priceless - email:

Dear administrator,

We recently added the best of Google AI to Workspace plans to help your teams accomplish more, faster. In addition, we added new, simple to use security insights and controls to help you keep your business data safe.

We also announced updated subscription pricing. Your subscription will be subject to this updated pricing starting July 7, 2025.

We’ve provided additional information below to guide you through this change. What this means for your organization

New Workspace features

Your updated pricing reflects the many new features now included in your Google Workspace edition. With these changes, you can:

Summarize long email threads, draft replies, and compose professional emails faster and easier with Help me write in Gmail Write and refine documents with Gemini in Docs Generate charts and insights with Gemini in Sheets Automatically capture meeting notes so you can focus on the conversation with Take notes for me in Meet Get AI assistance with brainstorming, researching, coding, data analysis, and more with Gemini Advanced Accelerate learning by uploading your docs, PDFs, videos, websites, and more to get instant insights and podcast-style Audio Overviews with NotebookLM Plus Enhance your organization’s security with security advisor, a new set of insights and tools. Use security advisor for threat defense with app access protection, account security with Gmail Enhanced Safe Browsing, and data protection capabilities Customize email campaigns in Gmail. Add color schemes, logos, images, and other design elements

Starting as early as July 7, 2025, your Google Workspace Business Plus subscription price will be automatically updated to $22.00* per user, per month with an Annual/Fixed-Term Plan (or $26.40 if you have a monthly Flexible Plan).

The specific date that your subscription price will increase depends on your plan type, number of user licenses, and other factors.

*Prices will be updated in all local payment currencies.

If you have an Annual/Fixed-Term Plan, your subscription will be subject to updated pricing on your next plan renewal starting July 7, 2025. We will provide you with more specific information at least 30 days before updates to your Google Workspace plan pricing are made. What you need to do

No action is required from you. Features have already rolled out to Google Workspace Business Plus subscriptions, including AI features in many additional languages, and subscription prices will be updated automatically starting July 7, 2025.

We know that data security and compliance are top priorities for business leaders when adopting AI, and we are committed to helping you keep your data safe. You can understand how to effectively utilize generative AI in your organization, and learn how to keep your data confidential and protected. We’re here to help

If you wish to make changes to your subscription or payment plan, please visit the Admin console. Find which edition and payment plan you have on Google Workspace Admin Help.

Refer to the Help Center for details regarding the AI features and price updates, including updated local currency pricing.