Position: Digital Marketing Manager (LPO/CRO)
Company: Parimatch International
Category: Marketing
Experience required: 1y
English level: upper

We are a highly successful Company with great ambitions. We operate on a very competitive market so every day we are looking for opportunities to be better. To be faster. Even faster. Never stand aside and never afraid to try. Having a lot of ideas we are very open to fresh ones. Equally important, we have resources to bring these into motion.

**We invite those who fired up to:**

● Actively contribute to LPO strategy to improve overall CRs and customer experience for multiple Paid Acquisition channels and traffic types;
● Conceptualise, implement and optimise all upper-funnel user journey (from ad to landing page);
● Set-up needed tracking parameters and tools and make regular check-ups of how it works on your own or with help of Q&A team;
● Coordinate marketing projects;
● Have a day-to-day ownership of landing pages assets;
● Conduct competitive analysis to use for benchmarking purposes;
● Collaborate with cross functional teams to lead creative brainstorm sessions;
● Contribute insights about our customer needs and experiences to help create content that reflects the brand and improves our marketing efficiency;
● Lead the execution of all your experiments (A/B tests wireframing, assets development, tests results analysis).
            

**Essential professional experience:**

● At least 1 year of experience in managing creatives and landing pages or online marketing for consumer companies;
● Understanding of paid advertising principles, ad formats and platforms;
● Strong experience in driving A/B testing and LP optimisation;
● Expertise using web analytics (e.g.: Google Analytics, Hotjar etc.);
● Experience and understanding of the best practices of web UX.
            

**Desirable skills and personal features:**

● Responsibility;
● Ability to solve marketing problems;
● Ability to generate ideas.


**We care of your:**

**Health**
● Medical insurance/Sport compensation;
● Sports club participation (football, running, basketball or swimming clubs);
● Tasty and healthy free breakfasts;
● 100% paid sick leaves;
● 20 working days of paid vacation.

**Wealth**
● Competitive salary and сonstant encouragement for your efforts and contribution;
● Bonuses according to company's policy;
● Welfare (financial support in critical situations);
● Gifts for significant life events (marriage, childbirth).

**Personal and professional growth**
● Individual annual training budget with an opportunity to visit paid conferences, training sessions, workshops, etc.;
● Free corporate library;
● Opportunity to visit our non-stop internal meetups: open talks, IT Pump, etc. as a participant or a speaker and exchange knowledge;
● A world-class team of T-shaped skilled professionals that share knowledge and support each other.

**Leisure time**
● Corporate parties and events (Pub Quiz, Carquest, etc.);
● PM Foundation activities (social responsibility events);