Position: Head of marketing for Gambling Industry
Company: JTR Development
Category: Marketing
Experience required: 5y
English level: upper

Are you a seasoned marketing professional with a passion for driving business growth and achieving outstanding results? Do you have a track record of developing and executing successful marketing strategies that help companies reach new heights of success? If so, we want to hear from you.

We are currently seeking a highly motivated and experienced Head of Marketing to lead our marketing team and take our business to the next level. As the Head of Marketing, you will be responsible for developing and implementing effective marketing plans that support our company's objectives and drive revenue growth. You will work closely with our team to develop creative campaigns, conduct market research, and analyze data to identify opportunities for growth and optimize our marketing efforts.

If you are a dynamic and strategic leader who is passionate about driving business success through innovative marketing strategies, we invite you to apply for this exciting opportunity. Join our team and help us achieve our vision of becoming a leading player in the industry!

**Our team:**

We are a team of young, motivated and well-trained people who are constantly looking for new challenges. Our goal is the scaling of the entire company, an excellent team structure and an optimal and excellent project implementation. Effective, fast and friendly teamwork is particularly important to us.

**Job Responsibilities:**

•Develop and scale communities, content strategy, SMM marketing, PR strategy, KOL, SERM, SEO and other marketing channels to achieve maximum expansion.
•Designing and activation of omnichannel marketing, performance marketing, lean marketing, and growth hacking strategies.
•Constantly informing the management / CEO about the respective project status and immediately coordinating meetings in case of problems.
•Product monetization, improving ROI
•Improving retention rate & growth rate (MoM, YoY)
•Lead multi-functional/cultural teams
•Working with founders, c-level and stakeholders
•Improving existing products
•Investing strategies (pitch decks, fin projections, etc.)
•Prototyping and improving user flows & journeys
•Optimizing UX & UI to achieve better marketing traction
•Designing product funnels
•Products localization and targeting
•Usability testing. A/B testing
•Business market analysis
•Development a business model for projects
•Development of new channels for revenue
•Indepth analysis of user behavior on the site
•Search engine optimization & promotion for different search engines
•Usability audit & recommendations
•Research advertising trends
•Decide on appropriate placement of ads
•Determine what content will reach customers
•Develop marketing & SEO strategy
•Implementation marketing strategy
•Working with SEO Tools
•Niche market analysis (competitors promotion method and tactics analysis)

**Required technical and communication skills:**

•Knowledge in using marketing tools such as Google Analytics, CRM systems, marketing automation, or A/B testing software
•Understanding of technical aspects such as website optimization or data analysis
•Knowledge about SEO, SERP, CTR, Ranking
•Experience using content management systems (CMS) for creating and managing content on websites
•Knowledge of Google Ads, Bing, Facebook ads, Instagram Ads, Ads networks.
•Experience in dealing with negative Google entries by competitors / platforms and their elimination
•Experience in outrankening blogs, articles and domains
•Experience and knowledge in the selection of domains (names, expired domains, endings)
•Ability to develop and communicate clear and effective messages for the target audience
•Experience in writing marketing copy such as ads, emails, or social media posts
•Ability to develop and communicate creative ideas to capture the audience's attention
•Ability to lead and motivate a team of marketing professionals
•Ability to give and receive feedback to improve the quality of marketing materials and campaigns
•Ability to communicate and collaborate with other departments within the company to achieve marketing goals

**Benefits:**

•Generous and suitable salary
•Flexibility through remote working
•Opportunities for career development and advancement
•Salary bonuses and supplements
•A communicative, efficient and structured team
•Clear, friendly and efficient communication