Position: PPC Specialist
Company: Techstudio
Category: Marketing
Experience required: 2y
English level: upper

Company logo
PPC Specialist (remote)(Default)
Lesi Ukrainky St, Kyiv, Ukraine, 02000Full-time
Company Description
We are changing the world of television by creating an innovative way to watch TV directly from the motherland anywhere around the world. We invite you to join our fast growing company and to contribute to the revolution of how people watch TV. Our employees are our pride and our most valuable asset. If you always dreamed of working in a fun environment with open organization structure and solid management and your culture fits our culture then we are the right place for you!

COMPANY CULTURE

Perfection is our lifestyle
Integrity is in our DNA
Employees are our family
We are young, very ambitious and dedicated to achieving success
We're looking for smart, ambitious, forward-thinking problem solvers with the same set of values to join our world-class team and help us make our company even better.

Job Description
The PPC Specialist is responsible for promoting and driving the sales of a company’s goods and services.

Analyze keyword search volumes to identify strong keywords for campaigns;
Monitor competitors pay per click campaigns and report keywords being targeted;
Lead generating and Google Ads. & Bing Ads. managing for companies sites. 
Analyze return on investment of all PPC campaigns;
Maximize return on investment for allocated pay per click budget;
Run A/B split tests with pay per click wording to establish the best click through rates;
Allocate budget for remarketing and analyzing ROI;
Use Google analytics to ensure pay per click campaigns are targeting the optimum demographics;
Analyze the long-term needs of the marketing strategy and create reports on campaign successes to manager. Also outline any necessary changes to the digitalmarketing plan.
Develop campaigns, copy write, test landing pages and write development plans;
Collaborate with designers to produce creative ads for campaigns;
 Perform other duties and projects as assigned