Position: Content Lead
Company: Boosty Labs
Category: Marketing
Experience required: 3y
English level: upper

The ideal candidate will be a Web3 native with a portfolio of published written pieces (Medium or Mirror) and well-versed in the Web3 community and language. They must know good content when they see it and how to make this content appropriate for digital spaces (websites - Twitter, Medium, Discord, LinkedIn, YouTube, etc).

**Key responsibilities:**
- Lead the Content team to drive content creation around the latest DeFi trends, to position the Client as an industry thought leader. 
- Build and maintain a repository of content produced from different areas of the business and curated content with PR agencies and partners, that are relevant for our strategic objectives. 
- Creating blog posts, images, videos that help our community 
- Creating short pieces of engaging copy for social media, websites & newsletters. 
- Monitor and be aware of the performance of our digital content and make recommendations for improving effectiveness. 
- Work with the team to maintain content calendars, ensuring tracking & execution of deliverables in a timely manner 
- The Content Lead will be driving and delivering a content strategy with in-house teams for the Client's marketing properties. 

**Required skills:**
- Strong Organisational & leadership skills
- Deep knowledge of DeFi and latest industry trends
- Excellent writing & editorial skills 
- Ability to take initiative and to work proactively 
- Creative flair & Excellent attention to detail 
- Thrive on quick turnarounds and deadlines