Position: Product Marketing Manager
Company: Jelvix
Category: Marketing
Experience required: 3y
English level: upper

Jelvix is looking for an experienced and proactive Product Marketing Manager

**RESPONSIBILITIES:**
•	Development of market entry strategy for IT product (market – USA)
•	Lead generation and converting visitors into customers
•	Creating a sales funnel
•	Creating test task for launching advertising campaign and SEO/SEM/AS optimization
•	Analyzing advertising campaigns and forecast its effectiveness  
•	Discovering effective traffic channels for product
•	Finding additional advertising platforms for product placement
•	Hypothesis testing and working with the team for increasing effectiveness
•	Working with vendors for mutual promo activities 

**REQUIREMENTS:**
•	Experience in marketing or content marketing (3+ years)
•	Upper-Intermediate+ level of English
•	Сreating and implementation of marketing strategy
•	Experience in development and realization of GTM strategies
•	Experience in creating test tasks for link building, SEO/SEM, ASO optimization
•	Launching advertising campaigns in Meta Ads, Google Ads. The ability to optimize an advertising campaign
•	Profound experience in conducting user and market research (markets. features, products)
•	Proficiency with tools for data analysis MixPanel. Google Analytics. SemRush, SimilarWeb
•	Creating product positioning strategy

**WILL BE A PLUS:**
•	Deep expertise in marketing
•	Understanding the peculiarities of the American and European markets
•	Monitoring PPC