Position: Social Media Manager
Company: United Tech
Category: Marketing
Experience required: 2y
English level: upper

Join United Tech as an **SMM** with strategic thinking and storytelling skills to drive brand awareness while cooperating with the HR brand team. The ideal candidate should be well-versed in social media best practices, media engagement, and communication trends. 

**In this role, you will:**

● Collaborate with the HR brand team to ensure SMM efforts align with the overall brand and recruitment strategy 
● Improve and execute the social media content plan (LinkedIn, Facebook, Instagram)
● Create and manage various content formats, including writing texts for posts and creating engaging videos
● Create and execute a TikTok promotion strategy to reach the target audience, producing engaging TikTok videos
● Monitor user-generated content and actively engage with users to help build a strong brand community 
● Launch brand awareness ad campaigns to increase visibility and engagement
● Maintain a content calendar for consistent posting and content planning
● Run successful recruitment campaigns on LinkedIn, Facebook, and Instagram
● Conduct A/B testing for various content types, ad creatives, and targeting strategies to optimize performance
● Provide regular reports on essential SMM metrics and analyze the overall impact of social media efforts on HR brand objectives 
● Stay updated on social media trends and use them to create timely and relevant content

**It’s all about you:**

● 2+ years of experience in a similar role, preferably in the IT industry
● Proven experience in developing and executing social media strategies for different platforms (Facebook, LinkedIn, Instagram, TikTok)
● Strong ability to create high-quality written content for posts (mostly in Ukrainian)
● Experience working with designers and creating technical tasks for the implementation of visual content
● Experience with Ads Manager and LinkedIn Ads
● A/B testing skills to optimize content and ads performance
● Strong communication skills and creativity
● Excellent organizational skills and deadline adherence
● Proven experience in end-to-end task
● Ability to take ownership
● Analytical skills for providing regular reports on essential SMM metrics and analyzing the impact of social media efforts on HR brand objectives
● Upper-intermediate level of English

**Will be a plus:**

● Experience with photo and video editors

**What we offer:**

● **Comfortable working environment.** You can work at our comfortable hub in Kyiv or remotely anywhere with a flexible schedule. We reimburse expenses for renting workspaces in other cities. Also, you can get financial and legal support, modern equipment, and up-to-date tools. 

● **Highly-skilled team.** The seniority level of the team is Middle & Senior, so you will get the option to share practical cases and knowledge with experts.

● **Investment in the future.** The growth of our teammates is boosted with performance-oriented reviews, IDPs, free English classes, reimbursement of professional development courses, constructive feedback, international projects, a corporate library, and knowledge sharing.

● **Care and support.** We maintain a human-to-human approach and care for our teammates' safety, health, and rest with 20 paid vacation days, 15 days of paid sick leave, 100% coverage of medical insurance, reimbursement for sports and equipment, corporate events, stylish merch.

**Hiring process:**

● Intro call with a Recruiter
● First interview with hiring managers
● Test task
● Final interview
● Reference check
● Offer