Position: Digital Marketing Lead / Chief Marketing Officer (CMO)
Company: Dapplica
Category: Marketing
Experience required: 5y
English level: fluent

What to do? 
Develop brand recognition, work with top media via contractor PR specialists. 
Plan and implement paid and non paid user acquisition strategies and tactics.
Plan and implement in-game cross promotion marketing campaigns.
Build marketing team almost from zero. 
Business development and partnership deals (optional).
Manage and drive continuous improvements of player acquisition and retention;
Work with development teams to identify featuring opportunities based on upcoming content as well as game performance metrics.

How?
Apply creative and non-traditional methods of growing our customer base;
Manage and drive continuous improvements of player acquisition and retention;
Measure results of the cross promotion campaigns and optimize our assets and experiments;
Work in close collaboration with the Product, User Acquisition, Analytics teams to tie the cross promotion marketing efforts to performance results like retention, LTV, ROAS;
Share best practices and insights regularly with Product, Design and User Acquisition teams.
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At least 3 years of experience in Performance Marketing, with 1 year of experience directly managing a team of at least 3 people. Experience of hiring and training staff is an advantage;
Practical knowledge of digital, performance marketing, and ads management. Experience within the games industry is a plus;

Experience with project tracking software;

Excellent verbal and written communication skills;
Strong analytical and critical-thinking skills;
Good organizational skills, goal orientation, reporting and user-centric skills are crucial;
Able to manage content and maintain a large quantity of assets;
Advanced MS Office (Word, Excel, Outlook, Google Docs);
Fluent English (minimum Upper-Intermediate, Advanced a strong plus).

What we offer?
Full-time position, a flexible work schedule;
Friendly team members and open-to-everyone working environment;
Remote is OK.