Position: Senior Marketing Manager (B2B)
Company: Zoolatech
Category: Marketing
Experience required: 3y
English level: upper

You will be responsible for all B2B activities together with Marketing Director and will have a lot of freedom to propose new challenges and solutions.

We are looking for a team member who is passionate about B2B Marketing and will skyrocket our presence in the industry. 

You will be responsible for all B2B activities, and will have the freedom to propose new challenges and solutions as well as bring onboard your great old tricks.

Our team is known for its great atmosphere of liberty and fun. We are open-minded, easy-going, driving, moving, and getting things done. You will work closely with the most open-minded and empathetic Marketing Director you’ve ever met. (Yes, it’s me writing this job description). 

Responsibilities

Orchestrating campaigns for getting MQL and supporting sales in getting SQL

Building, managing, and optimizing digital campaigns, including PPC, content marketing, SEO, re-targeting, email marketing, social media ads, etc

Analyzing and reporting campaigns' performance 

Managing spending budgets and optimizing them

Marketing automation tools management 

Coordination with Sales Ops and marketing&sales tools integrations

Picking, planning, and organizing the company's presence in offline events

Organizing the company's presence in rankings, listings, etc 

Act as an owner of B2B part of the website, proposing optimizations, UX and design improvements, additional features, led-magnets, etc 

Skills Required

Experience in IT, Outsource 

Superior organization skills 

Experience in digital campaigns with proven results 

Accuracy and analytical thinking, love to track data and metrics 

Can do it mentality, structure thinking and energy

Ability to think big

Creativity