Position: PPC Specialist (Google Ads)
Company: Boosta
Category: Marketing
Experience required: 2y
English level: fluent

We are Boosta – a multi-product IT company, and we are already eight years old!

A little about us:
– we are engaged in the creation and promotion of our products to Western markets;
– we develop marketing tools for SEO Specialists;
– we are a huge Boosta-Family with strong values.

We are looking for a creative, problem solving and passionate **PPC Specialist ** with experience in iGaming industry.

**What skills are we looking for:**

— 2+ year experience with Google Ads and Digital Marketing
Google Ads, Google Analytics certifications required;
— HTML/CSS, website building - basic knowledge;
— Analytical skills (ROI, ROMI, ROAS, C1, CAC, LTV, etc.);
— Keitaro TDS (or other TDS and cloaking system) - middle/strong;
— Google Ads Farming - strong;
— You have a proven track record of working on large Google Ads in iGaming (more than $100k+ monthly budget);
— You have a strong digital marketing background;
— You're highly organized and detail-oriented - you do your research, plan, prioritize, set goals and stick to them;
— You're thorough and have an analytical mind - you think in terms of numbers, not gut feeling;
— You're a proactive and self-driven person who gets things done on time without being micromanaged;
— You're a curious person who's always trying to improve your knowledge by reading industry blogs, listening to podcasts and attending conferences;
— Strategic thinking, complex problem-solving are required to succeed in this position. Creative skills are a plus;
— Strong attention to detail, organizational skills, and project management ability.

**On any given day you might be:**

— Implement pay-per-click campaigns, including ad copy creation, keywords selection and expansion to drive traffic from Google for online casino websites;
— Manage multi-language pay-per-click campaigns including search and display while constantly assessing, challenging, and optimizing the performance of these initiatives;
— Show high sense of judgment, urgency and ownership over projects;
— Research and define keyword strategy for paid search initiatives;
— Write optimized ad copy;
— Monitor and optimize campaigns to maximize results, ensuring budgets are on pace and KPIs are being met;
— Stay up to date on industry news and trends;
— Warming and launching Google Ads accounts.

**Why is it so cool to be a part of Boosta?**

– You will become a part of a team of professionals ready to share their knowledge and expertise;
– The projects are interesting and dynamically developing daily;
– We offer flexible working hours because we believe in a perfect work-life balance;
– Boosta supports your professional development, thus, is ready to compensate for training activities, conferences, conducts English and speaking classes regularly;
– We offer outstanding corporate parties, regular team buildings, sports events, and much more;
– You’ll get 18 vacation workdays, 5 days off, up to 35 sick leaves per year;
– And of course, you’ll get a competitive reward in Boosta.

Do you think you are the best fit for this vacancy and do you see yourself as part of Boosta? We can’t wait to meet you!