Position: Senior Digital Media Buyer
Company: DNA325
Category: Marketing
Experience required: 5y
English level: upper

📌What makes us stand out so much? We challenge the status quo every day. We bring and lead the disruption of the existing norms to build marketing solutions that scale the businesses to their new heights. Our clients are large companies with the resources to sustain the growth that we help them achieve. Here at Lavin, we believe that creativity and an open mind can change the world.

📌Our media buying team is looking for an experienced Media Buyer to help them manage big budgets and run ROI-positive campaigns. Data-driven and highly analytical, you will be responsible for negotiating and buying advertising inventory and running multiple campaigns with big budgets. If you like to experiment and be creative in building, maintaining, and optimizing the ads campaigns, join, and help us drive the market.


**JOB RESPONSIBILITIES:**
💙 Develop, deploy, and optimize paid media campaigns across multiple digital platforms with high conversion rates and maximized profitability;
💙 Manage budget allocations and bid parameters to deliver the most efficient results;
💙 Active (daily) awareness of campaign performance;
💙 Test new ideas based on insights gained from campaign management;
💙 Proactively and effectively optimize media buys utilizing KPIs;
💙Ensure that campaign KPIs and objectives are met both short and long term;
💙 Maximizing back-end conversions by driving the highest quality leads.

**REQUIREMENTS:**
💛 4+ years’ experience in digital-performance marketing with a focus on media buying and lead generation;
💛 3+ years’ of PAID Facebook ADVERTISING experience;
💛 Proven track record handling high campaign volume, large budgets, complex targeting strategies, and driving results;
💛 Have a keen understanding of lead generation, split-testing, and audience building;
💛 Advanced knowledge of Google Analytics;
💛 Yahoo Gemini (Verizon Media Native), Taboola, Outbrain, or Google Display Ads experience is a big plus;
💛 Solid analytical skills and ability to make decisions based on data – A MUST!
💛 High-level Excel/Google Sheets proficiency;
💛 Knowledge of basic statistics;
💛 Ad copywriting skills is a huge plus;
💛 Be open to a long-term working relationship;
💛 Availability during working hours: Monday-Friday 9 am – 5 pm EST time zone.

**BENEFITS:**
💚 Unlimited sick leave;
💚 2000$ will be provided for the purchase of equipment, after a trial period;
💚 Health Insurance – $100 monthly;
💚 English for everyone is free, even 1 on 1;
💚 Courses that are related to work are paid from 50 to 100%;
💚 3 weeks of vacation per year;
💚 Corporate retreats go to parties.