Position: PPC Specialist for b2b
Company: Attract Group
Category: Marketing
Experience required: 2y
English level: intermediate

Attract Group is a rapidly growing software development company specializing in web development, mobile app development, Flutter app development, and MVP development services. We're looking for an experienced Digital Marketing Expert with a strong background with Google Ads / Facebook Ads / PPC to help us generate more targeted leads for our business.

Your primary objective will be to generate at least 20+ high-quality leads per month from Google, Facebook, and/or Bing, targeting clients in the United States, Netherlands, United Kingdom, Canada, Germany, and Sweden.

**Responsibilities:**
 - Develop and execute a comprehensive digital marketing strategy to increase our online presence and generate high-quality leads.
- Set up, manage, and optimize Google Ads, Facebook Ads, and/or Bing Ads campaigns.
- Perform continuous keyword research, ad copy optimization, and bidding strategy adjustments.
- Calculate and optimize ROI for digital marketing campaigns, ensuring that our advertising budget used effectively.
- Analyze campaign performance and provide regular reports on key performance indicators (KPIs).
- Collaborate with our team to develop and maintain a strong sales funnel, ensuring proper tracking and attribution.
- Stay up-to-date with the newest industry trends and best practices to improve our overall digital marketing efforts.

**Requirements:**
- Previous experience working with software development or tech companies is a must. At least 2 years. 
- Proven experience in digital marketing, specifically in Google Ads, Facebook Ads, and PPC management.
- Strong knowledge of Google Analytics, Google Tag Manager, and other digital marketing tools.
- Ability to analyze data and provide insights to improve campaign performance.
- Strong attention to detail and ability to work independently.
Fluent in English.
**Would be a plus:**
- Familiarity with our target geo-locations (United States, Netherlands, United Kingdom, Canada, Germany, and Sweden).

To apply, please send your CV and cover letter, and a brief description of your experience with similar projects.
Be sure to include examples of past campaigns you have managed, the results you have achieved, and any relevant certifications (e.g., Google Ads or Facebook Blueprint).

It would be a plus if you also provide a proposal or estimated budget, including your commission fee, which will help to achieve our goals. Explain your approach, the strategies you will implement, etc.

We look forward to hearing from you and potentially working together to grow our company and reach new heights!