Position: SEO for Web3
Company: inCust
Category: SEO
Experience required: 2y

The primary role of the SEO Specialist involves providing comprehensive support to enhance our online presence, optimize search engine visibility, and implement effective SEO strategies. A key aspect of this role is collaborating with our technical SEO team on keyword research, on-page and off-page optimization, backlinking strategies, and performance analysis
**Key Accountabilities**
* Keep up-to-date with the evolving crypto market and Web3 trends, utilizing this knowledge to enrich our clients' strategies.
* Devise and execute comprehensive technical SEO strategies that amplify search visibility and channel organic traffic.
* Collaborate with clients to grasp their business goals, audience insights, and SEO aspirations.
* Develop and execute strategic backlink plans that enhance domain authority and augment search rankings.
* Conduct thorough keyword research to identify content optimization opportunities and guide content creation.
* Craft comprehensive brand profiles that adeptly communicate our clients' distinct value propositions.
* Monitor and analyze SEO performance metrics, generating regular reports and actionable recommendations.
* Remain updated on search engine algorithm shifts and adapt strategies accordingly.
**Key Competencies**
* Proven experience in technical SEO, encompassing both on-page and off-page optimization.
* Knowledge of the crypto market, including trends, platforms, and key players.
* Proficiency in leveraging SEO tools like Google Analytics, SEMrush, Ahrefs, etc.
* Native or Fluent in English is a must—strong written and verbal communication skills.
* Analytical acumen for interpreting data and deriving actionable insights.