Position: Middle SMM Specialist
Company: TurnKey Labs
Category: Marketing
Experience required: 3y
English level: upper

We are looking for a Middle SMM Specialist to join our US-based company.

TurnKey Labs is a software development company that is based in Silicon Valley and is one of the most trusted names in the venture capital and startup communities in the U.S. Though our largest base of employees is in Ukraine (we stand with Ukraine!), we also work with developers across Eastern Europe and Latin America.

You are our ideal candidate, if:

~ You are a specialist with more than 2 years of experience (US market);
~ You know how to promote the company brand as well as the personal brand;
~ Your experience is based mainly in the American market;
~ You have a good sense of humor;
~ Responsible & eager to develop;
~ You are well-versed in the media field in the US and can navigate the media field worldwide if necessary;
~ You can analyze and understand media, which media is strong in this or that field, and you can also understand which media on the market are honest, conscientious, and which are "yellow";
~ You know how to work with information drives;
~ You form a media base and know how to work with it;
~ You know how to form PR plans within the framework of the strategy;
~ You know how to develop an SMM strategy and content plan and have an understanding of SMM tools;
~ You have good knowledges how to work with webinars and podcasts
~ You know how to work with the media and journalists (communication, media pitching, interview organization, helping journalists create materials);
~ You write press releases;
~ You work with texts, you know how to analyze them, understand communication risks, and analyze the correspondence of the text to the strategy;
~ You have a general understanding of CSR and internal communication;
~ You have experience working with the following social networks: Facebook, Instagram, LinkedIn, YouTube, Twitter, Tik Tok, and Pinterest;
~ English level: Advanced.

Responsibilities :

~ Content, design, video shooting, work with bloggers;
~ Brand promotion plan in specific to industry media;
~ Creation of SMM strategy & content plan;
~ Management of the company's social networks: Linkedin, Twitter, Instagram, TikTok + connecting new channels;
~ Publishing content on a daily basis;
~ Monitoring competitors in social networks, trends;
~ Best practices analytics;
~ Organize and promote podcasts and webinars;
~ Creating and implementing a strategy for communicating with the community, working with comments;
~ Analysis of indicators of social networks and KPI`s. KPI — growth in the number of subscribers, reach, increase in traffic to the site from social networks.