Miracle-dz/UniFAR-FTUs huggingface dataset:
Neuromarketing

Objetivo: Descobrir o que desperta mais a atenção e gera maior confiança nos consumidores em ambientes virtuais - posts com rostos ou com objetos que simulam um rosto (pareidolia) frente a posts com objetos comuns. Método: Pesquisa quantitativa realizada por meio de um experimento realizado com 90 estudantes de Universidades do Sul do Brasil. Originalidade/Relevância: Existe uma superexposição às informações que dificulta atrair a atenção dos consumidores. Porém segundo Guido et al. (2019), o rosto humano é um elemento que chama a atenção, portanto, uma solução seria utilizá-lo (ou objetos que o lembram - pareidolia). Contudo, há poucos estudos sobre isso. Logo, se contribui trazendo insights sobre o uso de rostos/pareidolia em anúncios online. Resultados: ao comparar posts com objetos que lembram um rosto, com rostos reais e com objetos comuns, verificou-se que aquele com objetos que lembram um rosto (pareidolia) chamam mais a atenção que os demais em anúncios online. Contribuições teóricas/metodológicas: O tema “rosto” é pouco estudado (Ma et al., 2021, Chen et al., 2023). Logo, a contribuição teórica desse estudo é trazer indícios que imagens contendo objetos que lembram um rosto (pareidolia) podem ser consideradas superiores nessa tarefa. Contribuições sociais / para a gestão: Com esses resultados, os gestores podem repensar suas estratégias para se destacar em meio ao excesso de informações. Por exemplo, utilizando em posts objetos que lembrem um rosto humano para chamar a atenção dos consumidores.
Estudio comparativo de la influencia de taladrado de agujeros y técnicas de indentación sobre el crecimiento de grietas por fatiga

The present work compares two fatigue crack retardation in this sense the drilling procedure and the plastic deformation by indentation technique were used. Curves of longitude crack “c” versus cycles number “N”, are determined in samples of aluminum 3003 normalized on fatigue test by alternative flexion. The results were compared with three tests without any applied technique. The results show that the drilling procedure improves the fatigue life in 15%, whereas by indentation technique improves in only 4.2%. The biggest proportion improvement reached for drilling procedure is consequence of new crack nucleation of fatigue which takes an appreciable cycles number. On the other hand, the improvement reached by the indentation technique is consequence of the plastic zone with the corresponding compression residual stress that should cross the crack and slow down therefore the propagation of the crack. Additionally, the Paris equation parameters were obtained, verifying the validity of this relationship.
Development of an Advanced Thorax / Shoulder Complex for the THOR Dummy

Thoracic injuries are one of the main causes of fatalities and severe injuries in car crashes. The tools available today for studying these injuries are not up to par with the latest implementation of restraint systems and airbags. THORAX-FP7 is a collaborative medium scale project under the Seventh Framework. It focuses on the reduction and prevention of thoracic injuries through an improved understanding of the thoracic injury mechanisms and the implementation of this understanding in an updated design for the thorax-shoulder complex of the THOR dummy. The updated dummy should enable the design and evaluation of advanced restraint systems for a wide variety (gender, age and size) of car occupants. The hardware development involves fi ve steps: 1) Identifi cation of the dominant thoracic injury types from fi eld data, 2) Specifi cation of biomechanical requirements, 3) Identification of injury parameters and necessary instrumentation, 4) Dummy hardware development and 5) Evaluation of the demonstrator dummy. The THORAX project started in February 2009. This paper presents results achieved so far including outcomes of accident surveys, selection of human response data suitable for the assessment of the dummy performance, human body simulation into the injury criteria and the dummy developments done so far.
THE EFFECTS OF WEARING ROLLER SHOES ON GROUND REACTION FORCE CHARACTERISTICS DURING WALKING

Roller shoes have become increasingly popular among children and it features retractable wheels which allowing the user to walk or roll without changing the footwear. Maintaining balance during forward walking with roller shoes is not an easy task. To prevent falling backward, the user needs to lock the knees and tighten the ankles and thighs while the upper body is slightly leaning forward. Constant walking with roller shoes forces the user to walk in a manner much different from normal gait. Prolonged exposure to un-natural stresses on human body forces our body to evolve by strengthening those incorrect, and temporary functions (Clement et aI., 1981). For children, the chronic stress may lead to serious injuries in the lower extremity later in life. If any potential' of injury exists in a movement it is critical to examine the associated forces that may lead to injury. To the best of our knowledge, the effects of wearing roller shoes on ground reaction forces (GRF) characteristics have rarely been studied, especially in the youth population. Thus, the purpose of this study was to compare GRF characteristics during walking wearing jogging and roller shoes.
Application of ADS-B for airport surface surveillance

Automatic Dependent Surveillance Broadcast (ADS-B) is a function on an aircraft or ground vehicle that periodically broadcasts its state vector (horizontal and vertical position, horizontal and vertical velocity) and other information. The broadcast ADS-B message provides surveillance information to other users, principally Air Traffic Control (ATC) and aircraft/vehicle operators. The applications for ADS-B include ATC display of traffic, runway incursion detection and alerting, and Cockpit Display of Traffic Information (CDTI). The Federal Aviation Administration (FAA) and the National Aeronautics and Space Administration (NASA) are investigating the suitability of this technology to support these applications in the airport surface environment. NASA has recently tested ADS-B using 1090 MHz data transmission in an airport surface environment as part of the Low Visibility Landing and Surface Operations (LVLASO) program. This paper presents results of the ADS-B testing and an assessment of how well 1090 MHz ADS-B performs with respect to surveillance system requirements established by the International Civil Aviation Organization (ICAO) and RTCA. In addition, data collected from vehicle to vehicle tests is analyzed to determine how well on-board avionics can utilize ADS-B data.
The Impact of Market Orientation and Entrepreneurial Orientation on Firm Performance of Wholesale and Retailer SMES in Malaysia

There is a considerable signal from empirical studies that many factors influence firm performance. The purpose of this conceptual paper is to review the impact of two (2) important variable which are market orientation and entrepreneurial orientation on the performance of wholesaler and retailer Small and Medium Enterprises (SMEs)operating in Malaysia. Based on a systematic literature review, present conceptual framework has been developed. The present conceptual paper emphasizes on the importance of market orientation and entrepreneurial orientation and how these two factors could have an influence on firm performance. Present paper provides a valuable information to the owner/managers of wholesaler and retailer SMEs in Malaysia regarding their market strategies and entrepreneurial processes. The expected results for the resent conceptual paper would support the hypotheses that market orientation and entrepreneurial orientation have a positive impact on firm performance. Resource-Based View (RBV) theory was used to underlie the conceptual framework. In addition, some implications of this conceptual model for theory and practice are discussed.
Spatiotemporal and Source Analysis of Ultrafine Particulates (PM1) Over Bengaluru, Karnataka, India

Measurements and analysis of Particulate Matter of aerodynamic diameter 1µm (PM1) has been carried out using indigenously built air sampler APM 577from IIT-Kfor the study period July 2018- July 2019at the following locations of Bengaluru city: Basavanagudi (BAS), Domlur (DOM), Hosur road (HOS) and DC Halli (DCH). The mass concentration of collected PM1 sampleshas been observed to vary from 20.16 µg/m3 to 68.64 µg/m3during the studyperiod. The highest mass concentration of 68.64 µg/m3 was observed for the location BAS and the lowest mass concentration of20.16 µg/m3 was observed for the location DOM. The average mass concentration ofPM1 around Bengaluru for winter, summer, monsoon & post monsoon season is observed to be 47.60 µg/m3,40.24 µg/m3,30.85 µg/m3 and 38.76 µg/m3respectively. The average 24hrmass concentrations of PM1in winter season is found to be higher than National Ambient Air Quality Standards(NAAQS)limit of 60µg/m3 for PM2.5. The SEM-EDAX techniques were used to understand morphology and elemental composition of PM1. SEM Imaging technique confirms the fact that in ambient air atmosphere near the study locations the source of PM1is mainly from anthropogenic activities(primary) and natural (secondary) formation. Also,some of the collected samples showed the presence of microorganisms and biological particles such as bacillus. Elemental composition analysis made by EDAX technique showed the presence of non -metals such as Carbon, Oxygen, Nitrogen, Aluminium, Sulphur and potassium.
Automatically and electronically controllable hydrogel based valves and microvalves – design and operating performance

This paper describes automatically and electronically controlled valves and microvalves based on smart hydrogels. The operating performance of such devices will be discussed in dependence on various design parameters. Furthermore, it will be shown that hydrogel based valves are showing an outstanding possibility of miniaturization, a leakage free switching behavior up to a pressure drop of 8.4 bar, and a pronounced particle tolerance.
H/sup /spl infin// control applied to boost power converters

The controller in a pulse-width-modulation (PWM) power converter has to stabilize the system and guarantee an almost constant output voltage in spite of the perturbations in the input voltage and output load over as large a bandwidth as possible. Boost and flyback power converters have a right-half-plane zero (RHPZ) in their transfer function from the duty cycle to the output voltage, which makes it difficult to achieve the aforementioned goals. Here, the authors propose to design a controller using H/sup /spl infin// control theory, via the solution of two algebraic Riccati equations. The almost optimal H/sup /spl infin// controller is of the same order as the converter and has a relatively low DC gain. The closed-loop characteristics of a typical low-power boost power converter with four different control schemes were compared by computer simulation. The H/sup /spl infin// control was found to be superior in a wide frequency range, while being outperformed by the others at extremely low frequencies. Good agreement was found between simulation results and experimental measurements.
Do the Positives Through Life Decrease Later-life Frailty?: Positive Psychosocial Resources and Health Status in Older Adult, a Prospective Cohort Study

Background: Frailty is a known predictor of poorer outcomes for hospitalised older adults, but does not account for all variation in outcomes. Health Assets, which include positive psychosocial factors, have been associated with improved outcomes in the hospital setting. Methods: A prospective cohort study from adults aged 70 and older with an unplanned admission to general medical, orthogeriatric and subacute wards of two hospitals in Australia. 298 participants were recruited with an average age of 84.7. The Health Assets Index (HAI), frailty, functional status and covariates were measured at the time of recruitment. Outcomes were mortality at 30 days and functional decline at the time of discharge. Results: 56.4% of participants had functional decline on discharge from hospital with 30 day mortality of 5.7%. People with a higher number of health assets were less likely to be frail (OR 0.36(95%CI 0.19-0.68)). At 30 days, odds of mortality were highest amongst those with high frailty/high-HAI and low frailty/low-HAI. At low levels of health assets, odds of mortality decreased with increasing frailty but this reversed at high levels of health assets where frailty was associated with increased mortality. Conclusions: Health assets and frailty combine to predict the odds of mortality for older people entering hospital. This highlights the need to consider psychosocial factors in conjunction with health status for older adults.
Experimental modal analysis of railway concrete sleepers with cracks

Concrete sleepers are essential components of the conventional railway. As support elements, sleepers are always subjective to a variety of time-dependent loads attributable to the train operations, either wheel or rail abnormalities. It has been observed that the sleepers may deteriorate due to these loads, inducing the formation of hairline cracks. There are two areas along the sleepers that are more prone to crack: the central and the rail seat sections. Several non-destructive methods have been developed to identify failures in structures. Health monitoring techniques are based on vibration responses measurements, which help engineers to identify the vibration-based damage or remotely monitor the sleeper health. In the present paper, the dynamic effects of the cracks in the vibration signatures of the railway pre-stressed concrete sleepers are investigated. The experimental modal analysis has been used to evaluate the modal bending changes in the vibration characteristics of the sleepers, differentiating between the central and the rail seat locations of the cracks. Modal parameters changes of the `healthy` and cracked sleepers have been highlighted in terms of natural frequencies and modal damping. The paper concludes with a discussion of the most suitable failure indicator and it defines the vibration signatures of intact, central cracked and rail seat cracked sleepers.
Successful Implementation of End-User Computing

A study of 10 large business firms indicates that the success of end-user computing includes two sometimes conflicting dimensions: user satisfaction and the ability of information systems IS management to show that end-user computing is profitable. User satisfaction was found to be related to software, environmental, and personnel characteristics. To ensure user satisfaction, IS management often has to invest heavily in computing tools and facilities, and such investments have to be justified to top management. Stricter control on end-user computing is a common response to top management's concerns; such controls may negatively affect user satisfaction. The conflict may be avoided by better planning the evaluation of end-user computing and by making users responsible for demonstrating tangible benefits.
Xs : Big Ideas, Small Buildings

An overview of cutting edge buildings which focuses on small-scale, non-standard, idiosyncratic contemporary buildings and structures. Nearly 40 buildings are featured, each is presented in terms of its innovation and uniqueness, as well as its application toward standard building types under such themes as portability, buildings supplied to order, interacting with the landscape or perfect for quiet and meditation.
CONTRAM - A COMPUTER SUITE FOR MODELLING ROAD CONGESTION

This paper describes the CONTRAM assignment model and its recent development with particular reference to Road Transport Informatics applications. The CONTRAM model, programmes in the CONTRAM suite and new developments are first considered. MCONTRAM is described. This is an enhanced form developed for modelling motorways and inter-urban road networks including facilities for Variable Message Signs and their effect on driver rerouting. The development of ROGUS and RGCONTRAM for dynamic route guidance modelling is discussed. The use of RGCONTRAM in DRIVE projects is outlined. Further developments to address longer periods of over capacity and to take advantage of hardware and software developments are considered. For the covering abstract see IRRD 866027.
A multi-band multi-beam software-defined passive radar. Part II: Signal processing

Passive radar has gained considerable popularity in recent times for different types of target detection. This radar uses the so-called “signals of the opportunities” from broadcast, communications or other radar sources that are different in frequency, bandwidth, modulation and spatial location. Instead of following the traditional approach of designing fixed-hardware systems to capture any single opportunistic signal, a better approach is to design a single software defined radar system having the capability to reconfigure itself on-the-fly. This paper presents the software, hardware and signal processing aspects for a software-defined multi-band, multi-beam passive radar. Digital beamforming with switchable antenna arrays is used to form adaptive beams towards targets and transmitters. Multi-band target detection capability is demonstrated through experiments and target tracking results are given at the end. (5 pages)
BREEAM provides new and growing opportunities for work for building surveyors

Recent years have seen a growth in the importance afforded to environmental issues, including the environmental aspects of property. One manifestation of this growth is the emergence of the Building Research Establishment Environmental Assessment Method (BREEAM) developed by the Building Research Establishment (BRE). Using a limited research vehicle, this paper examines the basic requirements for a BREEAM assessment and the skills required to undertake such an assessment. It compares these skills with those held by building surveyors and considers whether building surveyors are sufficiently well placed to offer BREEAM assessments as part of their portfolio of services. The conclusion is that BREEAM assessments do represent a potential market opportunity which merits consideration.
Micromachined High-Resolution Accelerometers

In this paper, we review the high-resolution, micromachined accelerometers by enunciating the development of their mechanical components, the electronic circuitry and the microfabrication processes. A survey of the literature suggests that the research in this area is mostly focused on improving microfabrication and electronic circuitry. The resolution of the accelerometers is dependent on the sensitivity of the mechanical components as well as the ability of the electronic circuitry in suppressing the noise. The noise comes from mechanical components as well as electronic circuitry and plays a detrimental role in achieving high resolution. This is reviewed in this paper after explaining the working principles of selected high-resolution micromachined accelerometers. Sensing acceleration by measuring the change in capacitance is widely used but it has many complications. These are discussed in detail by presenting various techniques for sensing capacitance. The microfabrication processes that dictate the design are reviewed by tracking the evolution of high-resolution accelerometers found in the literature and comparing their sensitivities and resolutions. This paper gives an account of the significant accomplishments, some challenges for the future, and a few novel concepts in achieving high resolution of the order of a millionth of g, the acceleration due to gravity.
Electronic desensitization of resonators to accelerations

A compensation technique to electronically reduce the acceleration sensitivity, gamma, in crystal resonators is presented. Tests performed on both bulk acoustic wave (BAW) and surface acoustic wave (SAW) resonators are described. For devices where the mode shape would not be expected to change very much with frequency adjustment, e.g. SAW delay lines, changes in the sensitivity coefficient are minimal. Some representative examples of the SAW devices tested are shown. A portion of the change in the gamma coefficient is shown to be a structure resonance, but the mode shape change is large. A twenty-fold improvement in gamma with electronic tuning is shown. It is possible to design resonators of each type so that the mode shape is more sensitive to frequency offsets to maximize the effect. <<ETX>>
MIT and the Rise of Entrepreneurial Science

Introduction: MIT and the Rise of the Entrepreneurial University 1. The Second Academic Revolution 2. MIT: the Founding of an Entrepreneurial University 3. Controversy Over Consultation 4. The Traffic Among MIT, Industry and the Military 5. Knowledge as Property: the Debate Over Patenting Academic Science 6. The Regulation of Academic Patenting 7. Enterprises from Science: the Origin of Science-Based Regional Economic Development 8. The Invention of the Venture Capital Firm: American Research and Development 9. Stanford and Silicon Valley: Enhancement of the MIT Model 10. Technology Transfer Universalized: the Bayh-Dole Regime 11. The Making of the Entrepreneurial Scientists 12. Innovation: the Endless Transition
Examining the Impact of Innovation types on Ivorian Small and Medium-sized Enterprises (SMEs) Performance and Competitiveness

Researchers, entrepreneurs, and governments all agree that Small and Medium-sized Enterprises (SMEs) play an important role in the world's economic development. This study sought to examine the effect of innovation on SMEs' competitiveness and performance in Cote d’Ivoire. Data for the study was obtained from 250 SMEs operating in Cote d’Ivoire through a structured questionnaire. The PLS-SEM was the main analytical tool used to analyse the research findings via SmartPLS 3 and SPSS 22. Findings from this study revealed that marketing innovation, product innovation, organisational and process innovations are the innovation dimensions that contribute to SMEs' perf ormance and competitiveness in Cote d’Ivoire. Marketing innovation contributes more significantly to SMEs' performance; followed by product innovation; organizational innovation; and process innovation. Additionally, the study found a significant and positive relationship between competitive advantage and SMEs' performance. The study thus concluded that to remain competitive and profitable, SMEs operating in developing countries must embrace innovation and constantly seek ways to be innovative remain relevant in the industry.