Reporting of Environmental Issues in Pakistani Press

The current study is focused to investigate the reporting on the environmental issues and their coverage in Pakistan. The Qualitative content analysis technique is been applied in this research. Direct interviews were held with journalists, it is found that environmental journalists in Pakistan face a number of challenges. Environmental reporting does not rank high among the editorial priorities and newsroom hierarchies across the country. The study concluded that the country going through a state of war and social and political chaos which do not allow for much deliberation of environmental issues. Other than questionable editorials integrity, tensions between governments, corporations and newsrooms have also resulted in serious health and safety threats for journalists. Environmental journalism is not exclusion, especially in least developed and remote areas where corporations and governments or other non-state actors are free to act against international human rights legislation, environmental journalists often face great personal danger as well. Environmental journalism carries an assortment of developed and devolving nations show serious concerns probable meanings and repeatedly embraces several at over the public awareness of a need for action in once. It can be well thought-out an advocate's beat, addressing environmental problems. Poor reserves journalism with a purpose, or simply journalism about the management and lack of education from the emergent of environment. Essentials of the science and health Pakistan and ongoing population growth have had very reporter's beat also play a part in the environment bad impact on the country's environment. Like other journalism. At different times, the meanings of developing countries, Pakistan has paying attention on environmental journalism has remained different and achieving self-reliance in different areas but not on environmental issues have changed from contemporary curtailing pollution or other environmental hazards, world, olden ones to more modern, pollution-related ones consequently, "green" concerns have not been the and the way the media have covered the environment governments' priority. The mass media is powerful issues has also variety of changes. Environment issues because it appeals and is actually able to reach so many can range from those linked with the usual environment of people from all ends of the social, economic and political the earth, or those associated with the environmental spectrum (1). The media's influence on social system has intimidation to the health of living things. Today, media been studied and proved time and time again (2). This coverage of the environment may be confidential as risk influence has been utilized to affect large-scale social reporting or science journalism or as part of a more change, these studies prove that media coverage does general field called environmental communication. Till the result in and impact the decision making process of the beginning, environmental journalism has been a complex general public (3). There are also many arguments which beat, encircling more than just the environment. Often, speak out that why the media is not actually that powerful politics, economics and social issues play a part. Bearing of influential communication tool. Mass media outlets in mind the definitions of environmental journalism, one must attract the large public audience, they cannot attract may think about the process or purpose of environmental and retain advertisers and thus they cannot survive as journalism in order to define it.