Organizational Culture in Action: A Cultural Analysis Workbook

Preface Acknowledgments Part I: Cultural Analysis Planning 1. Introduction: Setting the Stage Objective: Understand the pervasiveness of organizations in our lives, the goal of cultural analysis, and how to select an organization for analysis. Rehearsal 1.1 Determining Your Purposes for a Cultural Audit Rehearsal 1.2 Identifying an Organization Rehearsal 1.3 Method Acting & Getting Real 2. The Significance of the Stage Objective: Understand the value of a cultural analysis and the major steps in the process. Rehearsal 2.1 Creativity and Constraint Rehearsal 2.2 The Value of a Cultural Analysis Rehearsal 2.3 The Value of Writing a Culture Article Part II: Cultural Analysis Basics 3. Step One: Understanding the Concept of Culture: Constructing the Set Objective: Understand the concept of culture and the significance of different images and metaphors for organizations Rehearsal 3.1 How do you define culture? Rehearsal 3.2 Playing With Metaphors Rehearsal 3.3 Writing a Cultural Analysis Proposal 4. Step Two: Identifying Cultural Elements: Understanding Roles Objective: Understand the major cultural elements as a template for identifying a variety of types of cultural data. Rehearsal 4.1 Exploring Web Sites Rehearsal 4.2 Getting More From Our Stories Rehearsal 4.3 A Game of Metaphors Part III: Cultural Data Collection & Interpretation An Introduction to Step Three: Use Multiple Methods for Gathering Cultural Information: Method Acting Objective: Learn the importance of using multiple data collection methods. Rehearsal III.1 Introduction to Method Acting: The Last Time I Was Wrong 5. Method Acting: Observation Objective: Understand the basics of improving the way we observe culture. Rehearsal 5.1 A Potpourri of Things to Observe in Cultural Analysis Rehearsal 5.2 Alien Culture Observation Rehearsal 5.3 Note-Taking Guides 6. Method Acting: Interviews & Surveys Objective: Learn to use interviews to gather cultural data Rehearsal 6.1 Sample Interview Questions for "Reading" a Culture Rehearsal 6.2 Alien Culture Interviews/Surveys 7. Method Acting: Textual Analysis Objective: Understand the basics in conducting analysis of cultural artifacts. Rehearsal 7.1 Selecting Texts for Analysis Rehearsal 7.2 Content Analysis Rehearsal 7.3 Critical Linguistic Analysis 8. Step Four: Synthesizing and Interpreting Cultural Data: Getting Inside the Character Objective: Develop your interpretation of the culture through data synthesis and interpretation. Rehearsal 8.1 Finding a Theme Rehearsal 8.2 A Practice Stage Rehearsal 8.3 Reliability/Validity Check Rehearsal 8.4 Cultural Analysis Write-Up Guides Part IV: Cultural Analysis Application Overview: An Introduction to Step Five: Identifying Applications for Cultural Analysis 9. Casting Against Type: Diversity Objective: Tie the larger framework of national and organziational cultures to the issues of managing diverse organizations. Rehearsal 9.1 Are You a Privileged Member of Your Organizational Culture? Rehearsal 9.2 Diversity Survey 10. Improvisation: Managing Change Objective: Introduce a model for managing cultural change. Rehearsal 10.1 Forces Driving Change Rehearsal 10.2 Cultural Approach to Change Rehearsal 10.3 Adapting Change Messages to the Culture Rehearsal 10.4 A Change Plan Rehearsal 10.5 A Change Case 11. An Honest Portrayal: Ethics Objective: Provide a framework for understanding and addressing the ethical challenges organizations face. Rehearsal 11.1 Applying the Economizing Value Tension Rehearsal 11.2 Applying the Power Aggrandizing Value Tension Rehearsal 11.3 Applying the Ecologizing Value Tension Rehearsal 11.4 Other Value Tensions Rehearsal 11.5 Ethics and Communication Leadership 12. The Director's Chair: Symbolic Leadership Objective: Understand the role of the manager in meaning management. Rehearsal 12.1 Assessing Yourself as a Leader Rehearsal 12.2 Case Study of Cultural Leadership 13. Reading Reviews: Organizational Effectiveness Objective: Connect Chapter 1 discussions on the significance of culture to issues of effectiveness. Rehearsal 13.1 How Do You Measure Effectiveness? Rehearsal 13.2 Finding the Drawbacks of the Best Fit Rehearsal 13.3 Gauging Effectiveness 14. Opening Night: Conclusion Objective: Provide an application template for interpreting and applying the data collected in the process. Rehearsal 14.1 Action Plan for Professional Communication Development Rehearsal 14.2 Organizational Development Action Plan Appendix: Example Student Analysis References Index About the Authors