Miracle-dz/UniFAR-FTUs huggingface dataset:
Building brand image through celebrity endorsement in digital platform: A case study of Andien Aisyah as Cetaphil Indonesiaâ€™s brand ambassador

Building a strong image is one of a mandatory task that every brand should work with. Some company often used public figures or celebrities to represent their brand or product. The company believes that the popularity and image of this celebrity could improve the marketing activity of a brand to the public. Cetaphil is one of the new brands in Indonesia that use this strategy to promoting their brand in order to gain awareness and build a strong brand image of their products. Andien Aisyah, a singer, and public figure have been introduced as Cetaphil Indonesia's Brand Ambassador and has been actively promoting Cetaphil in her digital platform, as well as Cetaphil promoting Andien as their representative. The facts that digital platform is more likely to be accessible in everywhere and anytime made people consume more digital content on a daily basis through their technology devices. Cetaphil also using the digital platform to reach their audience and to build their brand image. The company usually post their profiles and other data concerning the activities of their organizations, including their recent marketing activity on how they promoting their brand image on the website, their social media, and publish some updated news in online media that could be accessed on the internet by anybody. This research focuses on Cetaphilâ€™s strategy of using Andien as their brand ambassador and how they maximize their digital platform to build their brand image. The aim of this research is to explore the strategy of using celebrity endorsement on the digital platform and how this strategy could build the brand image of Cetaphil Indonesia. This research uses the qualitative approach and use observation as its method of data collection. Keywords : Celebrity endorsement; brand image; digital marketing; social media; marketing communication;
Aggregate Information and Organizational Structures*

We study an organization with a top management (principal) and multiple subunits (agents) with private information that determine the organization\'s aggregate efficiency. Under centralization, eliciting the agents\' private information may induce the principal to manipulate aggregate information, which obstructs an effective use of information for the organization. Under delegation, the principal concedes more information rent, but is able to use the agents\' information more effectively. The trade-off between the organizational structures depends on the likelihood that the agents are efficient. Centralization is optimal when such likelihood is low. Delegation, by contrast, is optimal when it is high.
Comment on “TCR Activation Eliminates Glutamate Receptor GluR3 from the Cell Surface of Normal Human T Cells, via an Autocrine/Paracrine Granzyme B-Mediated Proteolytic Cleavage”

B eing strongly interested in the role of glutamate in the immune system and more specifically on its effects on lymphocyte physiology, we read the paper by Ganor et al. (1) with great interest. We would like to complement the authors for the clear and, for the most part, very well documented data. However, a potentially critical question was raised that we would like to bring to the authors’ kind attention and ask for clarification. The question concerns the use of RPMI 1640 as a culture medium in experiments where the effects of 10 nM glutamate were studied. The authors test the ability of 10 nM glutamate to induce T cell adhesion to laminin while cells are bathed in RPMI 1640, a medium with a glutamate concentration of 100 M (20 mg/L). Could the authors explain how they voided glutamate from the medium and thus were able to evaluate the effects of such a low concentration of glutamate?
Insulin regimens for newly diagnosed children with type 1 diabetes mellitus in Australia and New Zealand: A survey of current practice

There is no consensus on the optimal insulin treatment for children newly diagnosed with type 1 diabetes mellitus (T1DM). The aims of this study were (i) to describe the insulin regimens used at diagnosis by patient age and geographical region and (ii) to explore differences between and within Australia (AU) and New Zealand (NZ) with regards to other aspects of patient management and education.
The influence of various excipients on the conversion kinetics of carbamazepine polymorphs in aqueous suspension

The influence of various excipients on the conversion of carbamazepine polymorphs to the dihydrate in aqueous suspension has been investigated. Ten excipients having functional groups which were potentially able to form hydrogen bonds with carbamazepine (group 1: methylcellulose, hypromellose (hydroxypropyl methylcellulose), hydroxypropylcellulose (HPC), 2‐hydroxyethylcellulose (HEC), carmellose sodium (sodium carboxymethylcellulose), cellobiose; group 2: povidone (polyvinylpyrrolidone), povidone‐vinyl acetate copolymer (povidone/VA) and N‐methyl‐2‐pyrrolidone; group 3: macrogol (polyethylene glycol) and polyethylene oxide‐polypropylene oxide copolymer (PEO/PPO)) were selected. Carbamazepine polymorphic forms III and I were dispersed separately into each aqueous excipient solution (0.1%, w/v) for 30 min at room temperature. The inhibition effect of each excipient was quantified using Raman spectroscopy combined with multivariate analyses. The solubility parameter of each excipient was calculated and used for categorizing excipients. Excipients in groups 1 and 2, which had both low solubility parameters (< 27.0 MPa½) and strong hydrogen bonding groups, inhibited the conversion completely. With increasing solubility parameter, the inhibition effect decreased for group 1 excipients, especially for carbamazepine form I, which had a higher specific surface area. Also, the excipients of group 3, lacking strong hydrogen bonding groups, showed poor inhibition although they had low solubility parameters (< 21.0 MPa½). This study indicated the importance of both hydrogen bonding interaction and a suitable hydrophobicity (expressed by the solubility parameter) in the inhibition of the conversion of carbamazepine to the dihydrate.
Quality Issues in Kenya’s Higher Education Institutions

The capability of higher education institutions (HEIs) to serve as drivers of economic competitiveness is reducing in different developing countries due to numerous constraints which interfere with their quality. This article empirically investigated the quality assurance practices in Kenya’s HEIs, efficacy of the frameworks used, gaps and opportunities for improvement. Perceptions on eight dimensions of quality, namely, governance and management, programme planning and management, curriculum development, teaching and learning, infrastructure, assessment, research, publication and innovation and programme results were sought from three categories of respondents in eight universities. Data were collected from a sample of 136 academic staff, 340 students, and 34 staff of quality assurance directorates out of a total of 222,384, and 38 targeted respondents respectively. A 7 point Likert scale: questionnaire (ranging from 1= Strongly Disagree to 7 = Strongly Agree) was administered. The quantitative data was corroborated through interviewing the three respondent groups in the study. Analysis of gaps depicted by the differences in the weighted averages of responses of staff of quality assurance directorates and academic staff, staff of quality assurance directorates and students, and academic staff and students was done. Each HEI was first analysed individually and then findings were consolidated to obtain the overall gap on each quality dimension studied across all participating HEIs. Results indicated revealed gaps in each of the eight dimensions of quality investigated and showed Kenya’s HEIs were at different levels on the quality continuum. Hence as the results are suggestive of room for improvement, HEIs * Former Head of Quality Assurance – Dedan Kimathi University, Nyeri, Kenya. Email: kagondu@gmail.com ** PhD, Director, Business Administration Programme, Dedan Kimathi University, Nyeri, Kenya. Email: mwitamarwa@yahoo.com 24 JHEA/RESA Vol. 15, No. 1, 2017 have the opportunity to benchmark with local HEIs that have progressed on certain parameters of quality and, evolve homegrown models of best practice. This will enable these institutions to continuously improve their positioning on the quality continuum which is a key tenet of quality management. The most challenged dimension was research and publication. The research recommends that Commission for University Education (CUE) should strengthen accountability mechanisms in the HEIs. It brings to the fore the need for HEIs to develop and strengthen their collaborations and networks between themselves and with industry.
Understanding the Intentions of Accounting Students to Pursue Career as a Professional Accountant

The aim of this research was to investigate the contributing factors that influenced the intentions of accounting students in Indonesia to pursue a career as a professional accountant. The researchers applied a quantitative method to present a descriptive analysis of accounting students perception. The researchers collected 439 questionnaires from accounting students across universities in Indonesia with simple random sampling technique. The findings show that the intrinsic factor (attitude) and parental or peers influence (subjective norm) affect the students’ intention to pursue a career as a professional accountant. The results of this research are expected to give insights to university’s accounting department and professional bodies such as Institute of Indonesia Chartered Accountant and Institute of Certified Public Accountant to formulate strategies to achieve the desired number of accountants in Indonesia. In addition, regulatory agencies can use these findings as a basis to develop policies that guide universities or professional bodies to make the accounting profession more desirable.
Developing a socio-technical process framework for information systems project management in a Public HEI : a case study of Kuwait University

The observable variety in Information Systems projects outcomes is a global phenomenon, and IS projects in the State of Kuwait are no exception. The participatory approach of managing IS projects by including key stakeholders (e.g. top and middle managers, IT support, external vendors, consultants, and users) became a commonly accepted fashion both in public and private institutions to improve project efficiency and effectiveness. The consensus is that IS project success relies on interlinked factors that support/hinder those stakeholders in reaching their planned goals. Accordingly, these factors are socio-technical as they continuously affect the interplay between the social sub-system and technical sub-system of the IS project. Aiming to understand the status quo of IS project implementation at Kuwait University, this thesis adopts McLeod and MacDonell’s framework (2011) supported by the Social-Technical Theory (Mumford, 2006). Both led the researcher to explore different factors that affect individual’s actions, development process, project content, and the overall project outcomes in Kuwait University (as a public institution). The Kuwaiti context is under-researched and required an interpretative research approach to shed light on this developing context and address the expanding west-east digital divide. In doing so, a qualitative case study was best suited to help capture the social construction of those success factors and reveal their constructive influence on the IS project success/failure. Out of 23 semi-structured interviews, our findings refer to an “event” as a temporal instance that causes turbulence/imbalance between individual’s actions, the development process, and project context. During these incidents, the project outcomes respond differently to the institutional environment. Further, our evidence pointed to two layers of institutional factors that reflect completely different epistemological grounds; country-level versus organisational level. While the former reflects the political factors that shape the outcomes of IS projects in the State of Kuwait in general, the latter reflects socio-technical factors that apply on educational IS systems developed in Kuwait University. Theoretically, a revised model of educational IS development has been developed to reflect the temporal dimension that shapes the development process and the project outcomes. McLeod and MacDonell’s process-based framework offers a socio-technical view that is untapped in the original framework and helps set out the right policies and practices of IS project management for practitioners and regulators in Kuwait University. Furthermore, the political and cultural insights offered by the research participants would assist western universities while developing IS educational projects in Kuwait through franchise entry mode or distant learning.
The integration of Big Data in purchasing, as designed in a new Big Data Purchasing Maturity model

Since Bright Cape was founded in 2014 as Big Data consultancy, they designed their own Bright Cape Maturity Model for general use in their projects. Over the years, the integration of Big Data in purchasing is of increasing importance, because they can strengthen each other. There are already several Big Data Maturity Models and Purchasing Maturity Models, but there are not yet any models where Big Data and Purchasing are together in the same maturity model. Therefore, the goal of this research is to design a Big Data Purchasing Maturity Model. The new model is based on two different methods. First, an extended literature research was performed on three main subjects of the new model, namely Big Data, Purchasing and Maturity Models. Second, eighteen internal interviews were performed and seven external interviews held for information from the field. These results were coded and transformed into an ideal situation of Big Data integrations in Purchasing. There are eight best case scenarios created on the dimensions of the Industry 4.0 Purchasing Maturity Model. Based on these scenarios, the model is further developed. This study contributes a scorecard for the Big Data Purchasing Maturity Model with four different levels.
Respiratory and vascular responses to simple visual stimuli in autistics, retardates and normals.

Experiment 1 examined changes in respiratory period, peripheral pulse amplitude and cephalic pulse amplitude in autistic, retarded and normal children as a function of stimulus novelty. The respiratory measure showed habituation in the retardates and normals but not in the autistic group. Measures of peripheral and cephalic pulse amplitude showed no habituation in any group, but a higher mean response level for autistics. Autistic children thus differed from both retarded and normal children in two respects: a failure to habituate phasic respiratory responses, and enhanced response magnitude in the vascular systems. This experiment was replicated using groups of preschool children and university students. Results indicated significant age effects in the vascular systems, with preschoolers showing enhanced response magnitude. It was thus argued that autistics may display a general developmental lag in phasic vascular response measures, and an additional specific deficit indicated by failure to habituate respiratory responses. The implications of these group differences were discussed in relation to the etiology of autistic psychopathology.
N-Acetylgalactosamine Utilization Pathway and Regulon in Proteobacteria

Background: Amino sugar utilization pathways are highly variable among different bacteria. Results: The N-acetylgalactosamine utilization pathway and regulon were reconstructed in the genomes of diverse Proteobacteria. Conclusion: In vitro pathway reconstitution confirmed a novel variant of the N-acetylgalactosamine utilization pathway in the Shewanella lineage. Significance: Novel enzymatic activities required for amino sugar utilization were characterized. We used a comparative genomics approach to reconstruct the N-acetyl-d-galactosamine (GalNAc) and galactosamine (GalN) utilization pathways and transcriptional regulons in Proteobacteria. The reconstructed GalNAc/GalN utilization pathways include multiple novel genes with specific functional roles. Most of the pathway variations were attributed to the amino sugar transport, phosphorylation, and deacetylation steps, whereas the downstream catabolic enzymes in the pathway were largely conserved. The predicted GalNAc kinase AgaK, the novel variant of GalNAc-6-phosphate deacetylase AgaAII and the GalN-6-phosphate deaminase AgaS from Shewanella sp. ANA-3 were validated in vitro using individual enzymatic assays and reconstitution of the three-step pathway. By using genetic techniques, we confirmed that AgaS but not AgaI functions as the main GalN-6-P deaminase in the GalNAc/GalN utilization pathway in Escherichia coli. Regulons controlled by AgaR repressors were reconstructed by bioinformatics in most proteobacterial genomes encoding GalNAc pathways. Candidate AgaR-binding motifs share a common sequence with consensus CTTTC that was found in multiple copies and arrangements in regulatory regions of aga genes. This study provides comprehensive insights into the common and distinctive features of the GalNAc/GalN catabolism and its regulation in diverse Proteobacteria.
A Methodology for Conducting Integrative Mixed Methods Research and Data Analyses

Mixed methods research has gained visibility within the last few years, although limitations persist regarding the scientific caliber of certain mixed methods research designs and methods. The need exists for rigorous mixed methods designs that integrate various data analytic procedures for a seamless transfer of evidence across qualitative and quantitative modalities. Such designs can offer the strength of confirmatory results drawn from quantitative multivariate analyses, along with “deep structure” explanatory descriptions as drawn from qualitative analyses. This article presents evidence generated from over a decade of pilot research in developing an integrative mixed methods methodology. It presents a conceptual framework and methodological and data analytic procedures for conducting mixed methods research studies, and it also presents illustrative examples from the authors’ ongoing integrative mixed methods research studies.
Lehardyia alleithoros, sp. nov. (Turbellaria, Kalyptorhynchia) from the Coast of North Carolina, USA

Abstract As with other high-energy beaches, those of North Carolina harbor a diverse fauna of kalyptorhynch turbellarians, most of which appear to be new to science. Here, we describe Lehardyia alleithoros, a new kalyptorhynch turbellarian of the Karkinorhynchidae, from 3 high-energy beach sites in North Carolina. We also report an apparent range extension for Carcharodorhynchus flavidus Brunet, 1967. These observations bring the total number of kalyptorhynch turbellarians reported from the marine interstitial environment of North Carolina to five.
An MRI review of acquired corpus callosum lesions

Lesions of the corpus callosum (CC) are seen in a multitude of disorders including vascular diseases, metabolic disorders, tumours, demyelinating diseases, trauma and infections. In some diseases, CC involvement is typical and sometimes isolated, while in other diseases CC lesions are seen only occasionally in the presence of other typical extra-callosal abnormalities. In this review, we will mainly discuss the MRI characteristics of acquired lesions involving the CC. Identification of the origin of the CC lesion depends on the exact localisation of the lesion(s) inside the CC, presence of other lesions seen outside the CC, signal changes on different MRI sequences, evolution over time of the radiological abnormalities, history and clinical state of the patient, and other radiological and non-radiological examinations.
Effect of leptin on bone metabolism in rat model of traumatic brain injury and femoral fracture.

OBJECTIVE To observe serum and callus leptin expression within the setting of fracture and traumatic brain injury (TBI). METHODS A total of 64 male SD rats were randomized equally into 4 groups: nonoperated group, TBI group, fracture group, and fracture+TBI group. Rats were sacrificed at 2, 4, 8 and 12 weeks after fracture+TBI. Serum leptin was detected using radioimmunoassay, and callus formation was measured radiologically. Callus leptin was analyzed by immunohistochemistry. RESULTS Serum leptin levels in the fracture group, TBI group and combined fracture+TBI group were all significantly increased compared with control group at the 2 week time-point (P less than 0.05). Serum leptin in the combined fracture +TBI group was significantly higher than that in the fracture and TBI groups at 4 and 8 weeks after injury (P less than 0.05). The percentage of leptin-positive cells in the fracture+TBI callus and callus volume were significantly higher than those in the fracture-only group (P less than 0.01). CONCLUSIONS We demonstrated elevated leptin expression within healing bone especially in the first 8 weeks in a rat model of fracture and TBI. A close association exists between leptin levels and the degree of callus formation in fractures.
Economic performance of agriclinics and agribusiness centres in south india

The present study made an attempt to assess training needs of agripreneurs, their profile, model projects undertaken by them, some case studies, problems and suggestions, extent of loans issued and strategies adopted by the commercial banks under the scheme of AC and ABCs. Both primary and secondary information were used in the study. The primary data was collected from 135 trained agripreneurs scattered throughout South India. Secondary data was collected from MANAGE, NABARD, SLBCs and respective training institutes. Appropriate techniques like averages, percentages chi-square test, regression weighted average, standard deviation and project analysis techniques were used to analyse the data. The major source of information was found to be friends (74.81%) and information technology was the major training need of trainees. Around 61.48 per cent of the trainees were belonged to below age group of 31 and 63 per cent were graduates. Majority of the agripreneurs (41.00%) undertaken the project of rural marketing dealerships of farm inputs and outputs. Results of the financial feasibility tests indicated that all the projects under the study were financially feasible and economically viable except project (4) which might be due to its service nature. Karnataka was found to be highest in both number of units (203) financed and amount of loan disbursed (Rs. 1318.64 lakh) which amounts to 74.91 per cent and 80.57 per cent respectively. All the commercial banks were being followed the strategies governed by RBI. High rate of interest and lack of subsidy component in the scheme was the major problem (93.25%) and linking the training institute with financial institutions for loan sanction was the major suggestion given by the agripreneurs (67.40%). Although trainees under the scheme of AC and ABCs undergone training most of them were not successful in starting their AC and ABCs.