Miracle-dz/UniFAR-FTUs huggingface dataset:
The role of rational and emotional appeals on website promotion

The purpose of this paper is to examine the effectiveness of rational and emotional appeals in an online context. A review of the literature revealed intangible appeals maybe more appropriate for services due to service intangibility. Using websites as cues, it compares the differences between the two appeals in the context of boutique hotels. Results indicate emotional appeals are more effective than rational appeals. Findings imply that boutique hotels should use emotional appeals online to create a point of difference, and to maximise the return from investment due to their small advertising budget. This research extends the use of emotional appeals on a new medium. INTRODUCTION One of the fastest growing industries to use website advertising is the hospitality sector (Gan et al., 2007). Using the internet they are able to communicate and sell their services directly. It is also one of the most competitive industries, especially in Australia having more than 5,682 accommodation services competing for a share of $8 billion industry (ABS, 2006). For small accommodation providers such as the boutique hotel industry the task becomes even more difficult with limited advertising budget. Hence advertising online can be a cost efficient method of gaining national or even global awareness. However, lack of research in the context of boutique hotels has limited the understanding of website advertising (Dahlen et al., 2003). Further, advertising and communication managers need to understand the ways in which consumers’ behaviour have changed on the internet. To understand consumers’ motives the literature describes two methods of advertising appeals that can attract consumers’ attention online. The effectiveness of emotional and rational appeals has been a topic of interest for academics and practitioners. This research conducts a comparison between the two advertising appeals on the online medium for small
Fluid flow phenomenon in a three-bladed power-generating Archimedes screw turbine

Experimental studies of the Archimedes screw turbine are applied as a micro hydro power plant for low head focused on the fluid flow. Fluid flow on a screw turbine is not completely filled water flow there is still a free surface between the water fluid and atmospheric air. Except the screw geometry, the turbine screw free surface allows the flow phenomena that are important in the process of turbine screw power generation. The Archimedes screw turbine main driving force is the fluid-gravity weight, which is affected by the inflow depth, inflow velocity and the turbine shaft’s slope. The dimensionless parameter Froude number (Fr) is connected to analyze the screw turbine efficiency. The purpose of this study is to figure out the fluid flow role when power generated by a three blades Archimedes screw turbine observed visualized, and also observed the turbine rotation and torque. The observed parameters are varied in inflow depth as the characteristic length (y) of Froude Number, inflow velocity (co), and the turbine shaft slope (α). The screw turbine model, were made under a laboratory scale and made from acrylic material. The geometric form is the three bladed screws which have seven screw respectively, the number of helix turns is 21, the angle of screw blade is 30°, radius ratio of 0.54 with a pitch distance of 2,4 Ro. The result from this study revealed a phenomenon of fluid flow between the screw blades a whirlpool wave occurs or vortex due to the linear momentum in a form of the hydrostatic force against the blade screw which occurs in two opposite directions and the effect of the turbine shaft angular momentum. The vortex would affect the screw turbine power generation process as most of the kinetic energy that goes into the screw turbine sucked into the vortex between the screw blades, but this phenomenon can be reduced by reducing the turbine shaft slope. The highest turbine efficiency of 89% occurred in the turbine shaft’s slope of 25° and a flow rate of 0.5 m/s and a 1Ro characteristic length and a 0,12 Froude number.
Star formation and dust extinction properties of local galaxies as seen from AKARI and GALEX

An accurate estimation of the star formation-related properties of galaxies is crucial for understanding the evolution of galaxies. In galaxies, ultraviolet (UV) light emitted by recently formed massive stars is attenuated by dust, which is also produced by star formation (SF) activity, and is re-emitted at mid- and far- infrared (IR) wavelengths. In this study, we investigate the star formation rate (SFR) and dust extinction using UV and IR data. We selected local galaxies which are detected at AKARI FIS 90 μm and matched the IRAS IIFSCz 60 μm select catalog. We measured FUV and NUV flux densities from GALEX images. We examined the SF and extinction of Local galaxies using four bands of AKARI. Then, we calculated FUV and total IR luminosities, and obtained the SF luminosity, LSF, the total luminosity related to star formation activity, and the SFR. We find that in most galaxies, LSF is dominated by Ldust. We also find that galaxies with higher SF activity have a higher fraction of their SF hidden by dust. In fact, the SF of galaxies with SFRs > 20 M⊙ yr−1 is almost completely hidden by dust. Our results boast a significantly higher precision with respect to previously published works, due to the use of much larger object samples from the AKARI and GALEX all sky surveys.
Executive Compensation and Business Performance: Is there an obvious relationship?

The relationship between executive compensation and corporate performance has been studied in the scope of management accounting through the analysis of forms of compensation and their relationships with the items of accounting features. However, there is still few empirical evidence of the effects of executive compensation in the corporation’s performance. In this way, this communication aims to serve as a starting point for a future research based on a review of the relevant literature, using a multiple linear regression model that aims to highlight how the components of compensation might influence the improvement of profitability and growth indicators of organizations.
The impact of macroeconomic and bank-specific factors toward non-performing loan: evidence from Indonesian public banks

The present study focuses on the need for banking sector to be more reactive when facing globalization that could bring impact on banking industries complexity. Based on empirical studies, there is a need to analyze non performing loan determinants comprehensively using macroeconomic and bank-specific factors to make a good condition on bank, because combining macroeconomic and bank-specific variable as NPL determinants has made a big improvement to analyze NPL. The object of present study is 20 Banks listed in Indonesia Stock Exchange (IDX) between q12005-q42014. Using dynamic panel data GMM-system method shows that the previous period of NPL (non performing loan), change of PDB (Gross Domestic Product) and inflation rate have a significantly negative impact on NPL. How-ever, BOPO (Operations Expenses to Operations Income) and ROE (Return on Equity) has a significantly positve relationship to NPL. On the other hand, this research does not find any significance on BI rate (interest rate), solvency ratio, and size to NPL. From the result, it can be concluded that combining macroeconomic and bank-specific variable could be an alternative method to analyze NPL determinants on bank.
Vulnerability bounds on the number of spanning tree leaves

Hamiltonicity and vulnerability of graphs are in a strong connection. A basic necessary condition states that a graph containing a 2-leaf spanning tree (that is a Hamiltonian path) cannot be split into more than k + 1 components by deleting k of its vertices. In this paper we consider a more general approach and investigate the connection between the number of spanning tree leaves and two vulnerability parameters namely scattering number sc( G ) and cut-asymmetry ca( G ). We prove that any spanning tree of a graph G has at least sc( G ) + 1 leaves. We also show that if X $\subset$ V is a maximum cardinality independent set of G = ( V , E ) such that the elements of X are all leaves of a particular spanning tree then | X | = ca( G ) + 1 = | V | − cvc( G ), where cvc( G ) is the size of a minimum connected vertex cover of G . As a consequence we obtain a new proof for the following results: any spanning tree with independent leaves provides a 2-approximation for both MaximumInternalSpanningTree and MinimumConnectedVertexCover problems. We also consider the opposite point of view by fixing the number of leaves to q and looking for a q -leaf subtree of G that spans a maximum number of vertices. Bermond proved that a 2-connected graph on n vertices always contains a path (a 2-leaf subtree) of length min {n,δ 2 }, where δ 2 is the minimum degree-sum of a 2-element independent set. We generalize this result to obtain a sufficient condition for the existence of a large q -leaf subtree.
Subhalo statistics of galactic haloes: beyond the resolution limit

We study the substructure population of Milky Way (MW)-mass haloes in the Λ cold dark matter (ΛCDM) cosmology using a novel procedure to extrapolate subhalo number statistics beyond the resolution limit of N-body simulations. The technique recovers the mean and the variance of the subhalo abundance, but not its spatial distribution. It extends the dynamic range over which precise statistical predictions can be made by the equivalent of performing a simulation with 50 times higher resolution, at no additional computational cost. We apply this technique to MW-mass haloes, but it can easily be applied to haloes of any mass. We find up to 20 per cent more substructures in MW-mass haloes than found in previous studies. Our analysis lowers the mass of the MW halo required to accommodate the observation that the MW has only three satellites with a maximum circular velocity Vmax ≥ 30 km s- 1 in the ΛCDM cosmology. The probability of having a subhalo population similar to that in the MW is 20 per cent for a virial mass, M200 = 1 × 1012 M⊙ and practically zero for haloes more massive than M200 = 2 × 1012 M⊙.
Controls on spatial and temporal patterns of soil nitrogen availability in a High Arctic wetland

Abstract. Increased soil nutrient availability, and associated increase in vegetation productivity, could create a negative feedback between Arctic ecosystems and the climate system, reducing the contribution of Arctic ecosystems to future climate change. To predict whether this feedback will develop, it is important to understand the environmental controls over nutrient cycling in High Arctic ecosystems, and how they vary over space and time. This study explores the environmental controls over spatial patterns of soil nitrogen availability in a High Arctic wet sedge meadow and how they influence carbon exchange processes. Ion exchange resin membranes measured available inorganic nitrogen in soils throughout the growing season at a high spatial resolution, while environmental variables (e.g. active layer depth, soil temperature, soil moisture) and carbon flux measurements were taken at frequent intervals during the 2016 field season. Environmental measures correlated highly with total and late season nitrate levels (total season dry tracks nitrate R2 = 0.533, total season wet tracks nitrate R2 = 0.803, late season nitrate R2 = 0.622), with soil temperatures at 5 cm depth having the greatest effect. Soil available nitrate and ammonium correlated highly with total and early season gross primary productivity (total season wet tracks R2 = 0.685, early season dry tracks R2 = 0.788, early season wet tracks R2 = 0.785). Higher ammonium concentrations coincided with greater carbon dioxide uptake. Nitrate concentrations correlated strongly to soil moisture, but nitrate levels were much lower than ammonium concentrations, suggesting low rates of nitrification vs. mineralization. Similar patterns were observed regardless of whether the wet-sedge meadow was classified as wet or dry, but the relationships were always stronger in areas classified as wet, indicating the importance of moisture and water availability on abiotic processes in High Arctic wet sedge meadows. Topography played an important role in the movement and transport of water, which influenced how nutrients were cycled and moved within the wetland. Generally, the low-lying areas had the highest inorganic nitrogen concentrations. These results suggest that finer scale processes altering nitrogen availability may influence the overall carbon balance of wet sedge meadows in the High Arctic, and how these ecosystems may respond to changes in climate.
A LOW POWER AND AREA EFFICIENT CNTFET BASED GDI CELL FOR LOGIC CIRCUITS

The main objectives for today’s VLSI circuit designers are designing circuits which occupy less area, consume low power with improved performance. There has always been a tradeoff between these three factors while designing. This work presents a novel idea to satisfy all three factors without any tradeoff. In this work, Gate Diffusion input (GDI) technique is used along with the high performance Carbon Nanotubes Field Effect Transistor (CNTFET). This union of CNTFET and GDI results in low power, area efficient and high performance logic circuits maintaining less complexity. The layout of the logic circuits are also discussed which shows the inclusion of n-CNTFET and p-CNTFET on the same substrate without the need for a twin tub process as is the requirement in implementing GDI technique using MOSFETs. Thereby a standard cell library has been created for CNTFET based GDI logic circuits. The implementation is carried out in Cadence Virtuoso and Electric, a layout tool.
Determinants Of Customer Switching Behavior In Banking Sector

This study explored the determinants of switching behavior in banking sector of Pakistan. Beside this, role of importance of banking services were investigated on satisfaction and intention to switch relation. Questionnaires were distributed to measure satisfaction, intention to switch and importance of banking services. Sample size was 180 self administered questionnaires. Customers of five major banks branches were selected. The paper demonstrated that satisfaction with bank services (Staff services, environment services, ethical services, convenience services and financial services) were negatively related to intention to switch. However results reported better association between convenience services and intention to switch. Then satisfaction with financial, non-financial and overall services through importance of these services predicted the intention to switch.
THE AXIAL SKELETON OF THE DINOSAUR SUUWASSEA EMILIEAE (SAUROPODA: FLAGELLICAUDATA) FROM THE UPPER JURASSIC MORRISON FORMATION OF MONTANA, USA

Abstract: Vertebrae of Suuwassea demonstrate an interesting combination of plesiomorphies and autapomorphies among known members of the Flagellicaudata. The cranial cervical vertebrae have proportions close to Diplodocus but resemble those of Apatosaurus except by having greatly reduced cranial and caudal spinozygapophyseal laminae. As a result, they have craniocaudally compressed, caudally positioned spinous processes excavated on all sides by fossae. The cranial thoracic vertebrae are again similarly proportioned as those of Diplodocus but are morphologically similar to those of Apatosaurus. The most distinguishing feature of Suuwassea caudal vertebrae are the short, amphiplatyan, distalmost ‘whiplash’ caudal vertebrae. These may be either a retention of or a reversal to the plesiomorphic sauropod condition because classic flagellicaudatan, biconvex distalmost caudals occur in the Middle Jurassic of England.
ANATOMICAL ADAPTATIONS OF CYNODON DACTYLON (L.) PERS. FROM THE SALT RANGE (PAKISTAN) TO SALINITY STRESS. II. LEAF ANATOMY

Leaf anatomical modifications were examined in a naturally adapted salt tolerant population of Cynodon dactylon (L.) Pers. , collected from a heavily salt affected soil in the vicinity of a natural salt lake, Uchhali Lake, in the Salt Range of the Punjab province of Pakistan. An ecotype of this grass was also collected from a normal non-saline habitat from the Faisalabad region, which was considered as a control. Both populations were subjected to salt stress in hydroponics. The salt treatments used were: control (no salt), 50, 100, 150 and 200 mM of NaCl in Hoagland’s nutrient solution. After eight weeks of growth in hydroponics leaf and leaf-sheath anatomical characteristics in the differently adapted ecotypes were studied. The ecotype from the Salt Range was much better adapted to salt stress than its counterpart from the Faisalabad region. Anatomical adaptations in the salt tolerant ecotype to saline environments were very specific, and these were not only for the excretion of toxic ions but also accumulation of ions in the parenchymatous tissue. The prominent adaptive features in the salt tolerant ecotype were increased development of vesicular hairs for the exclusion of toxic ions through leaves as well as less affected parenchymatous tissue (mesophyll, bundle sheath, and bulliform cells) due to salt stress. Additionally, some adaptations reflected were the development of xeromorphic characteristics (decreased stomatal area and size on adaxial leaf surface, less affected epidermis, increased bundle sheath, and increased bulliform cell area) essential for checking undue water loss. Highly developed dermal tissue, particularly lower epidermis and bulliform cells, and decreased stomatal density and area in the salt tolerant ecotype seemed to be crucial for checking undue water loss under critical limited moisture environments.
Mobile Persuasion: Can Screen Size and Presentation Mode Make a Difference to Trust?

Guided by the Modality, Agency, Interactivity, and Navigability (MAIN) model of technology effects and the heuristic–systematic model (HSM) of information processing, this study explicates underlying mechanisms by which variations in screen size (large vs. small) and presentation mode (video vs. text) contribute to user perceptions of media content on their smartphones. Results from a between-subjects experiment (N = 120) indicate that large screen size and video mode promote heuristic processing while small screen size and text mode encourage systematic processing. Heuristic processing leads to greater affective and behavioral trust while systematic processing is associated with cognitive trust. Phantom model analysis reveals the effects of large screen size and video mode on purchase intentions are sequentially mediated by type of information processing and multidimensional trust.
DESIGNING POLICIES FOR LOCAL PRODUCTION SYSTEMS: A METHODOLOGY BASED ON EVIDENCE FROM BRAZIL

Using a previously developed methodology for identifying, classifying and characterizing local production systems (LPS) in Brazil, and evidence produced by a number of case studies, the paper suggests that policies aimed at LPS (or industrial clusters) should be tailored according to a typology of clusters. This typology must take into account the cluster importance for local or regional development, its share in the respective industry, and its characteristics in terms of production structure, trading schemes, institutional infrastructure, governance structures, and social contexts. The paper starts by reviewing, from the point of view of policy-making, the theories that support industrial cluster analyses, namely those that explain clusters as: outcomes of plain agglomeration economies and increasing returns; the result of spatial dynamic processes; knowledge systems emerging from the geography of innovation and agglomeration; governance structures, and as evolving complex systems. Next, the results from an application of the methodology to Brazilian data and information and from a number of case studies are summarized. Finally, the paper suggests policy guidelines with some measures of general application, aimed at problems observed in all LPS, and some specific measures differentiated according to a typology of local production systems that resulted from the application of the methodology.
EVALUATION OF Cassia sieberiana (DC) AND Vernonia amygdalina (Del.) AGAINST Callosobruchus maculatus (F.) INFESTING STORED BAMBARA GROUNDNUT Vigna subterranea (L.) Verdc.)

The insecticidal activity of Cassia sieberiana (DC) and Vernonia amygdalina (Del.) aqueous extract against Callosobruchus maculatus (F.) in treated bambara groundnut was evaluated under laboratory conditions (25 – 29°C and 56 – 70% r.h.). Seeds were treated separately at four concentrations (2, 4, 6 and 8 ml/100g of seeds) of both plants aqueous extracts. Pirimiphos methyl applied at 8 mg a.i./kg was included as positive control. Data collected were adult mortality, number of adult progeny (F1 and F2), percentage seed damage, percentage weight loss and germination capacity. Results showed that increasing concentration of both plant extracts and period of exposure to treated seeds significantly (P<0.05) increased adult mortality levels from 16.9±2.9 to 100%. Furthermore, both plant extracts applied at 8 ml/100 g of seeds were comparable to pirimiphos-methyl after 96 h of exposure. The plant extracts significantly (P<0.05) reduced number of adult progeny, percentage seed damage and percentage weight loss, which all progressively declined with increasing concentration from 2 to 8 ml. Both plant aqueous extracts had no effect on germination capacity of treated seeds. For all the parameters measured, the plant extracts tested showed significantly higher biological activity in treated seeds compared to the untreated control. The present results suggest that these plant aqueous extracts have the potential to control C. maculatus populations in stored bambara groundnut.
The Influence of Triple Bottom Line on Strategic Positioning: An Exploratory Case Study on Differentiation through Image

Using grounded theory as a methodological approach, the influence of triple bottom line (TBL) was explored as an emerging, yet substantially important phenomenon on strategic positioning through image differentiation. This study makes a contribution to the sustainability scholarship (TBL as a subset of sustainability) and the marketing scholarship by introducing and exploring the dynamics among TBL, strategic positioning, differentiation, and image. This is done by presenting The Influence of TBL on Strategic Positioning Framework, which illustrates how these four variables are connected. This work also contributes to strategic management, social investing, and human resource scholarship by suggesting the positive impact of the TBL Image (a term defined and introduced in this study) on developing long term strategies, talent acquisition and retention, and business growth within a global organization.