[GLOBAL CHALLENGE] Some in the industrialised world live in relative poverty, while many in the developing world cannot meet their basic needs from what they produce or sell [OPL PRINCIPLE] Equity and Fair Trade [OPL GOAL and STRATEGY] 
Ensure that a community's impact on other communities is positive Promote equity and fair trading relationships to ensure a community has a beneficial impact on other communities both locally and globally, notably disadvantaged communities.