definiens: means activities designed to ensure or improve appropriate medical use of, conductmedical education of, or further research regarding, a Product sold in the Shared Territory, including by way ofexample : ( a ) activities of medical scientific liaisons who ( x ) conduct service - based medical activities including providinginput and assistance with consultancy meetings, recommend investigators for clinical trials and provide input in the design ofsuch trials and other research related activities, and ( y ) deliver non - promotional communications and conduct non - promotional activities including responding to enquiries of medical professionals for off - label information and presentingnew clinical trial and other scientific information ; ( b ) grants to support continuing medical education, symposia, or third partyresearch related to a Product in the Shared Territory ; and ( c ) development, publication and dissemination of publicationsrelating to a Product in the Shared Territory, as well as medical information services provided in response to inquiriescommunicated via Sales Representatives or received by letter, phone call or email