definiens: shall mean t he gross revenues from the first sales of a Product by the Selling Party, its Affiliates and/or its sublicensees to Third Parties, less deductions for : ( a ) standa rd transportation charges, including insurance, consistent with custom in the industry ; ( b ) import, export, sales, use and excise taxes, tariffs and duties paid or allowed by the Selling Party, its Affiliates and/or its sublicensees, and any other g overnmental charges imposed upon the production, importation, use or sale of a Product ; ( c ) discou nts ( including retroactive price reductions or a statutorily required reimburs ement ) mandated by or granted in response to state, provincial or federal law or regulation ; 5 14 ( d ) allowa nces or credits to customers on account of recalls, rejection or return ( includi ng for spoiled, damaged and outdated goods ) in the ordinary course of business ; ( e ) rebate s paid or credited to any government or agency or any Third Party payor, admi nistrator or contractee ; and ( f ) custom ary discounts and rebates paid or credited by the Selling Party, its Affiliat es and/or its sublicensees