definiens: means the worldwide business of research ing, developing, manufacturing, marketing, commercializing, distributing and selling ( a ) the p roducts sold under the brand names set forth on Ann ex E-1 or variations or derivatives of such names ( including translations thereof ) ( the, and such brands, the ), as conducted by Seller Parent ( directly and indirectly through its Subsidiaries ) as of the date of this Agreement and as of immediately prior to the Closing and ( b ) any over - the - counter consumer healthcare or medicine products, w ellness products and other personal care, oral care, nutrition, skin health, cosmetic and related produc ts ( other than the PCH Split Products ), as conducte d by Seller Parent ( directly and indirectly through its Subsidi aries ) through its [COMPANY] Consumer Healthcare busin ess unit ( directly or indirectly pursuant to a contractual a rrangement with any other [COMPANY] business unit, to the extent of the [COMPANY] Consumer Healthcare business unit ’s righ ts pursuant to such contractual arrangement ) as of the date of this Agreement and as of immediately prior to the C losing