definiens: shall mean the sum of all amounts invoiced on account of sale or llse of Products by LICENSEE and its Affiliates and any Sublicensees to non - affiliated third party purchasers or users of Products, less ( a ) wholesale or cash or trade or quantity discounts, refunds : rebates or retroactive price adjustments to purchasers actually allowed or paid, ( b ) amounts for transportation, shipping, freight, and insurance directly related to the sale and distribution of the Products ( excluding amounts reimbursed by third party customers ), ( c ) credits or allowances for returns or trades ( charge backs ), ( d ) allowances for bad debts and bad debts actually incurred and ( e ) -2 -NS0\37868 .1J taxes and duties levied on the sale of Products or Know How, including . excise taxes, whether absorbed by LiCensee or paid by the purchaser