definiens: means all intellectual property and other similar proprietary rights in any jurisdiction, whether applied for, registered ( including renewals ) or unregistered, including such rights in and to : ( a ) any patent, certificate of invention, or other patent right(including all reissues, divisions, continuations, continuations - in - part, revisions, reexaminations, counterparts and extensions thereof)(collectively, ), ( b ) any trademark, service mark, trade name, business name, brand name, slogan, logo, trade dress, social mediaidentifier and all other indicia of origin, together with all translations, adaptations, derivations and combinations thereof and all 66goodwill associated therewith, ( c ) any copyright, work of authorship ( whether or not copyrightable ), design, design registration, moral rights, and database rights ( and including in all website content and software ), ( d ) Internet domain names, ( e ) any trade secrets, inventiondisclosures, technology, know - how, formulae, recipes, processes, methods, templates, accelerators, techniques, source code, drawings, specifications, formulae, algorithms, compositions, industrial models, architectures, protocols plans, financial, business and marketing plansand proposals, customer and supplier lists, and pricing and cost information and other proprietary information and rights ( collectively, ) and ( f ) software, data, databases and collections of data