definiens: shall mean information and data, including Know - How, marketing, pricing, distribution, cost, sales, and manufacturing data or descriptions, in each case within the Control of [COMPANY], in eachcase that is necessary or useful to [COMPANY] with respect to its Co - Promotion of the Co - Promote Products in the UnitedStates, or with respect to its Commercialization of Program Products following the termination or expiration of thisAgreement . shall mean all activities directed to the preparation for sale of, offering for sale of or saleof a Program Product, including the Manufacture of commercial supplies, and the marketing and sale of a ProgramProduct, including without limitation Pre - Approval Activities, advertising, education, planning, marketing, Detailing, promotion, distribution, selling or having sold, offering for sale, market and product support, and, if commenced afterthe First Commercial Sale of the Program Product anywhere in the Territory, Phase 4 Clinical Trials