definiens: means, with respect to either Party, efforts thatare consistent with the type and scope of efforts that a company within the biopharmaceuticalindustry similarly situated to, as applicable, [COMPANY] ( in the case of [COMPANY] ’ obligationshereunder ) or the [COMPANY] Health Unit ( in the case of NHSc ’s obligations hereunder ) would devoteto a compound or product of similar type, launch timing, risk profile and profit potential as theapplicable Compound or Product, but in no event less than the type and scope of efforts thatCodexis and its Affiliates or the [COMPANY] Health Unit, as applicable, would devote to any of its othercompounds or products of similar type, launch timing, risk profile and profit potential as theapplicable Compound or Product, but without taking into account any Competing Products beingdeveloped or commercialized by or on behalf of [COMPANY] or NHSc or their Affiliates or licenseesor sublicensees, as applicable . Without limiting the foregoing, in relation to Commercializationactivities, Commercially Reasonable Efforts shall be determined on a country - by - country basis