definiens: or shall mean, with respect to a Product, the communication by a Sales Representative during a Call to a member of the Target Audience ( a ) involving face - to - face 53 Confidential Treatment contact, ( b ) describing in a fair and balanced manner the approved indicated uses and other relevant characteristics of such Product, ( c ) using promotional materials in an effort to increase the Target Audience prescribing and/or hospital ordering preferences of a Product for its Governmental Authority, approved indicated uses, and ( d ) made at the Target Audience member 's office, in ' a hospital, at marketing meetings sponsored by [COMPANY] Mexico for the Products or other appropriate venues conduciv e to pharmaceutical product informational communication where the principal objective is to place an emphasis, either primary, secondary or tertiary, on a Product with a member of the Target Audience ; provided that, the Parties agree that reminder emphasis during a Detail may be limited to a product sample drop