definiens: shall mean all approvals, licenses, registrations or authorizations of any federal, state or local regulatoryagency, department, bureau or other governmental entity, necessary for themanufacturing, use, storage, import, transport and sale of Licensed Products ina regulatory jurisdiction . Marketing Approval shall be deemed to occur uponfirst receipt of notice from the FDA, EMEA or similar agency that sale of aLicensed Product has been approved . For countries where governmental approval isrequired for pricing or reimbursement for the Licensed Product to be reimbursedby national health insurance ( i.e., other than the United States ), shall not be deemed to occur until such pricing or reimbursementapproval is obtained ; provided, that if a Party has not accepted the pricing orreimbursement offered by the governmental authority of a particular countrywithin eighteen ( 18 ) months after the date the first MAA is approved in suchcountry, then the Party shall continue to use diligent efforts to obtain suchpricing or reimbursement . Marketing Approval shall be deemed to have occurred insuch country where government approval of pricing has not been obtained if, atany time, the Party begins the commercial sale of such Licensed Product in thecountry without obtaining pricing approval, with the date of MAA approval tooccur on the date of the first commercial sale of the Licensed Product in thecountry