definiens: means the gross amount actually receiv ed by or on behalf of the Licensee, its Affiliate o r Sublicensee for sales of the Licensed Products to t hird parties, less the following : ( a ) rebates, quan tity and cash discounts, chargebacks and other usual and cus tomer discounts to customers, ( b ) taxes and duties paid, absorbed or allowed that are directly related to the sale of the Licensed Product, ( c ) credits o r allowances for spoiled, damaged, out - dated, rejecte d or returned Licensed Product, ( d ) discounts or re bates or other payments required by applicable law, inclu ding any governmental special medical assistance programs, and ( e ) freight, insurance and other tran sportation expenses to the extent added to the sale s prices and set forth separately as such in the tota l amount invoiced ; provided that such deductions ar e in accordance with GAAP and within industry standards