definiens: means all non - public information, whether in written, oral orany other form, including, without limitation, data, documentation, specifications, know - how, technicalinformation, designs, drawings, plans, blueprints, business plans, customer -1- lists, pricing information, forecasts, projections, analyses, and manufacturing processes that thedisclosing party ( the ) disclosed to the other party ( the ) or allowedthe Receiving Party to observe, in the course of the activity under this Agreement, which information isindicated at the time of disclosure or observation as being confidential or proprietary in some manner;provided, however, that if such information is not or can not be so marked at the time of disclosure orobservation, the information shall still qualify as Confidential Information if the Disclosing Partydesignates such information as confidential to the Receiving Party in writing within thirty ( 30 ) days ofdisclosure or observation