definiens: shall mean, for the applicabl e period, the gross amount invoico : d by AseBfl ! or its sublicensees for the sale or other disposition of Licensed Product, less customary adjustments from gross sales to net sales as determined in accordanc e with U. S. Generally Accepted Accounting Principles as consistently applied by Aseent, induding but not limited to : ( a ) customary quantity, trade and/or cash discounts, allowances, chargebaeks, rebates and price adjustments or reductions consistently applied by Aseellt ; ( b ) actual credits, rebates, or refunds for Licensed Product that are rejected, returned or destroyed by customers ; ( c ) freight, postage, and shipping expenses ( including insurance relating thereto ) absorbed by As_lor its Affiliates and ( d ) sales and other excise taxes and dutics directly related to the sale, to the extent included in the gross invoiced amount . Net Sales shall not include any sales of Licensed Product to Affiliates and pennitted sublicensees if such Affiliates and permitted sublicensees arc not end - users, but Net Sales shall include the subsequent final sales to third patties by any such Affiliates or sublicensees