definiens: means any and all activities directed to the laun ch, marketing, detailing, promotion, securing of pricing and reimbursement, m edical support and distribution of any Licensed Pro duct, whether before or after Regulatory Approval has bee n obtained, including ( a ) pre - launch marketing rese arch, preparation of sales force, and preparation of mark eting materials and labels for finished goods, ( b ) post - launch marketing, advertising, promoting, detailing, resea rch, customer service, invoicing, administering and commercially selling Licensed Products after Regula tory Approval, ( c ) importing, exporting, customs cl earance, building inventory, warehousing, distributing, and transporting Licensed Product for commercial sale, ( d ) activities required to perform the foregoing in accordance wit h Applicable Law and Regulatory Approvals, and ( e ) interacting with Regulatory Authorities regarding a ny of the foregoing . means the performance of any of the foregoing Commercialization activitie s