definiens: shall mean, wit h respect to a Party, all secret, confidential, proprietary or non - publicly available information, data and materials of any kind whatsoever, and all tangible and intangible embodiments thereof of any kind what soever, which is disclosed by such Party or its Aff iliates ( the ) to the other Party or its Affiliates ( the ) pursuant to this Agreement, together with analyses, data, compilations, studies or other documents or records prepared by the Rece iving Party or its representatives that contain or otherw ise reflect or are generated from such disclosed in formation, and, ( i ) if disclosed in writing or other tangible medium, is marked or identified in writing as confi dential at the time of disclosure to the Receiving Party or ( ii ) i f otherwise disclosed or if not so marked or identi fied in writing, is identified as confidential at the time of disclo sure to the Receiving Party and is summarized and i dentified as confidential in writing or by electronic means with in thirty ( 30 ) days after such disclosure or which would reasonably be understood to be confidential