Trying too hard.

Rating: 7/10 (20 May 2016)

I'll begin by saying that I clearly enjoyed the movie. Yet, since I am not am imb**ile who has a 1\10 or 10\10 rating system and "this sucks" or "Disney means top quality" mentality, I'll have to cynically tear even a fairly made movie in pieces. Because lord knows this movie has a "gazelleon" of flaws.
If this movie was a government sponsored child cartoon for ages 3-7, or an otherwise honest movie - I'd be gentler. But it is a Hollywood blockbuster, and a Disney one at that - so it clearly is a lie, and therefore deserves no mercy.
First of all, anthropomorphism. It's getting old. Disney has built its empire on turning despicable humans into cute and cuddly drawn animals, but nowadays this trick can play a much darker role. Why are about 30-50% of females in the movie - pigs? And "extremely" cutely animated, practically better than the rabbits? Why is there an obese police officer being appreciated? I'm surprised they didn't stuff some LGBT propaganda in there, seeing how they handled the nudists. I mean, come on, they show the nudists in every dark humor pose imaginable, yet they politely censor it to keep it G-rated. Okay, parents, time to explain your children, why were you giggling or gagging. High time... PC principal has really financed this movie, which is the first layer of lie.
Then comes the idea. Do your best. Try harder. Believe in yourself, yadda-yadda. This crap has been shoved down our throats for decades, and, again, if it was an educational toddler cartoon - that'd be fine, but this an all-age blockbuster, and I personally am really tired of this nonsense hero making material. I'll never see a movie about an actual loser getting somewhere, because it doesn't sell or make sense to anyone. Nor will I see a movie, where a hero, strong or weak, lies and steps on the corpses of everyone behind him - to eventually succeed in life. Because that's how life works, and that's not a selling material. Talk about stepping on the corpses, there's a funny scene where the bunny literally jumps over others still trying to get over the ice wall. This scene was a subtle hint at the reality - if you physically can not get over an obstacle, the only way is to train and step on others, who possibly could've gotten over. But... that's not what the movie tells you.
Going on, the movie even spoofs itself, when the chief tells the bunny that "this is not some cartoon, where all your dreams come true and you miraculously just become what you've always dreamed to be". Well, something along these lines. Because, hell, this is "exactly" what happened, doh. A crazy bunny succeeds as a sleuth against all odds and reasons. Remembering the the Screen Junkies' catchphrase "what a coincidence", I could quote it in the movie endlessly. That fox you've met before is just barely spotted on the "last seen" photo? That fox knows pretty much everything about the guy? That hippie has machine memory? That fox has access to DMV? There are street cameras cover everything? The girl you saved was a daughter of ...? I could go on, but why spoil everything? Moving on, the whole plot turned from more or less swallow-able to "because I wrote so" at about first third of the movie. And even this first third of the movie was a pain to watch, because what does our poor unappreciated bunny do when she gets a meter maid job? Besides, come on, a child cartoon gets a derogatory term for a police officer. Good going kids, now you know what to cry when you see a real life ***** doing her job. And that's totally legit, knock yourselves out! Back to the point, what does the bunny do when she is tasked to give 100 tickets? She decides to give 200! And, I think, she finally stops just a bit short of 300. And how did the writers apologize for this despicable proof of making your career off the corpses of others? "She worked so hard she forgot about her own parking meter, so she has to give herself a ticket as well". Boo-effing-hoo.
After that the movie just went sort of The Nut Job, except for that movie was honest and didn't try to hard, eventually succeeding at being an enjoyable anthropomorphic flick without any propaganda rotting your brain as you watch.
So, to conclude, did the Disney do something great? Ehh... not really. I know they can, they've made Wreck-it-Ralph, but this is more like Frozen, also trying too hard. And since I'm more biased towards animals, I guess while Frozen was an ear cancer for me, this was at least a decent watch that didn't immediately revolt me. But it "tried", and this "trying" is the reason I can't really say much good about the movie. Lies are not meant to be praised and given 10\10.
But... you could always take your child to be zombified by this propaganda, if you can't do a better job yourself.