Genius coder, not concerned with facebook's revenue

Rating: Null/10 (23 September 2011)

In "The Social Network", computer science student Mark Zuckerberg (Jesse Eisenberg) was a socially awkward student who began his first social site as revenge for being dumped by his girlfriend. Flash cuts were used to compress the time Mark runs, when he goes to the dorm to hammer out his revenge social site. Dark lighting was used while Zuckerberg completed most of his site coding and in his dealings with ex-girlfriend Erica. Zuckerberg, known for his social site coding, was approached by the Winklevoss twins (Arnie Hammer) to create a Harvard dating site. Zuckerberg avoided working with the Winklevoss twins and went on to create his own social networking site, The Facebook. Zuckerberg didn't care about making money from social networking but he and his best friend decided to make it a business venture. Eduardo (Andres Garfield), Zuckerberg's best friend, became the business manager of The Facebook. As a business decision, Eduardo and Zuckerberg met with the founder of Napster. Sean Parker (Justin Timberlake) stressed to Zuckerberg that The Facebook needed to grow fast and provided advice on how to make The Facebook grow, including modifying its name to just Facebook and moving to California. Once in California, Parker was made a major business partner, while Zuckerberg's best friend was placed on a back burner. Facebook began making millions in advertising dollars as millions of users signed up for Facebook. The Facebook site became widely used throughout college campuses all over the world. The wide use of Facebook reignited the Winklevoss twins' urge to sue Zuckerberg for a share in the site's success. Throughout the movie, Zuckerberg noted he didn't care about the amount of revenue produced by Facebook. The majority of the movie provides insight into the ending of the movie. The Winklevoss twins and Eduardo sue Zuckerberg due to feeling betrayed and ripped off as business partners. During the Indirect-subjective scenes of Zuckerberg in the court mediation room, he reflects on other's views of him and his business decisions. Although sued by his best friend, Zuckerberg made amends by not only settling the lawsuits, but also returning his best friend's partnership shares and name to Facebook. Money did not matter to Mark Zuckerberg, his friendship and his passion for coding remained important to him.