A cigarette commercial

Rating: 1/10 (14 April 2012)

Is is right to rate a movie on a moral basis? Fair to cry foul about a popular film promoting a lethal product? Is there anything sadder than a (once) esteemed director whoring himself by sticking in a blatant product placement for a cigarette manufacturer? Does Mr. Fincher have no self-respect? For that matter, does the film industry overall? (Remember In The Bedroom, which did the same thing and still received multiple Academy Award nominations.) You can answer these questions for yourself, but I just wished I had been forewarned before the people behind this film got some money out of me. If you want to see a film version of this book, there is still the 2009 Swedish production, against which this new production is being compared.