the media campaign has been better than the actual movie

Rating: 2/10 (18 April 2014)

Those who were old enough to witness The Blair Witch Project hitting the theaters would remember the word of mouth propaganda it had. Well, it happened so that shortly after the release i got hold of some movie magazine that explained the marketing campaign behind it. For me, this has been a much better recommendation.
However, when i went to see it, The Blair Witch Project turned out to be precisely what it was: A low budget horror thriller with all advantages and disadvantages that come with such description.
It is amazing, though, that there have been people convinced that The Blair Witch project has been an actual documentary. And this remained so, even when the authors admitted how claiming this had been a part of their marketing strategy...