How to ruin your movie

Rating: 4/10 (22 July 2019)

Sinister starts out promising, the first scene is actually great, is a scene I actually remember after more than a year I watched this movie. And the firts half of the movie is quite decent. Ethan Hawke is great, playing a very rare type of lead character for a horror film. The cinematography is good, I like the stationary feel of the camera in most of the movie, and most of the Super 8 segments are creepy, the first one being the best. The score is quite decent, it is very subtle and it fits well.
But then the stupid looking demon appears. Jumpscares and boredom and nonsense take over, and you just don't care, because you know the director panicked out of fear that his project wouldn't sell because it was different or the producers turned this into mediocrity.
What a waste of potential.