Perhaps its just British humour?

Rating: 10/10 (20 August 2015)

I was amazed by the many low scoring reviews this film received. This is the director of Kick-ass, one of the most seminal, "ultra- violent" films of recent years. I loved Kick-ass and I loved this film for the same reasons - It doesn't take itself too seriously! For instance:
1) Samuel L. Jackson's character is a wonderful foil to Bill Gates efforts to save the world. He actually hits the nail on the head - there's just too many people in the world - and sets about rectifying it in hilarious fashion.
2) His bodyguard is a double amputee with weapons for her feet. A great steal from Oscar Pistorious and Kill Bill.
3) The use of a radical Christian church as a test case. Most reviewers missed the irony of this one but for me it worked on many levels.
4) The opening scene features a suave James Bond character who knows not only the type but also the year of a Whisky with just one sniff - he dies in a spectacular way. Later the Colin Firth character is treated with the same contempt.
5) All the corrupt heads-of-state who colluded with this arch villain at the expense of the masses get their just desert
6) The masses themselves queue up for free SIM cards for their smart phones without ever asking "what's the catch?". We are so used to expecting everything for free we seem to forget that people don't actually do -anything- for free.
I could go on as there is loads of subtlety in the film, the mother's fall from grace, the dog shooting incident, the bullet- proof brolly etc. Most of this seems to have been missed by the other reviewers who were just interested in judging the ultra violence. Personally I laughed through most of it as it was plain silly, just as it was in Kill Bill and Kick-ass and completely the opposite of John Wick (which really is violent).