Whys it still so so-so?

Rating: 6/10 (15 May 2013)

Personally I've found all of the "Iron man" movies to be a bit "Meh!" But I was looking more forward to this one (Maybe meaning I was more let down by it) after the pure awesomeness that was "The Avengers."
All of the action aside, "The Avengers" really was Robert Downey Jnrs show. The jokiness he's brought to all of the "Iron man" movies so far is the reason so many love them. Although in number 2, the action seemed to take a back seat to make way for way to many gags. Far from what most in the audience wanted. This time around though they've got the balance right. There's plenty of action and the movies sense of humour is firmly intact. So whys it still so so-so?
Here, I personally think the story is a bit of a mess. SPOILERS AHEAD!! (One's that you've probably already heard about) The way its rounding things off as if its the last movie make no sense. They've already set up the "Marvel cinematic universe" so that it can go on forever. Why pretend they're finishing up now? And from what I've heard, the way the chief villain has been handled, is a disaster. Even if your only going by what you expected from the trailer, and your not a comic book junky, I think most will be disappointed with the bizarre twist that works its way round the Mandarin character, and the other one played by Guy Pierce. Then there's that "Iron Patriot" thing. Wasn't he "War machine" in the last movie. Why change that? Characters in the movie even say "War machine was cooler."
Despite promise, the whole thing has a "rush job" feel to it. Like they had to quickly make another "Iron man" movie before Downey Jnr's contract as the character ran out, and to quickly cash-in on "The Avengers."