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Rating: 6/10 (11 May 2013)

Lots of references in this movie to the Avengers movie, none to the pre-Avengers movies (weird, huh? SHIELD obviously hyper effective, even in the super-hero community).
I'd seen the Avengers movie and oddly, enough had forgotten it and had to ask my 11 year old son to remind me about the space aliens, Viking gods and general theme... scrub the last bit, the theme is the same.
As per all the movies I've seen with my son over the last few years (with a few exceptions, lamentably notable, let me know if you want to know) this movie consisted of a) troubled hero b) encountering nonsensical/inconsistent evil/ villain and c) repeatedly hitting it in the face until good wins.
My objections to this world view are manifold, mainly a) world war one, b) world war 2, c) any war, d)this whole jocks vs rest of world view is idiotic, d) seriously? can we not make films for ADULTS with this budget? etc how long have you got ( three hours plus I guess, e.g. Avabore).
Cinematography good, Downey factor medium (low wit factor), Paltrow factor paltry (NO GOOD LINES FOR ANYONE).
Best Croydon joke for years - yes.
I nodded off in the house destruction scene BECAUSE I'D SEEN IT ALL BEFORE.
Next......