Why do intelligent people like this film?

Rating: 1/10 (15 May 2008)

I saw it - didn't like it.
For starters, it's views on women shocked me. Yeah, maybe I'm a little bit too pro-feminism, but when the private jet's air-hostesses turned into pole dancers - I looked around the cinema as if to say "Is anyone else seeing/believing this?" (and Pepper Potts, please decide whether to be a strong independent woman, or a blathering idiot who needs male permission to do anything). Yeah yeah I know, Tony Stark is a chauvinistic billionaire who can have what he wants - that's like, the point (why I'm meant to identify with such a character is beyond me).
....but that can-do-anything point was taken too far for me, when in under a week, in a cave, working from hand drawings, with only 1 helper, using only scrap, Tony Stark not only solves the world's energy problems by miniaturizing a zero-point energy device, but he also builds an invincibility suit. Builds them both. Under a week. Scrap metal. Thin plot much?
I like comics when they make the unrealistic, plausible. I hate movies when they do the opposite.
Also, they made a classic mistake of bad movie writing: not enough reason was shown for the bad guy to be bad. I mean he tries to kill the son of his life-long friend. Bad guy's are too often unreified victims of poor writing - the result for me is that I come to sympathise with them.
All this leaves me with a big question of course - why do so many intelligent people like this movie?