Sam Raimi is back to his best.

Rating: 10/10 (5 February 2010)

This review contains very minor spoilers.
I really wanted to see Drag Me To Hell because I'm a big fan of Sam Raimi's The Evil Dead movies. I've always thought Raimi was a brilliant horror film maker. Drag Me To Hell's opening scene is extremely effective. It just keeps you wanting more. Raimi works brilliantly at letting the audience know what they're in for.
There's more than just a hint of The Evil Dead in here. Raimi works on convincing you that the characters are just every day normal people in which extraordinary things are going to happen. Within 15 minutes, you know Lohman's character is in trouble and that's where the jumps start. Most of them are cheap shocks in truth, but they all work really well. You'll know what I mean when you jump out of your seat because of a handkerchief.
When I went to see this at the cinema with friends most of them had pretty much the same reaction. Not being familiar with Raimi's work or that the movie was intended to be tongue-in-cheek and quite funny in parts, the general opinion was that it failed as a horror movie, but succeeded as a comedy movie. The 'gumming' scene comes to mind as a particularly funny scene which is also quite sinister at the same time.
I find it particularly amusing that I went to see this movie three times at the cinema and this is my second view of it on DVD and I still jump out of my seat at some of the scares. Some of them are just so unexpected that when you watch it again you just forget they're there.
There are two different versions of the movie available in the US, theatrical and uncut. The uncut version is the only version available in the UK, although the DVD artwork does not specify this. A few scenes are bloodier and the F-bomb is dropped. The certificate is still 15 though. I couldn't recommend picking up Drag Me To Hell more, it's officially one of my new favourite movies.
http://ukmore.tk/