Product placement running rampant

Rating: Null/10 (20 February 2001)

STAR RATING:*****Unmissable****Very Good***Okay**You Could Go Out For A Meal Instead*Avoid At All Costs
When a product or service is blatantly being shown in a movie,the patronism of it is generally going to rile you.Fed-Ex is a relatively new company struggling up off the ground,and trying to get it across to the audience in a major Hollywood Tom Hanks production would seem like the right way to go about attracting a big scale audience.To those unaware of the implementation,it comes and goes,but to those who can see through the cracks ,you are in a position to remind that the trailers were on before the film,not during it.
The rest of Cast Away is certainly a film on it's own.It's hauntingly told ,with theme music conspicuously absent throughout it's majority,and Hanks himself not speaking a word, adding to the eerie stillness of it.The start of the plane crash injects a sudden sharp shock to the system,and his tribulations on the island are quite involving.
However,for a 12 certificate movie,certain members of the audience shouldn't have had to endure the DIY dentistry scene involving the ice skate,and it ultimately emerges as predictable that when he assures his fiance he'll 'be right back'something is just bound to go disastrously wrong.
Still,it's praiseably original and it's ultimately his life after coming off the island that causes it to linger in the memory more.While the final scenes may drag on in the duration,you strangely want them to be longer on leaving.***