Patent ID: 9146665
Filing Date: 2015-09-29
Classification: G06F

Abstract:
1. A non-transitory computer-readable medium having instructions for execution by a processor that, when executed, cause the processor to perform a method for enhancing user interaction with displayed content, the method comprising: detecting subject matter of content in an online website page being displayed on a display of a device coupled to the processor, and wherein the online website page includes one or more areas having the displayed content; displaying one or more inactive enhanced cursors in an initial area of the display such that each of the one or more inactive enhanced cursors contains a display of either predefined information or an assigned action when inactive, wherein the one or more assigned actions displayed are automatically displayed upon the subject matter being detected, the one or more assigned actions including at least one of a search query creation action for auctions based on the detected subject matter content, a bid placement action based on the detected subject matter content, and a payment initiation action based on the detection subject matter content; and executing one of the displayed assigned actions displayed in one of the inactive enhanced cursors when a user selects one of the inactive enhanced cursors containing a corresponding one of the displayed assigned action in the initial area and subsequently activates the selected inactive enhanced cursor by moving the selected inactive enhanced cursor from the initial area of the display and placing the selected inactive enhanced cursor onto a portion of the displayed content within one of the one or more areas such that upon the placement, the selected inactive enhanced cursor is active and the corresponding displayed assigned action is executed using the portion of the displayed content at the placed area to perform one of the search query creation, the bid placement action, or the payment initiation action.