Patent ID: 8996712
Filing Date: 2015-03-31
Classification: G06Q,H04L,H04N

Abstract:
1. A method of providing content to content consumers in a networked environment, the method comprising: for each of a number of content consumer requests for a broadcast or a Webcast comprising a plurality of content segments, generating a respective manifest by at least one processor, by: for at least some of a plurality of content fragments generated from the broadcast or the Webcast from any of the content segments of the broadcast or the Webcast which are indicated as being nonreplaceable portions of the broadcast or Webcast, including a respective set of information that indicates a respective logical network location from which to acquire the respective content fragment; for at least some of a plurality of content fragments generated from the broadcast or the Webcast from any of the content segments of the broadcast or Webcast which are indicated as being replaceable portions of the broadcast or Webcast, including a respective set of information that indicates a respective logical network location from which to acquire respective replacement content fragments, the replacement content fragments having content that is different from content of a respective one of the content fragments which the replacement content is to replace; and specifying an order of presentation of the content fragments of the respective manifest.