Patent ID: 6142316
Filing Date: 2000-11-07
Classification: A47F

Abstract:
A product module for supporting and merchandising products therefrom, the product module being used in combination with product containers having a defined area associated with a portion thereof for displaying product graphics therewithin, said defined area being located intermediate the top and bottom portion of said product containers, the product module comprising at least one elongated product channel having front and rear portions, said product channel being defined by a pair of laterally spaced upstanding side walls and a substantially planar product supporting floor portion extending therebetween, each of said product channel side walls having opposed front and back portions, the front portion of said pair of product channel side walls defining at least a portion of the front portion for said product channel, a removably attachable panel member including product graphics and having top, bottom and opposed side portions, and cooperatively engageable means associated with the front portion of said product channel and said panel member for removably attaching said panel member to the front portion of said product channel, said panel member being positioned and located in spaced relationship above said supporting floor portion so as to overlay the product graphics within the defined area of the lead product container when products are positioned within said product channel.