Patent ID: 7417759
Filing Date: 2008-08-26
Classification: B41J,B42C,B42P,B43K,B65H,C09D,G06F,G06K,G06Q,G07D,H04N,H04W,Y02D,Y10S,Y10T

Abstract:
1. A method of delivering a brochure, including: formatting visible information of the brochure in a computer system; formatting substantially invisible information in a computer system, including a plurality of tags, each tag including tag data indicative of an identity of the brochure and data indicative of the position of the tag on the brochure, the tag data of at least one tag being indicative of at least one interactive element; at a printer networked with the computer system, simultaneously printing said visible information and said invisible information so as to produce said brochure, wherein the at least one user interactive element enables a user to indicate a request for further information relating to the contents of the brochure by interacting with at least one of said plurality of tags using a sensing device which is adapted to transmit said tag data to the computer system; the method further including receiving, in the computer system, said tag data from the sensing device; determining from the tag data of a single tag the identity of the brochure and a position of the sensing device relative to the brochure; and determining the identity of at least one interactive element from the identity of the brochure and the position of the sensing device relative to the brochure.