Patent ID: 7860755
Filing Date: 2010-12-28
Classification: G06Q

Abstract:
1. A method, comprising the steps of: a) identifying, by at least one server computer, a plurality of data indicating the trustworthiness of a Hosting Provider hosting a Merchant's website, said Merchant, and a Customer engaging in an eCommerce transaction via said Merchant's website, wherein said Hosting Provider comprises a hosting company that provides website hosting services; b) collecting, by at least one of said at least one server computer, said plurality of data; c) generating, by at least one of said server computer, a Transaction Trust Rating for said eCommerce transaction, said Transaction Trust Rating being based upon said plurality of data, said plurality of data indicating: d) storing, by at least one of said at least one server computer, said Transaction Trust Rating and/or said plurality of data in a Trust Rating Database accessible to a plurality of Internet Users via the Internet; e) providing, by at least one of said at least one server computer, a Transaction Trust Rating Indicator to said Hosting Provider, said Merchant, and/or said Customer, said Transaction Trust Rating Indicator indicating the Transaction Trust Rating and comprising a certificate for display on a webpage, a change in color of an address bar on a browser, and/or an alphanumeric ranking; and f) approving, by at least one of said at least one server computer, said eCommerce transaction responsive to said Transaction Trust Rating exceeding a pre-determined value.