Patent ID: 8396745
Filing Date: 2013-03-12
Classification: G06Q

Abstract:
1. A computer display advertising method, comprising: (a) placing a first visible element on a displayable page on at least one hosting server with a first predefined contractual relationship with an agency entity; (b) placing a computer code file on a control server with a secondary predefined contractual relationship with the agency entity; (c) making the hosting server and the control server accessible to a client viewer; (d) loading the computer code file upon loading of the displayable page on the screen of the client viewer; (e) in response to the interaction of a computer pointing device with the first visible element, and according to the specifications of the computer code file, (f) having a link between at least one of the visible elements and at least one advertiser, the advertiser having a third predefined contractual relationship with the agency entity; (g) maintaining the appearance of the said secondary visible element while the computer pointing device maintains an interactive relationship with any of the said visible elements.