Patent ID: 8079054
Filing Date: 2011-12-13
Classification: G06Q,H04N

Abstract:
1. A method comprising: receiving, at a computerized system, a set of video frames, wherein receiving the set of video frames includes receiving metadata associated with content of the set of video frames, wherein receiving metadata associated with content of the set of video frames includes receiving a content rating for each video frame in the set of video frames, the content rating providing past viewer reaction for each video frame; analyzing, by the computer system performing logic instructions, at least one data differential occurring in the set of video frames to determine at least one location for secondary content, wherein analyzing the at least one data differential comprises detecting at least one change in the metadata, the at least one change in the metadata indicating a change in the content, wherein detecting the at least one change in the metadata includes evaluating a difference of content rating between a first region of video frames and at least one other region of video frames, the first region of video frames and the at least one other region of video frames comprising: associating, at the computer system, secondary content at the at least one location for secondary content, the at least one location for secondary content positioned between two adjacent video frames in the set of video frames.