Patent ID: 9147194
Filing Date: 2015-09-29
Classification: G06Q

Abstract:
1. A method comprising: identifying, by a system including a processor, a video content item, the video content item being displayable in a plurality of different format types to users; collecting, by the system, performance information related to the display of the video content item when presented in each of the different format types, where the performance information includes information selected from a group comprising at least one of a number of thumbnail impressions, a number of video impressions, a number of views, a view rate, an average cost-per-view, a total cost, or a number of clicks to a landing page, and the collecting includes determining respective networks on which the different format types of the video content item are presented; aggregating, by the system, the performance information for the different format types, including providing overall performance information for the video content item, where the aggregating includes aggregating respective performance information for the presentation of the different format types on the networks; and presenting, by the system, the aggregated performance information for the video content item.