Patent ID: 6351279
Filing Date: 2002-02-26
Classification: H04M

Abstract:
A method of providing selected advertisements to a subscriber conducting a video telephone call with a called subscriber also utilizing a video telephone connected to a switch in a telecommunications network, said method comprising the steps of:obtaining an advertising preference from the calling subscriber; storing the preference in a centralized database connected to the switch; storing a plurality of advertisements in an information source connected to the switch; retrieving by the calling subscriber's switch, a selected advertisement from the plurality of advertisements stored in the information source, based on the stored preference of the calling subscriber; sending, by the calling subscriber's switch, the selected advertisement to the calling subscriber's video telephone and to the called subscriber's video telephone; displaying concurrently the selected advertisement and the other subscriber; and upon selection of the advertisement by one of the subscribers: retrieving a more detailed advertisement relating to the selected advertisement; and displaying concurrently the more detailed advertisement and the other subscriber.