Patent ID: 7264582
Filing Date: 2007-09-04
Classification: B65D

Abstract:
1. A method for disseminating manufacturer coupons to a target consumer group, which method comprises: (a) packaging a product in a pouch container having associated therewith a manufacturer coupon pertaining to products or services other than said packaged product, wherein said packaged product is a single-serve food product, wherein said manufacturer coupon is redeemable by a consumer of said product and includes machine readable code associated therewith to facilitate automated processing of said coupon, and said manufacturer coupon is intended for a target consumer group; (b) packaging said packaged product in a shipping carton having a machine readable indicator assigned to said manufacturer coupon; (c) reading said indicator and in response thereto shipping said carton to consumer food service outlets associated with said target consumer group, whereby said packaged single-serve food product may be distributed to consumers thereby disseminating said manufacturer coupon.