Patent ID: 8972274
Filing Date: 2015-03-03
Classification: G06Q,Y10S

Abstract:
1. A computer-based method comprising: receiving, by a distribution tracking computer, first distribution tracking data from a service provider, wherein the first distribution tracking data is based upon detection of a first distribution tracking indicator associated with a notice, wherein a first notice tracking identifier is associated with the first distribution tracking indicator, wherein the first notice tracking identifier is one of a plurality of notice tracking identifiers, wherein each of the plurality of notice tracking identifiers is associated with a respective distribution tracking indicator and each respective distribution tracking indicator is configured to be detected; matching, by the computer, a first tracking dataset with the first distribution tracking data to create matched tracking data, wherein the first tracking dataset is one of a plurality of tracking datasets; analyzing, by the computer, the matched tracking data to determine notice distribution metrics; mapping, by the computer, the notice distribution metrics to operational events; calculating, by the computer, customer response statistics based upon the matched tracking data to produce granular data configured to reveal a distribution tracking lifecycle, wherein the distribution tracking lifecycle comprises an indication of a period of time between operational events; formulating, by the computer, a customer response trend based on a produced distribution tracking lifecycle; storing, by the computer, the customer response trend in a customer database; and formulating, by the computer, a customer-focused marketing plan based upon the customer response trend.