Patent ID: 7340411
Filing Date: 2008-03-04
Classification: G06Q

Abstract:
1. A system for generating, capturing, and managing customer lead information wherein the improvement comprises: a customer lead information database having a plurality of customer lead profile records; means for acquiring customer lead information from a customer lead; means for dynamically capturing and responding to acquired customer lead information via at least one of an intranet and an internet through the use of customer lead web pages which interact with, and request data from, a customer lead management server database, populating the data fields of said pages from said server in real-time; means for creating or updating a customer lead profile record based on customer lead information dynamically captured in real-time; means for qualifying customer leads and determining a customer lead priority utilizing a ranking algorithm that calculates a customer lead priority score based on budget, authority, needs, and timeframe information in the customer lead profile record, such that the results of said ranking can be displayed in real-time within any web page; means for automatically adding the customer lead priority ranking to the customer lead profile record; means for automatically storing the customer lead profile record in the customer lead management server database; and means for electronically distributing customer lead records and information in real-time, via at least one of an intranet and an internet.