Patent ID: 9195997
Filing Date: 2015-11-24
Classification: G06Q

Abstract:
1. A method comprising: identifying, at a computerized content management system, a resource in which a content campaign item has been previously displayed on behalf of a content provider; identifying a slot signature specific to the previous display of the content campaign item in the resource; determining, using the content management system, a content slot within the resource in which the content campaign item was previously displayed, wherein the content slot is determined based on the slot signature associated with the content slot; retrieving, using the content management system, a current version of the resource, wherein the current version of the resource includes a current content item appearing in the content slot; generating a representative image of the resource that includes the content campaign item by replacing, using the content management system, the current content item appearing in the content slot within the current version of the resource with the content campaign item; and providing the generated representative image to the content provider.