Patent ID: 9170705
Filing Date: 2015-10-27
Classification: G06F,G06Q,H04L

Abstract:
1. A method comprising: receiving promotional content to be displayed at a mobile communication device, wherein the promotional content includes a first portion of promotional content and a second portion of promotional content, the first portion visible and the second portion hidden in a first state during an unlocked operational mode of the device, the second portion visible and the first portion hidden in a second state during an unlocked operational mode of the device, and wherein each of the first portion and the second portion selectable by a user only when visible and not selectable when hidden; generating a promotional display that includes the promotional content in the first state, wherein the first portion is visible within the promotional display and the second portion is hidden within the promotional display; upon receipt of a first input from the user within the first portion of the promotional content itself, transitioning from the first state to the second state, wherein the first portion becomes hidden and the second portion becomes visible; transitioning from the second state to the first state upon failing to receive a second input from the user within the second portion of the promotional content itself during an elapsed predefined timeout period; and upon receipt of the second input from the user within the second portion of the promotional content itself and during the elapsed predefined timeout period, indicating an interest in the promotional content to the mobile communication device,