Patent ID: 7386603
Filing Date: 2008-06-10
Classification: G06Q

Abstract:
1. A contents distributing server for distributing, via a network, news contents which represent a news article and which are extracted from a news contents database to which attributes have been added, to an information processing apparatus which is used by a user, wherein distribution intensity information showing a distribution intensity of three levels or more is related to the news contents, wherein the distribution intensity information denotes a distribution index (y) which indicates a target number of persons for distributing the news contents, and wherein a value of the distribution index is a small value for a large target number of persons and increases correspondingly to a high value for a small target number of persons, said server comprising: a managing unit that receives, from the information processing apparatus, reception intensity information showing a reception intensity of three levels or more which were set via a user interface for setting the reception intensity to receive the news contents displayed in a display unit of said information processing apparatus, and that manages the received reception intensity information, wherein the reception intensity information denotes a reception index (x) which indicates a degree of interest by a user of the news contents, and wherein a value of the reception index is a small value for a low level of degree of interest by the user and increases correspondingly to a high value for a high level of degree of interest by the user; a comparing unit that makes a comparison between the distribution intensity information of the three levels or more related to the news contents and the reception intensity information of the three levels or more managed by said managing unit so as to determine whether the news contents are to be distributed, wherein the comparison compares the value of x and the value of y to determine whether or not to distribute the new contents, and the news contents are determined to be distributed if (x≧y); an extracting unit that extracts at least one of the news contents in accordance with a result made by the comparison of said comparing unit; and a distribution control unit that controls the distribution of the at least one news content extracted by said extracting unit.