Patent ID: 7263378
Filing Date: 2007-08-28
Classification: G06Q,H04M

Abstract:
1. A method for enabling interactive participation by enrolled participants during shopping activity occurring at a shopping venue patronized by a plurality of persons, said enrolled participants employing a wireless interactive device having a unique signature associated therewith and capability to: (i) receive and transmit messages; (ii) accept input via a user input interface; (iii) output messages to a user output interface; and (iv) transmit said unique signature, the method comprising the steps of: enrolling at least some of said persons as enrolled participants, each being equipped with one of said wireless interactive devices; providing a wireless communication system for transmitting and receiving messages with said interactive device; querying said enrolled participants to respond to at least one query with an answer entered through said user input interface and transmitted by said interactive device; and receiving answers entered by said enrolled participants, said wireless interactive device further comprising localization circuitry for transmitting a location signal indicative of a physical location of said device, said method further comprising the step of detecting said transmitted location signal and said querying being directed only to enrolled participants for whom said transmitted location signal is indicative of a physical location within said shopping venue.