Patent ID: 8961297
Filing Date: 2015-02-24
Classification: G06Q,G07F

Abstract:
1. A system for use in tracking events associated with a plurality of patrons, comprising: a plurality of gaming devices, each gaming device for allowing the plurality of patrons to place wagers and responsively displaying a game; a non-gaming device for allowing the plurality of patrons to initiate a non-gaming purchase transaction; and a server computer in communication with the plurality of gaming devices and the non-gaming device, the server computer for receiving a signal indicative of a purchase transaction being initiated with the non-gaming device, for determining a patron from among the plurality of patrons associated with the purchase transaction, for determining a profit margin associated with the purchase transaction, and for generating a player rating associated with the patron determined as a function of the purchase transaction profit margin, the player rating for use in providing an award to the patron determined as a function of the associated player rating.