Patent ID: 7853684
Filing Date: 2010-12-14
Classification: H04L

Abstract:
1. A method for analyzing browsing activity, comprising: generating, using one or more processors, one or more records during a browsing session, each record having corresponding cookie data; placing the one or more records and the corresponding cookie data from the browsing session into a web log, wherein cookie data corresponding to at least one record is not placed into the web log; grouping the one or more records in the web log, wherein each group is associated with cookie data corresponding to records generated during a particular browsing session; determining that the record without corresponding cookie data was generated during a particular browsing session and has been detached from other records with corresponding cookie data generated during the particular browsing session, wherein the other records form a group of session records associated with the particular browsing session and the detached session record is not included in the group of session records associated with the particular browsing session; determining that the detached session record is associated with the particular browsing session by comparing a web log data characteristic of the detached session record with a web log data characteristic of at least one record in the group of session records in the web log that are associated with the particular browsing session; including the detached session record in the group of session records associated with the particular browsing session based upon the comparison; and using the association between the detached session record and the particular browsing session to analyze browsing activity.