Patent ID: 6845365
Filing Date: 2005-01-18
Classification: G06Q

Abstract:
1. In a computer system having a graphical user interface including a display and a user interface selection device, a method for creating and providing customized branded merchandise over a communication network, the method comprising: obtaining a request for a merchandise item from a requester wherein the merchandise item is associated with a manufacturer provided brand; generating a set of display items, the set of display items operable to be generated on the computer system display and operable to obtain a customization of an appearance of the merchandise item; obtaining a requester manipulation of the set of display items from the user interface selection device corresponding to a customization of the merchandise item; customizing an appearance of the merchandise item in accordance with the requester manipulation to create a customized merchandise item; branding the customized merchandise item to create a branded customized merchandise item, wherein the manufacturer provide brand is part of the customized appearance; and providing the branded customized merchandise item to the requester of the merchandise item.