Patent ID: 8260846
Filing Date: 2012-09-04
Classification: G06F,G06N,G06Q

Abstract:
1. A method for selecting a configuration of a presently requested web page, wherein the configuration defines a subset of one or more selected objects from a set of objects, the method comprising: receiving a request for the presently requested web page; retrieving a predictive information that is related to the request; storing the retrieved predictive information; processing the stored predictive information for defining a value for each one of a plurality of predictive factors; placing the defined value of one or more predictive factors from the plurality of predictive factors in each one of a plurality of predictive models, wherein each predictive model is associated with an object from the set of objects and calculating a predictive value for each one of the objects in the set of objects; and a server automatically selecting one or more objects to be included in the configuration of the presently requested webpage, wherein the expected utility of the configuration has a high value by: