Patent ID: 9159079
Filing Date: 2015-10-13
Classification: G06Q

Abstract:
1. A method, comprising: retrieving product identification information from at least one product using a wireless device operated by a user; generating a discount request message using the wireless device, based on the product identification information and user-specific information; transmitting the discount request message from the wireless device to a discount server via a wireless network; receiving at the wireless device discount availability data from the discount server, wherein the discount availability data comprises one or more product discounts and at least one of geographic location data and discount duration information for at least one product discount, wherein at least one product discount is for a competing product to the product with the retrieved product identification information, and wherein the discount availability data is determined at least in part by disqualifying potential discounts based on user-specific information; notifying the user of at least one available discount based on the discount availability data; receiving acceptance by the user of the at least one available discount; generating discount redemption data and user-driven competition data using the wireless device in response to receiving acceptance by the user of the at least one available discount; transmitting the discount redemption data and the user-driven competition data from the wireless device to the discount server; and estimating on the discount server a potential customer base for the at least one available discount, wherein estimating the potential customer base for the at least one available discount comprises determining the total number of potential customers based on discount request messages, discount redemption data, and user-driven competition data for similar product discounts to the at least one available discount and reducing the total number of potential customers based on market conditions associated with the at least one available discount being offered.