Patent ID: 7313802
Filing Date: 2007-12-25
Classification: G06Q,H04N

Abstract:
1. An article of manufacture, comprising: a computer-readable storage medium having stored thereon instructions for causing a computer to: correlate different sets of information to determine whether to provide a promotion; if the promotion is to be provided, combine the promotion with a broadcast segment provided via an interactive video casting system; and process a command sent from a user input device to apply an element of the promotion to a transaction conductable via the interactive video casting system; wherein the different sets of information include a first set of product data and a second set of broadcast segment data; wherein the command comprises a first command, the machine-readable medium further including instructions stored thereon to: compare a user's current transaction conducted via the broadcast segment to promotion information stored in a storage unit associated with the user, the promotion information corresponding to at least one promotion previously provided to the user; if the at least one promotion corresponding to promotion information stored in the user's storage unit is applicable to the user's current transaction, provide all applicable promotions to the user; process a second command sent from the user input device to apply at least one of the provided promotions to the user's current transaction; and remove information related to the applied at least one promotion from the storage unit.