Patent ID: 8930818
Filing Date: 2015-01-06
Classification: G06F,G06Q,H04L

Abstract:
1. A computer-implemented method for visualization of website analytics, the method comprising: receiving website usage data associated with a customer website indicating web pages are being loaded; loading a first script into the web pages in response to determining the web pages are being loaded, wherein the first bootstrap script is configured to detect events occurring within the web pages during web sessions including key presses, mouse moves and mouse clicks, and collect and report the events as website usage data associated with the customer website; generating website analytics from the website usage data associated with the customer website; loading a second script into the web pages in response to receiving a request from a customer associated with the customer website, wherein the second script is configured to display the website analytics in overlays over the web pages; sending the website analytics to the customer website via the second script and displaying the website analytics within a website analytics interface having one or more interactive graphical reports for the customer website; identifying from the website analytics the web pages associated with a most frequent click path for the web sessions; generating images associated with the web pages associated with the most frequent click path; arranging the images in a grid with indicators depicting the most frequent click path; and communicating the grid to the customer website.