Patent ID: 6836801
Filing Date: 2004-12-28
Classification: G06Q,Y10S

Abstract:
A method for tracking the use of a web tool by a web user, comprising, sequentially:providing a web user, through a web user computer, access to a web tool; in response to the user accessing the web tool, inserting within at least one or more web page files a Broken Image Tracking (â€œBITâ€ ) tag that includes user information associated with the web user's use of the web tool and a BIT URL designating a server, wherein the web page files correspond to desired information to be received and viewed by the user; transmitting, from the web tool to the web user computer, the one or more web page files, wherein the one or more web page files are displayed to the web user, and the one or more web page files and the BIT tag are executed by the user computer and, as a result, the user information is transmitted from the user computer directly to the designated server; and storing the user information in a database identified by the designated server.