Patent ID: 7539937
Filing Date: 2009-05-26
Classification: G06F,G06K

Abstract:
1. A method of distributing, via a computer network, a periodical comprising at least one printed page, said printed page comprising an interactive element enabling user interaction with the page using an optical sensing device, said interactive element being defined by a zone containing graphical information and a plurality of unique coded data tags, said method including the steps of: (i) determining a unique page identity for said page in a computer system; (ii) determining a page description for said page in said computer system, said page description comprising: (a) a description of said graphical information, and (b) a description of said interactive element, said description of said interactive element including: (b1) the zone of said interactive element on said page and (b2) an identifier for said interactive element; (iii) associating said page identity with said description of said interactive element; and (iv) sending the page identity and the description of said graphical information to a printer via the computer network, thereby causing the printer to generate the plurality of coded data tags using the page identity and to print the page, wherein each coded data tag contains a code pattern encoding the tag's own location on said page and identifying the page identity.