Patent ID: 8145728
Filing Date: 2012-03-27
Classification: G06Q,H04L

Abstract:
1. A method in a mobile device server for servicing advertisements for offline viewing on a mobile device, comprising: synchronizing the mobile device with the mobile device server, including the steps of: (a) receiving a request for a channel from the mobile device; (b) transmitting a request for the channel to at least one provider; (c) receiving the channel from the at least one provider, including the step of receiving a first web page, and a second web page, wherein mark-up language defining the first web page includes a generic advertisement image file link and an associated generic advertisement link, wherein the generic advertisement image file link addresses an advertisement image file that is stored at the at least one provider that is separate from the mobile device and the mobile device server, wherein the second web page is a web page of an advertiser associated with the advertisement image file; (d) automatically encoding the mark-up language defining the first web page to replace the generic advertisement image file link with another link comprising a tag, the tag including instructions instructing the mobile device to enable an advertisement cycler, wherein the advertisement cycler is configured to retrieve advertisement image files stored on the mobile device and cycle, on the first web page, the retrieved advertisement image files when the encoded tag in the mark-up language is parsed by the mobile device; and (e) transmitting the received channel with the encoded first web-page to the mobile device.