Patent ID: 9002731
Filing Date: 2015-04-07
Classification: G06Q,H04M

Abstract:
1. A method for an individualized sequential advertising campaign comprising: providing, by a computer processor, a service to a user; presenting, by the computer processor, a commercial message to the user before or during the service; during the commercial message, prompting the user to provide an input in response to a query presented to the user during or following the commercial message, wherein the input is selected from at least two options presented in the query; receiving, by the computer processor, the input from the user; continuing to provide the service following receiving the input; determining, by the computer processor, a subsequent commercial message to present to the user based upon the input from the user; presenting, by the computer processor, the subsequent commercial message to the user during the service; during the subsequent commercial message, prompting the user to provide a second input in response to a second query presented to the user during or following the subsequent commercial message, wherein the second input is selected from at least two options presented in the second query; continuing to provide the service following receiving the second input; and terminating, by the computer processor, the service upon failing to receive either the input or the second input.