Patent ID: 7634424
Filing Date: 2009-12-15
Classification: G06Q

Abstract:
1. A method of entering a user in a sweepstakes comprising: providing a website for access by a user, the website including a plurality of hyperlinks to services and webpages in the website, and each of the plurality of hyperlinks having an associated point value indicative of any number of points the user can get for clicking on the hyperlink, wherein at least two hyperlinks of the plurality of hyperlinks have different associated point values, the associated point values for the plurality of hyperlinks being stored in look-up table stored in a web server associated with the website; receiving a request that indicates that the user has clicked on one of the plurality of hyperlinks; determining a point value associated with the one of the plurality of hyperlinks by looking up the associated point value in the look-up table; awarding, based on the point value associated with the one of the plurality of hyperlinks, at least one point to the user as a result of the user clicking on the one of the plurality of hyperlinks; and awarding, based on a predetermined number of at least one point awarded to the user for clicking on the one of the plurality of hyperlinks, at least one entry in a sweepstakes.