Patent ID: 8856331
Filing Date: 2014-10-07
Classification: G06F,G06Q,G16B,H04L

Abstract:
1. A method of receiving content, comprising: obtaining, on a wireless device, at least one global personalized content preference descriptor and at least one content-specific personalized content preference descriptor, wherein: obtaining, on the wireless device, a predetermined content descriptor for each of a plurality of content; receiving, on the wireless device, a multicast transmission of the plurality of content; identifying, on the wireless device, for each content in the plurality of content, at least one content-specific personalized content preference descriptor associated with the content; automatically selecting, on the wireless device, at least one content from the multicast transmission of the plurality of content based on a match between at least a portion of a predetermined content descriptor associated with the at least one content from the multicast transmission and both of the at least one global personalized content preference descriptor and at least one content-specific personalized content preference descriptor associated with the at least one content from the multicast transmission; and processing, on the wireless device, the selected content, wherein a content-specific personalized content preference descriptor indicates a preference of the wireless device user applicable to only one particular content based on a type of the one particular content.