Patent ID: 9143578
Filing Date: 2015-09-22
Classification: G06Q,H04L

Abstract:
1. A content delivery system for delivering content relevant to a profile that characterises a user of the system, the system comprising: a memory arranged to store software and a plurality of data elements having a plurality of respective profiles associated therewith including a profile that characterises the user, the plurality of respective profiles constituting respective meta-data; and a processor executing instructions of the software to: obtain information from the user via a user interface; access the plurality of data elements; and mine the plurality of data elements by reference to another data element having another profile associated therewith using a relevance methodology to identify at least one of the plurality of data elements having relevance to the profile associated with the another data element and the profile that characterises the user; wherein the relevance methodology calculates characteristic values based upon at least two of the plurality of data elements or at least two of the plurality of respective profiles; wherein the another data element and at least one of the plurality of data elements comprise data relating to a profiling model; and wherein the processor executes the instructions to deliver the identified at least one of the plurality of data elements or at least one of the plurality of respective profiles based on the calculated characteristic values to a recipient terminal.