Patent ID: 8401530
Filing Date: 2013-03-19
Classification: G06Q,H04M

Abstract:
1. A marketing system comprising: receiving a user query for multimedia information; determining a primary location of the user based on a context and a meaning of the multimedia information queried; obtaining secondary locations in close proximity to the primary location; and providing advertising for the secondary locations to the user; wherein an electronic computer implementing an electronic database links the multimedia information to a primary location, and further linking the secondary locations to the primary location, wherein the primary location is associated with the multimedia information queried by the user; the database further linking advertising messages to the secondary locations, where the electronic computer executes a stored program to assemble the secondary locations related to the primary location, together with at least one advertising message linked to at least one of the secondary locations; at least one mobile device including a memory and a processing device, the memory adapted to receive the multimedia information and advertising message together with a display program, the display program executable by the processing device to: (i) receive a command from the user of the mobile device to display the multimedia information; (ii) based on the primary location associated with the multimedia information, identify at least one advertising message having one of the secondary locations proximate to the primary location; and (iii) contemporaneously with the command, displaying the at least one advertising message at the mobile device, whereby geographically relevant advertising messages may be delivered to the user of the mobile device at a relevant time independently of the location of the mobile device.