Patent ID: 7599851
Filing Date: 2009-10-06
Classification: G06Q

Abstract:
1. A method for generating a customized interface, comprising the steps of: associating in a computer one or more ads with each ad having a respective ad profile; associating in a computer one or more user profiles with each user profile created from information inputted by a corresponding user and transmitted to the computer, wherein each user personally assists in the creation of his or her user profile by knowingly inputting the information and is aware that the information will be used to create a customized interface for each user profile, determining matching ad profiles by comparing the ad profiles with user profiles for matches; selectively including in the interface of a user at least one of the one or more ads associated with the ad profiles matching a user profile created from the information provided by the user; and formatting the interface in accordance with the user profile; wherein the user profile defines an amount of space on the interface, the method further comprising the step of formatting the interface such that the one or more ads included in the interface are restricted to the amount of space defined in the user profile.