Patent ID: 8797254
Filing Date: 2014-08-05
Classification: G09G

Abstract:
1. A liquid crystal display device comprising a liquid crystal panel displaying video data, a backlight unit having a plurality of light emitting elements arranged thereon for illuminating the liquid crystal panel, a video display control portion displaying a video as a sub-screen in a restricted video display area of the liquid crystal panel, and a backlight control portion controlling a light emission luminance of the light emitting elements of the backlight unit in response to control of the video display control portion, wherein the video display control portion controls an aperture ratio of a liquid crystal pixel lying in a region outside a sub-screen video display area to be a predetermined value, the backlight control portion controls a luminance value of light emitting element illuminating the region outside the sub-screen video display area to be a predetermined value in response to the control of the video display control portion, and a luminance of the region outside the sub-screen video display area is controlled to be a predetermined value, based on a correlation between the aperture ratio of the liquid crystal pixel lying in the region outside the sub-screen video display area, controlled by the video display control portion, and the luminance value of the light emitting element illuminating the region outside the sub-screen video display area, controlled by the backlight control portion.