Patent ID: 8739201
Filing Date: 2014-05-27
Classification: H04L,H04N

Abstract:
1. A method of delivering advertisement data to a mobile device, the method comprising: receiving, by a set-top box comprising a processor, a request to register a particular cellular mobile communication device, wherein the particular cellular mobile communication device is configured for voice communications with other cellular mobile communication devices; receiving, by the set-top box, registration information associated with the particular cellular mobile communication device; sending, by the set-top box, the registration information to an advertisement data management system for storage in a registry of cellular mobile communication devices associated with the set top box; receiving, by the set-top box, video content associated with an advertisement, wherein the video content is received via an access network of a video distribution system; providing video content associated with the advertisement to a display device coupled to the set-top box to display the advertisement; receiving, by the set-top box, a first advertisement selection command; providing, by the set-top box, a graphical menu of a plurality of advertisements to the display device in response to the receiving of the first advertisement selection command; receiving, by the set-top box, via the graphical menu a second advertisement selection command identifying a selected advertisement of the plurality of advertisements, wherein the second advertisement selection command indicates that metadata related to the selected advertisement is to be sent to the particular cellular mobile communication device associated with the set-top box; extracting, by the set-top box, metadata from the video content corresponding to the selected advertisement responsive to receiving the second advertisement selection command; and sending, by the set-top box, the metadata to the advertisement data management system via the access network; receiving, by the set-top box, data from the advertisement data management system indicating that a plurality of cellular mobile communication devices are registered with the set-top box; providing, by the set-top box, a graphical menu to the display device identifying the plurality of cellular mobile communication devices registered with the set-top box; receiving, by the set-top box, a selection via the graphical menu of a selected cellular mobile communication device of the plurality of cellular mobile communication devices; and sending, by the set-top box, an identification of the selected cellular mobile communication device to the advertisement data management system, to cause the advertisement data management system to deliver a mobile version of the advertisement to the selected cellular mobile communication device via a cellular mobile communication network, wherein the selected cellular mobile communication device stores the mobile version of the advertisement that was displayed on the display device by the set-top box, for display by the selected cellular mobile communication device.