Patent ID: 7743932
Filing Date: 2010-06-29
Classification: A47F

Abstract:
1. A store display, comprising: a shelf having a shelf surface lying along a substantially horizontal plane, and having a plurality of engageable features at a plurality of locations along said surface; first and second shelf display apparatuses, each apparatus resting downwardly upon said shelf, and comprising: at least one package containing articles, said package being disposed between said lateral support members, said package being formed of flexible film and being substantially rectangular in shape, having a pair of substantially opposite major surfaces and first and second pairs of substantially opposite lesser surfaces, one of said first pair of lesser surfaces resting on said shelf, and each of said second pair of lesser surfaces respectively contacting one of said respective facing lateral support members, said lateral support members providing horizontal, two-dimensional support to said package such that said package is held in a substantially upright position on said shelf with said major surfaces oriented substantially vertically relative to said horizontal plane.