Patent ID: 8484080
Filing Date: 2013-07-09
Classification: G06Q

Abstract:
1. A method for ecommerce, comprising the steps of: (a) receiving, by a computer-based system, from a user of a consumer device, information pertaining to a plurality of products owned, used or sought by the user from the consumer device; (b) computing, by the computer-based system, a maturity score based at least on: completeness of a user profile associated with the user, active and passive user profile updates received over time, quantity, quality, balance and recurrence of product feedback provided by the user, social media network attributes associated with the user and maturity of social media network associated with the user; (c) selecting, by the computer-based system, an advertisement or content item from a plurality of available advertisements or content items based on the user's maturity score; and (d) transmitting, by the computer-based system, the selected advertisement or content item to the consumer device associated with the user.