Patent ID: 7130648
Filing Date: 2006-10-31
Classification: H04W

Abstract:
1. Method for transmitting messages in a telecommunications network comprising a communications server and at least one wireless telephone, said server comprising means for sending messages to one or more wireless telephones, the wireless telephone or telephones being equipped with memory means for storing and processing messages, wherein it comprises: a step for sending a message (Mess-Serv) comprising a field (V-TYP) containing at least one information in a plurality of sub-fields relative to the standard profile of the recipient of the message, and a step for processing the message received by the recipient, for identifying and for comparing each information of the sub-fields in the standard profile contained in this message (Mess-Serv) with each information of a user's subscriber profile stored in the memory means of the wireless telephone, a step for storing the message in the storage means of the wireless telephone if the user's subscriber profile is compatible with the standard profile contained in the message, and a step for sending a notification from the wireless telephone to the server, containing a number of times a given message has displayed a profile of the wireless telephone that displayed it and data identifying the number of the message displayed and sent by an advertising client, as well as data identifying the advertising client.