Patent ID: 9141971
Filing Date: 2015-09-22
Classification: G06Q

Abstract:
1. A method for a web content provider with a fraud detection server to determine disposition of delivery of internet content and a payment for a clicked advertisement, comprising the steps of: in response to a request originating from a network-connected user device for delivery of content, delivering to the requesting device at least one clickable advertisement with an embedded tracking ID; in response to said request, delivering client-operable code to an affiliate server and assuring the presence of said client-operable code at an affiliate server, wherein said client-operable code is in communication with said device, and wherein said client-operable code collects data on operation of said device and transmits said data to said fraud detection server; receiving indication of a click on said advertisement, receiving from said device said tracking ID and data collected by or associated with said client-operable code and delivering said tracking ID and said data to said fraud detection server; and said fraud detection server determining disposition of delivery of internet content and a payment for delivery relative to said click based on analysis of said tracking ID and said data.