Patent ID: 8055573
Filing Date: 2011-11-08
Classification: G06Q

Abstract:
1. A method for electronic marketing of commodity products to a plurality of users comprising: providing an interactive electronic interface where each user can electronically communicate with an administrator's system and select any of one or more commodity products, locations for delivery for each selected product; and target prices for each product at each location; providing a database memory containing each user's selected preferences; providing an electronic link to the administrator's system from an active futures exchange to provide real time updates of futures contract prices for one or more commodity products; providing an administrator's price for each commodity being marketed, wherein the administrator's price is a sum of at least a pricing benchmark based on a current futures contract price and a basis price that is calculated for each product and delivery location, and further wherein the administrator's price is automatically updated as the futures contract price changes are received through the electronic link; displaying the current administrator's prices on the electronic interface for products and locations specified by a user; providing an electronic interface where a user can electronically propose a contract to buy an amount of the commodity product; accepting or rejecting the proposed contract; and electronically notifying the user of the acceptance or rejection of the contract.