Patent ID: 9009154
Filing Date: 2015-04-14
Classification: G06Q

Abstract:
1. A computer-implemented method for analyzing content to be displayed to end users, the method comprising: receiving first content configured for generating a media item; identifying a portion of the received first content as being configured to obtain second content for presentation on the media item, wherein the portion is configured for requesting the second content from an advertisement distributor, the second content including at least one advertisement, and wherein a publisher places the second content in the first content according to an agreement between the publisher and the advertisement distributor wherein the agreement includes a plurality of contractual parameters descriptive of the placement of the second content when presented to end users; receiving the second content and the plurality of contractual parameters; after receiving the first content and the second content, evaluating at least one parameter of the plurality of contractual parameters associated with the identified portion, including determining whether the presentation of the at least one advertisement in the media item reflects the contractual parameter; and presenting a view of the media item to a user wherein the user is associated with the advertisement distributor and is not an end user, the view comprising: the media item, the second content including the at least one advertisement, and at least one visual display parameter based on the determining that presents an indicator, on the view and in addition to the second content, of a value associated with the at least one parameter defined in the agreement, such that the user can confirm satisfaction of the agreement based on the presenting.