Patent ID: 8643680
Filing Date: 2014-02-04
Classification: G06F,G09G

Abstract:
1. A method of displaying content on an electronic device, comprising: capturing image information using at least one image capture element of the electronic device; analyzing, using a processor of the electronic device, the image information to determine a viewing location of a user with respect to the electronic device; based at least in part upon the determined viewing location, controlling a rate at which displayed content is scrolled on the electronic device when the determined viewing location is at least partially on a display element of the electronic device, the rate at which the displayed content is scrolled being adjusted as the viewing location of the user moves away from a central portion of the display element; determining for the user, using the processor of the electronic device, a target viewing location away from the central portion of the display element; and adjusting the rate at which the displayed content is scrolled to substantially direct the viewing location of the user to the target viewing location for at least a period of time, wherein the rate at which displayed content is scrolled on the electronic device is controllable by the user through changes in the viewing location of the user away from at least one of the central portion or the target viewing location and without a requirement for physical interaction between the user and the electronic device.