Patent ID: 7983955
Filing Date: 2011-07-19
Classification: G06Q

Abstract:
1. A method of selling products and/or services using an interactive entertainment system, comprising steps of: detecting access by a user over a computer network who has not purchased a product and/or service, and providing access to interactive content to the user at a first level of access over the computer network, said first level of access providing only first access privileges which only allows access to a first subset of said content; selling a product and/or service to said user; responsive to said selling, providing access to said interactive content to said user at a second level of access over said computer network, which provides access to additional content beyond said first subset of content including more content than said first subset of content, said second level of access providing second access privileges that are excluded from said first level of access; querying a user who has access to said second level of access about whether the user chooses to receive advertisements along with said interactive content; if said user does not choose to receive advertisements, providing only said second level of access to said user, where said second level of access includes said more content; and only if said user does choose to receive advertisements, after said selling, providing access to said interactive content to said user at a third level of access over said computer network, said third level of access providing said second access privileges and third access including bonus access that is beyond said second level of access, and is excluded from said second level of access, and is provided only to a user who has had a product or service sold to them and has also consented to display ads.