Patent ID: 8480642
Filing Date: 2013-07-09
Classification: A47F,A61B,A61F,G09F

Abstract:
1. A merchandise display system for disposable absorbent articles, the system comprising: (a) a first line-up of disposable absorbent articles, the first line-up including: (b) a second line-up of disposable absorbent articles, the second line-up including: wherein the first line-up and the second line-up each contain an informational corridor which includes at least one product benefit indicator; the first stage color associated with the first line-up and the first stage color associated with the second line-up are substantially the same; the second stage color associated with the first line-up and the second stage color associated with the second line-up are substantially the same; and the first line-up and the second line-up each contain indicia which communicates a common source or brand indicator to a consumer.