Patent ID: 8656428
Filing Date: 2014-02-18
Classification: H04N

Abstract:
1. A system for provision of at least one audio-visual service to a television, comprising: a receiver capable of receiving an electronic user request for the audio-visual service; a server communicatively connected to said receiver capable of providing the audio-visual service responsive to the request; an ad server capable of serving one or more advertisements to the user in conjunction with the audio-visual service, wherein said ad server is communicatively connected to at least said server; at least one digital input to said receiver capable of receiving at least the audio-visual service from said server, and the one or more advertisements from said ad server corresponded to the audio-visual service at least partially over the communicative connection between said server and said ad server, and capable of electronically instructing the audio-visual service and the one or more advertisements to be contemporaneously displayed on the television via said receiver; wherein the one or more advertisements comprise at least partial payment, by the user, for the audio-visual service.