Patent ID: 8961324
Filing Date: 2015-02-24
Classification: A63F,G06F,G06K

Abstract:
1. A method comprising: optically detecting, using an optical sensor, an encoded pattern from source media, the encoded pattern associated with a gaming application; decoding, using one or more processors, gaming data from the encoded pattern, the gaming data used to participate in the gaming application; synchronizing the gaming data played with the gaming application being played by a user with broadcast programming content, wherein the gaming data is decoded from the encoded pattern prior to presentation of the broadcast programming content but is only available when the broadcast programming content is presented; presenting device content based on the synchronizing of the gaming data with the broadcast programming content; processing, using the one or more processors, a plurality of gaming interactions from the user during presentation of the broadcast programming content and the presenting of the device content; tracking performance of the user in the plurality of gaming interactions during the presentation of the broadcast programming content and the presenting of the device content; and enabling a promotional opportunity based on the processing of at least some of the plurality of gaming interactions.