Patent ID: 8826319
Filing Date: 2014-09-02
Classification: G06Q,H04H,H04N

Abstract:
1. A system for tracking of advertisements, the system comprising: providing a user interface to an advertiser a user interface for accessing information associated with commercial breaks and advertisements; one or more edge devices for recording advertisements aired during commercial breaks on a television channel in each region, and wherein the one or more edge devices records the advertisements on identifying a start and end of the commercial breaks and start at the end of each individual advertisement during the commercial breaks, and wherein the one or more edge devices is used to insert video advertisements during the commercial breaks, and wherein a start and an end of the advertisement are detected using one of pre-determined audio cue tones and image patterns embedded within the advertisements, and wherein the one or more edge devices is further operable to perform streaming of the recorded advertisements on the fly; a media server comprising: a memory that stores instructions; and a processor responsive to the instructions to store recorded advertisements along with a stamp of region, channel, program and time of insertion associated with the advertisements in a repository of a media server, and provide access to the recorded advertisements for the advertisers; wherein the media server is laid on a cloud network; and wherein the media server further includes a combination of one or more advertisement servers and one or more content servers that are connected to the media server locally or remotely over a network, and wherein the one or more advertisement servers are used to store a multiple advertisements, and wherein the one or more content servers are used to store various television or radio contents that are aired on various television or radio channels respectively, and wherein the media server is also operable to store user profiles and media plans associated with users.