Patent ID: 8387085
Filing Date: 2013-02-26
Classification: A63F

Abstract:
1. A method comprising: maintaining, by a media content access system, a user profile associated with a user of a media content access device and a user profile associated with an additional user of an additional media content access device; detecting, by the media content access system, one or more interaction events performed by the user with respect to the media content access device; dynamically updating, by the media content access system as the one or more interaction events are performed, the user profile associated with the user to account for the one or more interaction events; receiving, by the media content access system during a presentation of a media content instance by the media content access device, a request from the user to participate in an interactive game associated with the media content instance; presenting, by the media content access system, the interactive game associated with the media content instance to the user concurrently with the presentation of the media content instance in response to the request received from the user; presenting, by the media content access system, the interactive game to the additional user concurrently with the presentation of the interactive game to the user; and automatically tailoring, by the media content access system, the interactive game to the user in accordance with the dynamically updated user profile associated with the user and in accordance with the user profile associated with the additional user.