Patent ID: 8930992
Filing Date: 2015-01-06
Classification: G06Q,H04N

Abstract:
1. An advertising method, comprising: displaying a television program on a video display; retrieving a plurality of social network posts from one or more social networks identified by storage in a television receiver device's social media registry; displaying a plurality of social network thumbnails as an array of thumbnails overlaying the television program on the video display, where said plurality of social network thumbnails represent social network videos that are received in the plurality of social media posts or which are linked to social network posts; using an advertisement retrieval program of the television receiver device to select an advertisement from an advertisement server; representing the selected advertisement as a thumbnail representation; displaying the advertisement thumbnail representation within the array of thumbnails on the video display; where displaying the advertisement thumbnail comprises displaying one advertisement thumbnail for every AD VALUE social network thumbnails, where AD VALUE is an integer that changes randomly or pseudo-randomly within a predefined range; and receiving an instruction selecting one of the thumbnails to navigate to and responsive thereto displaying either one of the social network videos or the advertisement.