Patent ID: 8301278
Filing Date: 2012-10-30
Classification: G06F

Abstract:
1. A method of providing an audio content for delivery through one or more networks to a mobile communications device with a web browser, said method comprising: receiving said audio content in a computer-readable format; associating said audio content with an ad unit within a web page based on the audio content comprising at least a portion of an advertising content of said ad unit, wherein associating said audio content with said ad unit within said web page includes associating each of a plurality of segments of said audio content with a respective instance of a plurality of instances within said ad unit, and wherein only one instance of said plurality of instances within said ad unit is displayed on said mobile communications device at any given time; publishing said web page with said ad unit and said audio content to a server; and communicating said web page to said mobile communications device by a wireless web carrier or wireless provider, and wherein when said ad unit is displayed an audio interface is automatically executed within said web browser to play said segment of said audio content for said respective instance within said web page on said mobile communications device, said audio content providing at least a portion of the advertising content for said ad unit.