Patent ID: 8601516
Filing Date: 2013-12-03
Classification: G06Q,H04N

Abstract:
1. An on-line shopping method which a user using a TV as a display device, a DVD player as a storage and program executing device and a remote controller of the DVD player as an input device, communicating through Internet with a service provider, where the method comprising the steps of: at the user side, a. invoking to load a core software program into the RAM of the DVD player and execute the loaded program which uses a predefined format of metadata and a product display layer to define and link product specific data from the core software program to featured products in the media content, and displays a corresponding menu of options for the user to select on the TV; b. having the ability, through the selection of options of the menu, to highlight a featured product in the media content with a hotspot and display associated product specific data, wherein the core software program creates the hotspot and displays the product specific data on the TV screen whenever the featured product appears in the media content utilizing the product display layer which comprises a first file type comprising the metadata that associates a data-type to a timestamp that is synchronized with a timecode of a timing device of the DVD player, a hot spot area marker identified by a two-dimensional coordinates, and a unique product-id marker, wherein said timestamp, hot spot area marker, and product-id marker are associated with the featured product, and a second file type comprising a featured product information data file containing the product specific data associated with the unique product-id marker of the first file type, c. having the ability, through the selection of options of the menu, to set up the user's personal profile, account information and register with the service provider; d. receiving product information having said timestamp from the service provider and storing the downloaded information, wherein said timestamp is synchronized with a timecode of the DVD player's timing device; e. retrieving and displaying the stored information, which may contain displayable menus and lists of products with their detail information; f. selecting highlighted product(s) with the remote controller from the media content to display the product specific data for purchasing and placing an order through Internet with the service provider, said product specific data presents as an overlay directly on the media content, at the service provider side, g. receiving and maintaining the information of a registered user; h. providing information including available products and their relevant information, displayable menu and executable software program to the log-in user; and i. processing the order placed by the user.