Patent ID: 6615247
Filing Date: 2003-09-02
Classification: G06Q

Abstract:
A method for modifying a requested web page at a vendor website comprising:receiving customer data when a customer requests said web page, wherein requesting said web page includes a customer linking to the website using a method selected from a group comprising, directly entering a vendor universal resource locator (â€œURLâ€ ), and clicking on a vendor link displayed as a search result; parsing said customer data into at least a first term; comparing said at least first term of said parsed customer data with preselected names of competitors' websites, said preselected names being stored in a vendor database; comparing at least a second term of said parsed customer data with preselected names of product types stored in said vendor database; if said at least first term of said parsed customer data matches at least one of said preselected names of competitors' websites stored in said vendor database, and if said at least second term of said parsed customer data matches at least one of said preselected names of product types stored in said vendor database, modifying said web page to display information related to said at least first term and said at least second term of said parsed customer data; and transmitting said modified web page to said customer.