Patent ID: 8782540
Filing Date: 2014-07-15
Classification: G06F,G06Q,H04L,H04M,H04N,H04W

Abstract:
1. A non-transitory computer readable medium storing a computer program which when executed by a processor on a computer performs a method for providing a platform, the method comprising: providing a graphical user interface; presenting one or more content items on a web page to a user of said graphical user interface, wherein said one or more content items comprise at least one crawling RSS feed and at least one selected from a group consisting of audio, video, photographs, data files, metadata, blogs, and links; presenting one or more advertisements on the web page of the graphical user interface in accordance with a relevance to said one or more content items in view of the user, wherein the relevance increases over time as the at least one RSS feed crawls; and performing, to achieve the increase in relevance of the one or more advertisements over time, using a relevancy increasing engine, at least one of an updating and a re-instantiation of the web page responsively to a timer, wherein the at least one of the updating and the re-instantiation exclusively provides the increase in the relevance.