Patent ID: 7870579
Filing Date: 2011-01-11
Classification: G06F,G06Q,G11B,H04N

Abstract:
1. A computer implemented method for tracking commercials that are provided to an audience by a content provider, wherein all steps are performed by the computer, the computer comprising a processor, a memory device and control logic stored therein, said method comprising: presenting a plurality of advertisement campaigns to a user through a computer interface, each advertising campaign comprising a plurality of fillable video segment slots, each fillable segment slot arranged at a specific time point within said advertisement campaign, in response to receiving a campaign selection input, presenting the user with a first set of criteria associated with the selected advertisement campaign; receiving a first criteria selection from the user; accessing a library of media segments stored in the memory device, each of the media segments comprising a portion of an advertisement, each media segment associated with metadata defining the media segment; transmitting the first criteria selection to an assembly component; searching the memory device for media segments having metadata correlating with the first criteria selection; retrieving at least one correlating media segment from the memory device; inserting the correlating media segment into one of the fillable media slots into the advertisement campaign, thereby generating a completed commercial; and presenting the user with a preview of the completed commercial prior to transmitting the completed commercial to a local content provider.