welcome my name is natasha sherman and i am your host and my guest today are two people who are following their dreams very often you know as a life coach i work with people to kind of pursue what they want in life but very often people get discouraged because they don't know but here's the thing it's usually an evolutionary journey it starts to create itself so my guests today are two people who are doing that so first of all i'd like you to welcome jacqueline foster quatro or jackie and i'd like to tell my audience a little bit about you here in new jersey mother house wife and cosmetics veteran and you are president and c e o of jersey shore cosmetics so let me tell you just a little bit about jersey shore cosmetics it's a family owned and operated business and founded with a mission to provide the highest quality personal care and beauty products that are safe and free of toxins so welcome thank you my other guest is timothy red buckman so tennessee was born in monrovia liberia and he came to america at the age of eight as a refugee and relocated to central new jersey he started his career in make up with a well known prestigious cosmetics brand hired solely for his charismatic personality and the rest is history having played key roles in educating at a number of beauty schools as well as building a long list of clients tennessee is now a beauty consultant for n b c ten in philadelphia he's a makeup artist and creator of tennessee's make up bar and blow out lounge and color burn hamilton and in addition to being that creative director and director of sales for jersey shore cosmetics welcome thank you for having me so as soon as i said this journey is never a straight line i think one of the things that is always impressive to me is how people stay in the game and continue to take actions that then evolve into new actions so let me ask you a little bit about because i love cosmetics skincare i worked for say a little more than twenty five years in the industry and during that time it was basically a learning or teaching journey i saw so much wrong with the industry so many petrochemical many toxins and products that were really beautiful and really very pretty but when you went underneath and saw the ingredients that it really was not very healthy and i grew up with a very health conscious of bringing we grew up on a farm in south jersey and everything was organic and natural so i being a mom i'm concerned about toxins and products for my family for myself my loved ones my community and  so that's started my journey to try to make a better product a better skin care product better cosmetics and that's how it that's you know what i think is really important variance it's you know having grown up and i grew up the same way my mother had a big garden and we picked dinner out of the garden and you know it's and i think that has an impact because it's very easy to work in the cosmetics industry and have it all be just about the beauty aspect and not even think about the ingredients that people are becoming more conscious but i don't think we are quite aware enough of just the amount of chemicals in our makeup that then gets absorbed into the skin perhaps you know we know about patches for smoking yes well how does that work and get to work through the skin was the same thing so what are you putting on your face exactly and that's that's really important consideration when formulating a skin care and makeup products and we understand that what goes on the skin goes into your bloodstream goes into your system so that's why it's really important that you create products that are healthy  nutritious basically skin food i like that skin food yeah basically because what you're putting on your skin goes inside of you yeah so we pay meticulous attention to the ingredients stacks and it's important to know every ingredients the definition of every ingredient that goes in to the cosmetics i want to get back to that because it's very significant but tennessee i want to talk to you so here you come a refugee from liberia and i'm sure that had a ton of challenges it sure the especially going to public school than trying to just really educate myself and also starting from the beginning because when i came to the states all the documents were were gone so i actually had to start in like which is a second language and which by which the weirdest thing is i already was in second by second grade and starting to you teacher would cheat off of my work and so our and so and so a lot of difficulties there and then i found our the art to be my escape and interesting and then in your bio that i read it said you always knew that you wanted to do something creative that so clearly you had turbo you know face a lot of challenges to then integrate  and but here you ended up in the in the business that you now love and i want to ask you about how import did is to you to have products because again a lot of image consultants and makeup artist i have no concern it's just you know if it looks good it must be good so what does that mean to you to be working with a product that not only do you love how it looks but you know that you're doing no harm i love that it's act like the texture and i love when we're talking about product with a product man in jackie are always talking about the texture and how it plays on the skin and i learned so much from jackie because i working with other brands i know that there are a lot of chemicals that aren't healthy for the skin but it looks good and to to work with jackie and to learn so much about the healthier parts of of makeup and skin care it really opened my eyes to another world that i'm still getting familiar with and now that i play with myself i get so excited because i know they're not harming the skin i know that when a client goes home with their makeup done like and i know they treat their skin it's it makes me feel good it's rewarding course very rewarding so you were talking about you know how it what you're learning and you know it's i read this line the other day which was really great expertise is really important but what happens with a lot of experts is they start living in the answers instead of the questions right so they stop learning and clearly that's not happening for you you have a lot of expertise you've worked with a lot of people a lot of different products and you're hungry for the next level and the next level and that's like hugely significant for someone sitting in your chair you know having you do their makeup to know that it's not just you doing  old same old but you're you're raising the bar consistently right my background i have no education and make up or cosmetology right you started out as a dancer yes it's very true and i honestly every time i'm learning and i see my mistakes and i grow from it so yeah from eleven years of mistakes i venture you know brilliant and i love that i love that we have to make mistakes in order to learn if you're not making mistakes you're not trying hard enough yeah and clearly you have to have seen that i want to talk to a little bit about the ingredients because i think it's important there's a new awareness about it in greeting is and people are much more aware but i word natural could mean anything yet but whatever it could mean anything if you know it's natural yes so it's up to us as consumers to kind of listen the additional information and so when we were talking you mentioned that you use you have hired people who formulate your products but not only do you formulate it with them you are a researcher you research everything yes so that all the ingredients are designed to not harm you and if you are using any synthetic ingredients and we'll talk a little bit about that yes because you have segue into some products that in order to make them really viable and desirable yes you've had to use some synthetics but you researched every synthetic and not only with these new color this new color story years old color story yes with the new color the bold color launch that we did recently some of the colors in order to get more of a i guess an intense color throw more of a desirable texture than conventional all natural cosmetics and also to get a longer shelf life we've we've combined eighty percent natural and twenty percent f d a approved synthetic ingredients and i just call them scientific ingredients and of those i have to research every last one to make sure it's nontoxic in the amount that we're using so we admit to now where we we've we're very been known for many years since the beginning to be one hundred percent natural and organic now with the new bold colors we're eighty percent natural twenty percent scientific it's more than eighty percent natural actually with the highlighters but i just say just to be silly and i have researched every ingredient that goes into every ingredient deck to make sure it's with cosmetics and skin care there is really not very much regulation for that so we have to educate the consumer we have to be very transparent with the consumer and we have to know what we're talking about and know what we're doing so that we can gain that trust and when they research inquiries i constantly say you reach your ingredients reach your packages read your labels i invite them to do that and if you have a question ask us we try to be as transparent as we possibly can so that we can gain your trust and you know that we're doing the best that we can for you and i think what's really powerful about bad is you know we all have to become choice makers and we have to be responsible for our choices but because there isn't a lot of awareness or focus on the awareness of all these you know we've trusted these cosmetics because they've been around for a hundred year old exactly but what we don't know you know is what we've been ingesting and the harm it has done even in minuscule is just like you know a good union years ago they johnson's baby powder you know everybody's so i'm going to get around and then they're finding that groups you know but we trusted it because it had and trusted name so i'm not doing this to point fingers it's just to kind of you know point to ourselves and go wait a minute i need to be a responsible consumer exactly and what is great about your product is that your telling exactly as it is and some people will want the synthetics with a color instance because in order to get that really intense color throw sometimes a company will use insect parts like beetles and bug wings they make if you see them in nature they make beautiful colors ok we don't want that in our products ok we are cruelty free and we don't use animal by products and our products we do use organic bees wax where no bees were harmed it's a good job but that's it but that's it and  so in order to get those beautiful colors that maybe from nature will you synthetics instead of using bugs so we research those synthetic colors and make sure that they're nontoxic safety tell me you know you also on your website said eco slasher reef friendly so danny a little bit about that yes there are so many products especially sunscreens that have such horrible ingredients that they're a detriment to the ocean and ribs and that sort of thing so we're very friendly and that our sunscreens and products are biodegradable and they break down and they don't harm the reefs and they're in and they're eco friendly and they're not a harm to the environment and that's very important to us you know what again  you know we were talking about how companies will put products out there knowing that they're harmful and allowing for it and defining it unfathomable but i think what's really great is i think more and more people particularly solar preorders or new entrepreneurs who are actually bringing a level of consciousness and intentionality that is going to alter the field i think yes i think so i think the consumer is becoming a lot more educated and they're paying attention and they understand because we're trying to educate them and they really are paying attention and i think those toxic brands are just going to go by the wayside because we have a more educated  most people especially in our youth we equate to value and we base our identity on looking good so there's always this and you know and then you have the whole spectrum of you know believe me and all of that there us and then you know everybody is flashing themselves are in selfies and and making sure that they create an image so how do you do that dance of making people look good because it's so lovely and it's fun but not doing it so that they think ok now i'm valuable just because i look good tonight well i think it's just making sure like educating the woman or man on how that like educating from the inside out i always find myself telling t my clients that you're beautiful the way you are i'm only going to adjust a few things because i don't think it's necessary to mask your beauty and so once their understanding of the little steps that it takes to create a like to actually don't wear that much makeup but when they're just like walking out and shopping it's very very natural and very like fresh so i know that they're in singin skin care and i think that's really where the power is and in makeup and not trying to change that we're just trying to enhance what they have really and the whole idea of transparency if you're honest about what you're wearing and you're honest but what you're buying it's you you find yourself being more confident about about putting it on and not and not you know masking it anymore and that's really and that's really why why a little but then obviously the glam part of it like i thought we love the glass and i think and i think it's it's an occasional thing you know teaching someone there's a time in a place for it instead of just every single day not who you are it's like changing and outfits like this and then you know yes and you have to be comfortable with or without it yeah yeah what about men's products are men becoming more open to using yes product fun funny when you say i was thinking about this the other day just how the work force is and how women you know they they know the the proper techniques and how to you know look good and three be presentable and men have kind of just been very lax of days ago about it and just allowing them so i have to do is show right healthy and taking care of this instrument has made a touch i want to say just as important as all of the topical treatments is your diet you must eat properly you must hydrate ok you want that pure spring water we have two versions we have the pure spring water with no additives no garbage added to it and we have a pure spring water pure energy that has natural caffeine in it it's a caffeinated spring water and they're both from just want to get a caffeinated spring water well they add coffee leafs and coffee bean to the natural spring that are right there at the bottle or right at the spring so it is triple filtered at the source and it's all pure it's a hundred percent natural and so we feel different from every other bottle of kook so called spring water on the market ok a lot of this so called smart waters are actually in municipal water that has been cleansed or treated ok and we don't want that also a lot of water have sodium salts all kinds of naturally occurring there and i know they have added enhancers they call them they'll have like a lumina and all kinds of things in the water reach or water levels as well seriously  because your good health is going to come from clean water not just any water but clean water and i water is right from the spring bottled at the source triple filtered because it's right for nature so you might not want to and leaves or anything floating around it so it is triple filtered at the source and bottle that the source it's not trans it's not trans transited in like trucks are handled by multi people or whatever it is not very useful source it's in pennsylvania it's a secret you kno of beautiful beautiful mountainous pennsylvania spring that is there and that and it's pure and there's so much garbage out there with regard to water like so many additives they call it flavor enhancer but since when did nature need you to enhance what it has ok it's not necessary a lot of this is so that you can remain thirsty and your thirst is never quenched so you keep buying buying by ok but it would be foolish to keep buying the same brand that's not quenching your thirst not giving you that satisfaction and i have to if you haven't you separate right so that's great with ours we have our lip balms no one will ever keep them that long but we probably have like a two year two to three year shelf life because it has a vitamin e and it has  magic acid rosemary extract all these natural preservatives and they are oil based because they are coconut oil oil so there is no water to create that bacteria so we can have it at a longer shelf life naturally what shelf life it was a wonderful product but i took it off of the product line because it didn't have a long shelf life because it was all natural or get it and it did have some it did have natural preservatives and you could keep it for six months if you wanted to and it would still be good but the colors were changed because we don't have artificial colors we don't have mascara and stuff like that so it was a good product and you could use it but it didn't look attractive after about six weeks it start yeah it started to change colors and that sort of thing but typically we're formulating products that you have as are certain you separate and you will use it before the shelf life expires and a lot of our products now because we use very strong natural preservatives have a really good healthy shelf life ok good all right so we're almost at the end of our time and i want to give each of you a minute to say what it is that most important for us to know about you were about what you want people to think about or what message you want to leave them with ok well i want you to know that jersey shore cosmetics are family have your best interests at heart and we are a company that is cruelty free and we sort of thing and that's giving back is extremely important to us because we feel like it's not ours to begin with god gave it to us to share he's just letting us delegate what to do with it so it's very important that we give back that's that's very important to us and i wan cosmetics and really educate yourself and kind of allow yourself to be a little uncomfortable because i think once you once you dive into something you know you're going to appreciate it more because you've educated yourselves right yeah thank you and so and you know what i really get is that you know we talked about it in line with everything that you do choosing your products it making sure they're natural doing no harm no animal product and then a natural segue to that is i want to make a difference in the world and so that's in line with that also so i really appreciate that and i invite people to check out the product check out your website contact each of you your names will be you know at the end so yes please say something it's really important this is a family business so i may sell corny but i want to thank my family too for helping to grow the business i mean they're really they're important to you know ryan and jack and leah i mean everybody else my husband john every all of my siblings everything i could just go on forever i feel like i'm winning some award or something but i have i wouldn't feel good if i didn't give them credit and i totally get thank you for joining us