you'll find a scene like this in nearly every village town and city throughout the country former hopes and dreams of everyone there's a home they can call their own home brings a sense of security to a man and to every woman her home means a setting for gracious living how do i know well i'm a contractor and over the years i've helped a lot of people realize their dreams building new houses and remodeling old ones too and probably the most important step because the one these young people are going through right now in the hands of moving them right here in the kitchen difference between happiness and headaches as the years go by for instance have you two decided what material to use on the outside world would provide a number of possibilities bore you might to stucco or brick or stone all of these materials have been adapted for sidewall use for hundreds of years but suppose we look at a material designed especially for side walls funeral or industrial research is given us a lot of materials designed to do a specific job better made to instance and then nylon materials which make fabrics more beautiful and easier to care for the natural ones and new plastic materials like this are light strong and durable industry to what has created new materials for the home but it is floors for example are made of a modern resilient material which is more colorful more durable and easier to clean and science also created asbestos cement roofing which is made building safer and more durable this material available in many types and colors is not only attractive but fireproof to th same kind of scientific thinking was applied to the problem of side walls for the homes of america in the development of a better siding material riches specifications were set up it must be attractive easy to handle adjustable to architectural design weather proof and rock proof furthermore it must be safe from the hazards of fire and above all free from constant maintenance expense it was natural that the scientists would turn to asbestos for this is a remarkable mineral actually stone it is made up of tiny but extreme least wrong and flexible fibers combined with portland cement these fibers act as a reinforcing agent just as steel rods are used to reinforce concrete being stolen asbestos will not burn in fact it is best known for its use in all fields of fire protection and to the great success of asbestos combined with portland cement in the roofing field made a natural choice in research for  better sighting sold from long testing and experiment that came asbestos some inciting strong and tough it could be handled and applied like ordinary shingles it was given every conceivable test it was absolutely fire safe or even a torch couldn't burn it and water couldn't harm it it withstood all kinds of weather sun when the snow and sleet this machine called a weather ometer in a few days duplicates years of weather conditions this material won't rot or decay so it doesn't need paint to preserve it however it can be painted if the homeowner desires laboratory tests are only half of the story the actual use of this material on holmes over the years is the final convincing proof here is an asbestos siding shingle nearly fifteen years old and here is a brand new one as you can see the old chinglish still attractive still as strong and sturdy as the day it was made in fact it is actually denser and harder and so as best as cement took its place with other sidewall materials would break stucco and stone and because this material was created specifically for the job  building it not only combines the advantages of the other materials but makes possible important economies in building and maintenance cost from the standpoint of appearance this type of sidewall create new and pleasing effect but its use is not confined to new construction here it is being applied to an old home right over the existing side walls under the critical eye of an application contractor sidewall have no limitation as to style size or geographical location for example this is the wood very gardens development in long island where wide use of asbestos to mention girls is made and here in the southern home's development these colorful side walls and beauty to the community this contemporary home shows how modern asbestos material can be adapted to any style or design not is now the asbestos walls help and dignity and charm and this is the best two hills development in st louis here in the heart of the midwest amid the rolling foothills of the ozarks how citing is subject to extremes of heat and cold and here in glasgow village neither high humidity nor winter ice affect walls covered with asbestos cement siding now let's move to california this is the eldorado run for a lifetime and while these walls will never need protected painting they can be painted if the owner should ever desire a new color scheme and so it is from new york to los angeles from seattle in every climate in every community this new sidewall has brought better homes to get a better idea of what people in the building business think of asbestos cement side walls let's and here on this small house the horizontal lines are used to emphasize that with the house maintenance cost of thank you mr evans and now let's go to levittown a modern garden community in long island new york a community designed for modern living and here we not having to pay the rolls every few years has more than paid for the new siding and it certainly has improved the value of the place so we're not thinking of selling mines you know where i like the looks of it and it's never given us any trouble at all and so it is all over the country or business buildings and apartment for  it gives real protection against the hazards of fire for example here is a home protected with asbestos cement side walls that withstood the intense heat of this brush fire and ski on the norm and so we suggest you consider this material for the lulz of your home designed to last a lifetime trouble free lifetime yes it'll stay that way too that's what i like about it years and that goes for all who plan to build a new home or modernize an old one for here like your modern plastics like your this roof like your modern floor covering is a material made of courting to claim a product developed to meet your needs and designed for a lifetime of beauty  incidentally they're all quite today's home builders however are color conscious with new production methods and techniques with a real concept of color and style asbestos cement side was have become an important element in exteriors home design and here is the newest and most exciting development in the entire siding field rubio is amazing new color green sidewalls notice the richness the warmth the charm  bring modern color styling within the reach of everyone the selection of rich colors unable to anyone to be his own exterior decorator makes possible effect found only in the most expensive homes know these colors produced by an exclusive new process this is the distinctive marks green notice the natural appearing texture so closely resembling what shapes and here is a rustic brown see how the textured finish adds richness and depth to the shingle this is birch grey the darker tone in the values of the texture gives the dual tone shading which makes this siding outstanding and this is the mission ivory shade so perfect for modern ranchhouse styles notice how the straight grain finish with its highlight and shadow with fact makes vertical joints invisible is the distinctive grain texture du tone shades bring modern color styling within the reach of everyone yet the charm and beauty of the sidewalls are achieved by more than the color and texture that is built into the shingles it comes in part from the striking shadowline which adds so much to the appearance this too is an exclusive patented rubber oid feature to get this effect the applicator first installs the specially designed asphalt shadow wedge weather strips provide a tight weatherproofing seal for the war i felt backing is not needed now when the siding is nailed in place the lower edge of each ingle is raised about a quarter of an inch the pleasing effect the combination dual tone shingles and the distinctive shadow wage method of application bring a new concept of beauty to today's homes and of course because they're made of asbestos amend they're practically indestructible and here's another rubber or an asbestos cement product they started a stone wall board made for lifetime use with new colors new styling new texture ching those you t can be an exterior decorator whether you wish to bring new beauty to old side or to create a truly modern beautiful new home be sure to look at rupert lloyd color grain citing the decorator design starting which will keep your home bright clean and new for years to come