welcome to another stirring exciting edition of inside me weekly the weekly show that takes a half hour a look at technology media news except for last week when we i think we had thirteen minutes so as long as the just invent also back thank you for joining us again nice to be here the half hour version of inside me weekly so let's get right into some of the huge stories that are on the  they're the audio something the sponsor well so those is said to the n f l or the n f l has gone as players and said take your beats headphones off poses our sponsor don't wear them during the game don't wear them wearing another set of headphones matter to the average person public yes ok i mean really if it didn't matter number one both wouldn't be paying millions of dollars for it that's that's the first  jump right there the fact that they're willing to pay millions of dollars means there are a lot of suckers out there who are willing to buy it and that's everything that's headphones that's genes that type of sandwich at lunch everything in between i mean you think of mcdonald's as hyping the birds out of monopoly with le bron james for any particular reason right now i mean yes absolutely matters to them and yes they can make that determination about what's going on or what's on the show providing they give them that alternative to use it if for example they say go buy your own or whatever sure maybe it was a sherman but they had a set of commercials where they walked into the other opposition and it was very obvious that they were walking for example in cap or knicks case through a  group of hostile fans the seattle seahawks fan no one actually wearing an n f l league logo or seattle seahawks anything but they were all wearing turquoise and silver and gray highlights or wait eyelids or whatever huge fine for having like some auxilary endorsement on like underneath his shirt or something and he like scored a goal and revealed it and got like a huge like five thousand or five from fisa and i could be the a game like shoes for example if i'm endorsing a nike shoe and somebody else i think for a long time dallas cowboys had an endorsement deal with reebok they were the only ones outside of that range  dollars because he's not making them billions of dollars but i mean he certainly is making the attention yeah go downhill basically and some publicity but people are jumping i mean they're still happened recently like two days ago or this week as a band it is funny all the stories all the photos are all showing people writing beads i don't think the only people that really have bows on are the coaches on the sidelines their headsets say bose because  motorola before this but had to deal with that for the headsets and now it's bows and arrows on the microphone and it be just getting play of advertisement for this and it's beats but he's made a lot more money from be saying and what and what is kind of humorous about this whole story to begin with too is that this is a this is a brand that is selling premium original anymore could be who original you never know anymore could be thoughts on this story i thought i was not a lot about getting caught up in watching it for about ten minutes  david would like to get off the couch and earn some money but you know apparently in the last episode of the finale there was some mention that laura was going to see him again in twenty five  shows i'm going to get caught up now current built i get it stay current with things i like to write i sometimes stay more current with things i don't like the things i do like because i know i'll get caught up on things i like eventually yes the things you don't like it's like you've got to them but i knew it existed so is netflix just this i don't have a cockroach can't be killed but you know every keep saying oh this new service is going to be the one to tackles netflix and people complain about netflix every so often you hear that there's nothing on there and seen everything on it and then who knows how leaving everything on and there's a lot of stuff on there well but suddenly the netflix are doing original series now they're going to do a story of later in the show their first original movie the rising really want to throw at a streaming service when they already have their own streaming service basically on demand and you can do it why do they need the redbox name because it's six weeks before netflix but i mean why do i need red light is rising need redbox why do they need to split any of the blockbuster and i read a hesitant to jump into another one and i know that i'm paying eight dollars for this or twelve dollars this or ten dollars a month but i don't want to pay another thing and the cable bill m c n is you know hundred seventy five dollars two hundred dollars a month and that's not a big deal it goes from one hundred two hundred twenty oh well i'll call well it's only up ten bucks but that i'm sort of not required to but i'm paying for choosing to pay for i will pay forty dollars for the for instance streaming the cable companies are also content producers and that becomes a big problem if you're going to break free the cable companies happen or you won't get all the content i want this is what stuns me is it used to be television manufacturers made the programs that went on and that went away rather than advertising revenue now it's cable companies that are jumping into the content and sourcing was full circle of only hardly start invitation or selling for hundreds of dollars on e bay or whatever that may be there's an example of a page but so how do we get g basically ellen's big thing is we completely protected privacy as you know there's there's nothing that we need to know about and you don't have to use your real name all these sorts of things but two things one is it possible to survive with no ads well yes because they all they're saying is that no ads in the beginning it's waiter was that later option to you and all other kind of saying all these guys are kind of saying as well you know this eventually we're going to probably sell some kind of premium content to you tube to make up month yeah i mean i mean you know like a lot of newspapers have gone subscription based in a lot a lot of articles in in different things you get so many free views and have to pay a nominal fee and you know a lot of the subscription based sites say you will charge a dollar fifty a month and that's the cost of a sunday newspaper but you get the whole month of articles for that price and people it's a dollar fifty ok i mean there is a fee where if you get something that people want and they will pay for and if you that's some sort of revenue you have to have is it just doesn't run itself i mean how do you stay in business and the people who are working on it how are you paying yourself or working on it when i see some kinds of things that have something but maybe a passion or a law or something like somebody is start so they have a job some terrible but true and i understand but like you know like on the side of your track a day for example no one paid you for that you were just doing it and it came to a close eventually  trying a lot of things lot more failing but a lot of you know it's not just a social network anymore and this idea that people want this kind of nother social network just seems going to fail from the start me you're going to have a small group and i don't know if you guys both work with high school students all the time i mean the impression i get is that facebook is kind of that rite of passage for the middle school kid my first social network is facebook i'm on it everybody is there and then as soon as you get to high school you know you want to be where your parents are your aunts and uncles your grandparents are you know they want to have their own services they want to do their own thing so they're you know they're going to more these messaging style apps and that sort of thing but so even facebook has said you know we're losing teenage involvement like crazy that's exactly why they spent billions upon billions i guess still and that older population than it is in the and younger kids coming through the years it when they first start and then they kind of i don't even know that anymore but my experience with my ninth graders it's been that many of them don't have a facebook page or didn't have a facebook page and i think that's transitioning now from last couple of years they said they had one or they've had one and it may just be something they're not exposed to anymore they don't want to admit to anymore but they're not admitting that they even have had one in the past i can't see my fourth grader ever getting one so sometime between and i know my ninth grader has one i don't know if she goes on it any more it's not in her anymore certainly when she got that phone that was i mean she would go on occasionally when i see someone like my niece is a little bit younger than her who has a facebook page but my guess is it will documentary you watch and you know watching it every day you know it's an old friend that's part of your past you know you have to good memories of it but i don't have it on facebook i never have one never was on it i don't know about it sorry yeah i mean you have how many twitter i d s have you had three three ok so school mine and a track a day b story that microsoft is kind of taking everything was being branded being all their little apps like that but now they're rebranding everything back to m s n and people like us and that's you know products from the ninety's or whatever and you know around the screen and i don't know what the problem was but i did not spawn a new genre of film that's me as although it was all the rage oscar nominations and such things i would