welcome to an exciting edition of inside media weekly this is the last one before black friday begins and we're going to do a lot of talking about what you should be buying come this christmas season holiday season i guess we should say asked to leave apple y o o s are being asked to leave but i decided you know then a much much bigger story occurred shortly after that which kind of rocked everybody's world and i'm of course talking about hostess and so i wanted to ask which is worse and there was a report shortly before that which now of course got flooded out by this whole host of story talking about the arabica beans possibly very this report due to climate change is a report that came out of the climate change in the you know the not knowing it was able to adapt your avoca beans which is basically the basis of all commercial coffee production will be extinct by twenty eight so we're not getting close to one hundred about hunting for coffee beans and how they are like some people die over them and like their third world countries are going to get crazy so the death of twinkies is worth more tragic then surely because we're going to have good television hosts as a corporation does die i mean those brands are valuable to somebody else they're already talking about mexico companies going to buy those and a few in the united states are interested in buying them i mean it's really the death of mean this politely is not a death knell for anyone it's i mean it's a death knell of that industry or that company yes but that brand will survive somewhere else in another place at the same time  the possible extinction of coffee beans and sixty years is also an almost who cares will kind of story number one i'm going to be dead by then one hundred eighth birthday is not going to be a big deal for me too there are numerous other coffee beans the re an advancement or climate control geneticist i'm will keep those things surviving i saw feet and i other research and medical research and go strictly for saving the coffee  resurrection is just a brilliant marketing scheme i would love to find out i'm going to have to tell the shelves after the fact is found out somewhat behind the years marketing major just came out and suggested what already in the show right so let's pretend like we're going to kill off working it's a pretty smart move to have this attention on itself one way or another to i think it was purposeful probably not so on with us i mean yeah it would be a great thing if it was really true but i mean post this needed anything to get attention on itself and i can remember the shift in gosh this is from middle school for me so somewhere in the one nine hundred eighty four to eighty six range where the hostess was the thing  old at the little snack shop in the middle school and then it became a little debbies that was the shift to be cheaper and i x i'm not saying i'm not saying they're good because i deny that we're not talking about like healthy food here by any means certainly no one's going to be like posed doggone it to me swiss cake rolls because those are so much more delicious but it was a cheaper easier alternative three hundred games catching fire and you phineas and ferb movie that has just gone into production and oblivion which is a tom cruise size five movies coming out in the spring so it looks like the wheels are moving off the soul star wars some of the stuff that's going to that's out there there's been a lot of announcement news and i first i want to say twenty twelve when we first got into it this is going to be that the greatest technology year ever i mean you had windows eight coming out you had all these and the the biggest thing too is where you are supposed to be a time of this being the center of entertainment and they're going to have all the t v services available to you set top box and the thing ships and that flicks the only thing on it they didn't work out yet this kind of stuff and so what are these things just getting rushed to market too fast i mean is that the problem it just seems like the not i just i understand a lot of these products and we can talk about the surfaces like that you know they're kind of first generation products in the way you being a very different device no but it's a seems strange that these major companies are shipping these products out and for they seem like ready for primetime you like anything else i mean how many other things going back to windows ninety eight i mean the windows ninety eight version came out and it already much was atrocious trainwreck and they started when shipping with windows ninety eight second edition because it was just mess so we're talking and fourteen years right windows three point one go back to even before then major major problems yet they're rushing i mean the we are nintendo systems can have a very limited time to really get all of these users on every day they've delayed that or not announce the product updates or put stuff out it's a closer time to when the x box and the playstation we're releasing their next generation i mean are we talking this is the official next generation of video gaming now is we defining that you know i think well i think the last time i think the last time they started the next generation they made it to big changes and certainly of the gamers so they took the bigger and they took a huge gamble and now at the same time they did things more wrong than others the long term of it was very slow and the sort of halfway between the three d s was i would say a failure i think we can say that now not not a big success and if this does not have the effect it was planning on having big failures and  should you gets beautiful device in your playing the what i don't understand about the product is what's supposed to revolutionary next gen about this one was they reinvented their controls again so they have basically the combined what wasn't broken what was their shoes seller in the gameboy and they added that to their consul system and it doesn't make sense to me this from a business standpoint an experience is you're supposed to be able to take the way you with you as a handheld device as well so you can play a game on that and on the television you don't make money off of the hardware of things you make it off the game buying the software for the absolutely for the video game industry so they're taking out so i have this why am i going to want to buy their handheld devices and the games  so exclusively for that now when i have my we you just buy one game instead of two games now it doesn't really make sense to me in that way especially since the game boy is what is saving nintendo in the comparison they are much lower in the market share even though they have their own niche market being the family console the younger the younger generation console where the tube out and out that way they dominate the handheld market and there just seems to me like they are one of the there's a competition for them all but are they just losing market share now because they are combining it with their homes as well i think i mean having three kids at home all of them a little nintendo d s or d s eyes or whatever they have they're all running around with those things but i think that market is sort of flooded right now i don't think there are out of their kids who don't have them that really want one and the maybe this is the niche market or the step up and someone who's ten eleven twelve moving on to the next possible thing hey will take this with  us i mean i don't know how much those controllers cost but more than likely when it ends up in a house with three kids are going to have three of those little controllers and each kid can have one and oh you can take this with you and play it in the car or you can also play it here i mean i think it's making that more marriage a bowl and i hope the three d s was a failure i think we're we're in agreement on that it did not bring those people in but maybe this will i think is kind of remarkable of the three d s was a failure because i had my hands on that and i thought that was easily one of the best technologies in the video working most people absolutely saw it that way and i remember hearing early specs on it going to you know to gaming industries and saying w amazing this is great but the problem is did you buy one exactly now did you buy one you know the people who are geared toward buying one are ten eleven twelve year olds and my daughter comes to me and saying i want to three d s i say wait a minute we spend one hundred  fifty dollars on your d s a year ago now we're going to spend another two hundred dollars on something in three d that plays the same games and you're getting a phone next year and the last right yeah relax yeah i'm saying to cal just enjoy that  well i am sorry and i hope that they're handheld for the way you you can have multiple ones attached to the game because everything i don't know if you can and i know everything from the pictures i only see only one of those everyone else is using the regular one shot i don't know guess is long because i can see that it's lighting or that my guess is long term selling i mean i'm sure it's selling that up to i mean think about you know you buy your we give we your house you know we're house comes with one controller and one check to  mentioned as you mentioned kind of the families and as you mentioned software is kind of king in this stuff you know x box continues to be successful with our gamers because of the games and people you know i'm sure there's very few people out there that have an x box and don't have stacks of games whereas is the we something that a lot people have that they have one game or two games because they're just not that interest and that seems to be to the problem i would say the software the way is there ticking off all of the big third party software manufacturers whereas you have there your call of duty is you have your halo as i was kind of stuff they're making their game that they can transfer on to two platforms now they have to really completely redo their game in order for it to go in a week and so they're losing huge market share in that because all the games for the we have to be nintendo games and if you have a flop on that intel you invested a lot of money is not getting the sales and you're also the third in the character you have your mario your choice all those kind of things feel a fl that game you're hurt during that year yet once many of the games that are really successful on the system are their proprietary games those mario that's you know committed to that and we saw a similar kind of thing way back in the eighty's with the whole activision comeback at atari i want to go way back there and that's what killed that home console system for a few years until ironically enough nintendo rescued that home console system i think with the we previous to this so many of the game for coming out were lower tac i mean because of the limitations of the system how far it could go and a lot of games weren't coming in that range i mean i can remember things being released like for example the godfather game was released across all three systems and the second one they didn't put out a version for the week the godfather two was only on  box at p s and ironically home computing systems and they didn't put a version there and my guess is because the cost of investment in something like that was either too low on returns for a game or wasn't going to buy that mean that certainly it's a different kind of attraction with something like that shoot em up kind of game but it's again a niche marketing system where you're going towards this i'm trying to a successful game right now outside  what about the lego movie differentia and they're there across the memory and they're all of those places but still my guess is you know the command of graphics is relatively kid on the way and frankly i love those little games and the only games i'm buying from and i mean especially if they know that they can't have the graphics or the computing power or there's a big boy systems then i would easily buy we if they said all right we know we can do the graphics we're going to try to do that we're going to go back to the golden age chunk back through a lot of older systems what was the we where systems where you could purchase games for four or five dollar and tell you why all year old should i thought that was a great idea and i actually went back and bought a what did i buy super mario brothers and super mario brothers smart ideas just didn't fall in the right places oldster like me by these two ten more dollars ten dollars on versus a kid with you know fourteen fifteen eighteen year old kid with a lot and i understand twenty you know twice while we look back on and say this was kind of a messy year as far as things kind of figure out how they're going to go forward but you know that kind of stuff was you know the faceb mess of things again with zinga kind of falling apart but let's talk about some of the the items that are out there i felt like we go kind of company by company apple is kind of talked a lot about the i pad mini i just feel like you have a product this year reinvent the wheel i mean that's what i've been saying something new that they are in desperate need now of some they have the cash that they can liquidate well something i understand but i don't know what the next thing is going to be and i don't know if they have the vision capability more with one figurehead i mean ten to kind of compete i pad size except it's just seems like it's kind of a lot of the same people catching up and i don't know and i mean again it's  especially with the phones now they're all certain the mirror each other there's no it's whatever brand name you prefer now because they all have similar features a different way of getting to this feature so nothing nothing in my mind you can hand me the phones and after a week of fall in love with it about oh i don't know how i live without this one ok you know i'm not going to i'm not going to be specific to one brand like i just i have my phone i just broad and the android phone it's they do the same thing this is just different ways of getting to them so i mean i know i can't get excited over one versus the other at this point no you know truly i think this is the point at which apple really needs to to do the right things here and i don't know if they will or not  so much is that invest in the proprietary system of apple or what it's doing and i think it's getting the point now where everybody else is almost caught up and i'm starting to think well i'm on a phone why am i going to marry myself to this industry where they're making the decisions versus all of the others where i can sort of hunt and peck and choose also save myself to an all or to that point there my mother has an i phone now  y is not a featured version of windows eight designed for mobile to get cheaper chip in it arm chips in it and it's you know its whole idea is that you don't need the processing power that you need and so therefore we can make it cheaper and all kinds stuff and i started thinking you know one of the big complaints about it is it comes with office and that's it you can't nothing else on the desktop you can't stall anything you have to buy everything in the windows store and it's sounds terrible it sounds like a bad thing with i started thinking about it i want to ask you guys question are there desktop apps us old guys used to call programs i want to that she use i feel like i'm using so much that's browser based through the web and you know you guys take office on the equation because it's coming on the surface r t i know with the station we use p c software for scheduling things but and the editing software that we  use the video editing and then photoshop the sorts of things but beyond that i mean is there so if you use on a daily basis where you're actually going to a desktop application and having to open it to get the go i would say no i would say no but  i think of the same time we're getting to this why we made such a big deal about it is that this is this is the missing link right now on the line between you know jumping up the scale from the tablet up to the computer and just like when the tablet first can't do this why should i get this now is it years later i say is that our fault expectation is it microsoft's fault for not really explaining it to them done a great job of explaining that this is i think it's going to solve itself in a couple years maybe short well in the service pros come out in right and that is the device that this is will to it's never going to go that route and that's the nice thing about it while i was more harsh on apple for saying same old thing only smaller this is the first version of it i think right new one comes out in january and the correction process is all the people who were first adopters upgrading at that point whatever happens then but it will correct itself in the air and again this is the point where i think apple is really starting to lose control of the avalanche  a business now where they don't stay not only at the top of the curve but way ahead of everyone else they're going to be a failure the backlash against them is going to get bigger and broader and harder just little things like the reporters going to visit the apple manufacturing plants in china and seeing these people the complaints are going to be harsher and harsher walmart again you know going cicle whole process back to the friday black friday stuff they're still the biggest corporation they still have the most revenue but the complaints are getting more and more boisterous against them but they've been able to stay just ahead of that and survive the economy still sort of in flux not sure going to happen over the next couple of years but if this economy picks up a little bit i think that wal mart's going to have a tough time keeping on track that far ahead anymore and apple may be the same way  the competition gets a little bit better a little stronger a little more capable like this new surface they're in trouble they don't come up with something else and almost out of time any picks for christmas i'll give you my to keep harping on