Position: Creative Strategist / Copywriter / Video Editor
Company: APHEco
Experience required: 3y
English level: upper

The Creative Strategist / Copywriter / Video Editor. Proficient professionals will be responsible for writing and publishing various awareness materials on our company's website.

To succeed in this role, you should have experience with digital publishing, generating traffic and leads for new business, and analyzing and measuring conversion and bounce rates. Look for new opportunities to improve the customer experience through digital member touchpoints.  Effectively help us reach our target audience by delivering both useful and appealing online information about our company and products. 

Essential Duties & Responsibilities:
- Develop and drive creative solutions for digital storytelling across all digital channels;
- Understand our audience and strategically write to the different audience segmentations;
- Research industry-related topics;
- Conduct keyword research and use SEO guidelines to optimize content;
- Measure and analyze web, and email traffic (e.g., conversion and bounce rates) to improve performance;
- Maintain brand quality and meet regulatory guidelines.

Qualifications and Experience:
- Minimum of 3 years of professional experience as a copywriter, content creator, or a similar role;
- Proficient in Business English/ Excellent verbal and written communications skills;
- Portfolio of copywriting materials/presentation;
- Adobe applications/software (InDesign, Illustrator, Photoshop, etc.) preferred;
- Demonstrated ability to collaborate effectively with multiple teams to produce ideas; 
- Attention to detail extremely organized with the ability to handle multiple deadlines in a highly fluid environment;
- Great people skills and the ability to be professional;
- Ability to work in a fast-paced environment;
- Highly creative, analytical, organized, and detail-oriented.