Position: Head of Lead Generation / Lead of Lead Generation
Company: Uuusoftware
Experience required: 5y
English level: upper

Interview: 2 steps - offer
Ability to experiment and find unique methods, tools, and techniques
Ability to be promoted to Head of Sales
Office in Toronto, Canada
Salary USD 1500$ - 2500$

**Responsibilities:**
Hire, train and supervise lead generation team
Perform lead generation
Develop, implement and manage lead generation roadmaps and campaigns with S.M.A.R.T. objectives across different channels and platforms
Work with messaging, perform A/B testing, implement nurturing strategies
Measure, analyze and create reports based on performance data of lead generation campaigns and activities to the CBDO and CEO
Identify and leverage the best channels, targets, and tools to reach high customer conversion rates, and generate qualified leads

**Requirements:**
English level — C1, both written and spoken
Prior experience working with the western markets (including, but not limited to USA and Canada)
4+ years of experience in outbound B2B Lead Generation
3+ years of experience in IT Team Augmentation/Outsourcing organization
Experience with lead generation and email marketing tools (including, but not limited to Expandi, Sales Navigator, Outreach.io, and MailChimp)
Experience with writing sales processes, pipelines, emails, and texts
Managed a team of 5+ lead generation specialists
Experience with CRM systems such as HubSpot
Data-driven, analytical approach to improve and/or manage internal processes
Strong understanding of sales funnels