Position: Senior SEO Specialist
Company: Ratynski Digital
Experience required: 5y
English level: upper

Description
Grow with us! – We're a small agency that's growing fast and looking to bring on the right talent who is interested in lots of growth opportunity.

Searchable (currently rebranding from Ratynski Digital) is seeking a highly skilled Senior SEO Specialist to join our team. As a Senior SEO Specialist, you will be responsible for both leading AND executing organic search initiatives to maximize our client's web presence.

This is a slightly different role than your traditional agency SEO role as we're looking for someone who loves being hands on and actually executing Local SEO tasks (writing/improving content, building web pages, correcting technical issues, optimizing Google Business Profiles, etc...)

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To apply for this job, you need to have the following:

High-level SEO knowledge (4 years MINIMUM)
Local SEO Experience
Strategy and consulting experience, ideally at an agency
At the core of our values lies the firm belief that our people are essential for achieving success. Consequently, we work hard to put our people first.

We foster a culture of encouraging one another to break barriers and acquire fresh expertise. By embracing these fundamental principles, we continuously pioneer advancements within our industry, creating an creative & rewarding workspace for our team, delivering exceptional content & results to our clients, and ultimately, generating superior ROI for our clients.

Who You Are

Integrity: We value honesty, transparency, and ethical practices in all aspects of our work. We believe in building trust with our clients by delivering on our promises and providing accurate and reliable information. Our team members uphold high standards of professionalism and integrity in every digital marketing campaign we undertake.

Innovation: We embrace creativity, originality, and a forward-thinking approach to SEO. We constantly seek out new strategies, technologies, and trends to stay ahead of the curve and deliver cutting-edge solutions to our clients without neglecting the primary basics and fundamentals that reliable produce time-tested results. By fostering an environment that encourages innovation, we can offer fresh ideas and unique solutions that drive meaningful results.

Collaboration: We believe in the power of teamwork and collaboration. We actively engage with our clients to understand their goals, challenges, and visions. By working closely with our clients, we can create customized digital marketing strategies that align with their objectives. We also foster collaboration within our internal team, encouraging open communication, knowledge sharing, and cross-functional cooperation to achieve optimal outcomes for our clients.

Results-driven: We are committed to delivering measurable results for our clients. Our focus is not just on executing digital marketing tactics but also on achieving tangible outcomes that drive business growth. We set clear objectives, track key performance indicators (KPIs), and provide regular reports to demonstrate the effectiveness of our strategies. We continuously optimize our campaigns based on data and insights to maximize our clients' return on investment (ROI).

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Overview

Primary Executor For Client SEO Work
Liaison Between Client & Agency
Proactively Lead Client SEO Strategy
Nurture, Retain & Grow Customer Relationship

Characteristics we're looking for:

Confident, self-assured.
Know how to present information persuasively and engagingly.
Strong communication skills.
Ability to multitask and manage multiple relationships.
Complete self-starter and can work on your own.
Turn any information into something compelling.
Great at handling soft skills with clients.
Likes fast-paced environment, moving parts, and great with change. Thrives being under pressure.
Exceptional rapport-building skills.
Ability to handle conflict and emotionally intelligent a must.
Top-notch negotiation skills.
Outstanding critical thinking and problem-solving skills.


Responsibilities
Driving leads & traffic to our clients through organic search.
Creating Content, Building Pages & Delivering Audits
Performing Keyword Research, Competitor Analysis & SEO Audits
Act as a liaison between clients and the internal operations team.
Maintaining and protecting company margins (i.e., alerting clients when their requests are out-of-scope).
Growth of accounts (making clients aware of other services and actions that may lead to greater success).
Manage account reviews, analytics, and sending & presenting regular reporting on a monthly basis.
Stay on top of trends, changes, and competitor actions that might affect our clients.
Requirements
A deep desire to want to be a part of a new fast growing agency.
A holistic understanding of all SEO signals and SERP-impacting factors.
A minimum of 4 years experience working in SEO
Local SEO Experience
Experience with technical, on-page, off-site, and rank tracking tools. Examples:
SEMRush
Ahrefs
Screaming Frog
PageSpeed Insights
Experience and confidence with various content management systems. Examples:
WordPress
Squarespace
Wix
Shopify
Proficiency with Google Analytics and Google Search Console.
Proficiency with Google Sheets and Google Data Studio.
A complete understanding of agency/client relationships.
Basic coding knowledge (CSS, HTML, JS, jQuery, PHP) is a plus!
Excellent strategic thinking skills — able to craft strategy independently or with limited oversight.
Excellent problem-solving skills — able to react quickly to new or complex client requests.
Exceptional communication skills — able to speak and write clearly and succinctly.
Excellent presentation skills — able to confidently and persuasively sell work and ideas.
Excellent interpersonal skills — able to be personable and develop and maintain great working relationships with clients and internal team members alike. You must be a team player!
Excellent prioritization and organizational skills in order to juggle competing demands.
Resilience and positivity — even in difficult situations (attitude is everything here).
The ability to meet project deadlines and budgets.
A desire to consistently learn new skills and try new tools.