Position: Product Marketing Manager
Company: Govitall
Experience required: 2y
English level: upper

Requirements:

- 3+ years of experience within marketing (preferably for Tier 1 markets)
- Experience in market research and competitive analysis
- Experience in creating strong brand positioning
- Experience in validating product hypothesis and A/B testing
- Experience in conversion rate optimization
- Using a range of tools to analyze, test, and execute online marketing activities (Google and Facebook Analytics, Google Optimize, Hotjar, PowerBI, etc.)
- Understanding the principles of UX/UI
- Intermediate or upper-intermediate English level

Will be a plus:

- Practical experience in PPC and other performance marketing channels 
- Previous experience in promoting new products (go-to-market strategy execution) 
- Experience in customer development 

Responsibilities:

- Identify the product target audience, positioning, values, and selling points
- Create a brand with a tailored message and position towards each strategic industry
- Working closely with product teams to brief them with the user insights, value props, and messaging in order to successfully execute go-to-market campaigns
- Сonversion rate optimization on our existing products
- Analyzing the results of work, making suggestions for improvement
- Searching for marketing growth hacks

We offer:

- Flexible start of the day
- Paid 20 days of sick leave
- Paid 18 working days of vacation
- A convenient open-plan workplace with lots of comfortable working areas
- Unlimited professional development and growth opportunities (the company covers the сost of conferences, seminars, courses, and other events (including foreign ones)
- Free on-site bicycle and car parking with electric cars charging points
- Free English lessons with a native speaker, corporate library
- Сorporate events and means of entertainment (Playstation, table tennis, and football)
- A large number of team development and team-building training as well as huge and lively corporate parties, our football team, table tennis tournaments
- Sport compensation: gym membership/ sport activities reimbursement
- We do care about a healthy lifestyle, provide medical insurance

Looking to work for an international IT company with fantastic career opportunities and a healthy work environment? Eager to take on unique and exciting challenges and learn from experts who have huge success? Then this job is meant for you!