Position: PPC Specialist
Company: airSlate
Experience required: 3y
English level: upper

**airSlate** welcomes talented professionals to join our team as **PPC Specialist** for signNow product

More than 100 million users trust airSlate’s suite of products to automate routine document tasks with full control over their processes and their data. signNow is an electronic signature solution that enables businesses with everything they need to quickly and efficiently send and e-sign their documents.

**Marketing team** covers 360º communication and consists of 200+ people. We do everything in-house, owe and operate the massive automation engine. Monthly traffic to all of our brands is 31M+. 
As a member of the marketing team, you’ll be part of the next chapter of growth as our brand expands, and we bring new products to market. As a PPC Specialist, you'll be fully responsible for the conversion rate, and its growth with accessible CAC (CPA).


**Responsibilities:**
— launch, analyze, and optimize all aspects of campaigns;
— manage budget and optimize conversion cost (you will be fully responsible for this part of the product)
— build out A/B tests and testing plans;
— understand the marketing funnel, and main metrics, optimize, analyze, and improve them
— collaborate closely with Marketing Managers, Developers, Designers, and Copywriters for ad creation

**Requirements:**
— solid understanding of PPC in the US or West Europe markets
— 3+ years of experience in Google Ads
— some experience in Bing Ads
— English B2 (both written and spoken)
— experience with Google Analytics
— understanding how the B2B/B2C marketing models work
— great communication and negotiation skills


**Main steps to join us**

**HR interview (≅ 30 minutes)**
The goal is to meet you, share more information about the company, and ask questions about your previous experience and career expectations. Once pre-screening has finished, your resume is submitted for approval.

**Technical interview (≅ 1 hour)**
This interview is meant to assess your technical skills and knowledge required for the role. You will be asked questions based on the information you've indicated in your resume, as well as questions that will test your problem-solving skills and ability to apply your knowledge to real-life work-related situations.



**What we offer:**

**Flexible work environment**
We have embraced flexibility in the workspace. You can choose to work from the office, remotely, or hybrid.

**Opportunities for growth are part of our culture**
We continuously improve and welcome people who love learning. For every team member, we cover professional development courses, conferences, literature, and English classes with native speakers so you can improve your skills or learn something new.

**We care about your health** 
Health is important, and it encompasses much more than just regular checkups at the doctor. Aside from covering 100% of your health insurance, we offer an in-office gym and massages, free lunches, and many healthy snacks to keep you going throughout the day.

**Benefits and compensations**
Our team members receive performance monthly bonuses for their achievements, time, and effort.

**You are not just an employee, you are part of the business** 
At airSlate, we issue stock options that grant ownership in the company, so team members can benefit from its growth. 

**Open communication with top management**
At airSlate, we encourage every employee to share their thoughts, ideas, or concerns with our management team. If you wish, you can talk to our CEO, anyone from our leadership team, or any other team leads at any time.

**airSlate Junior Club**
We love our extended families! All team members with children get access to kid’s club events that include cooking classes, creative activities, and educational online games.

**airSlate Care for Ukraine**
As a company with many team members in Ukraine, our first priority was to provide financial and logistical assistance to our team members and their families to ensure that they are safe.
Now, helping Ukraine has become an initiative of the airSlate charity program. We match donations made by our team members, provide humanitarian aid to thousands suffering from the war, deliver food packages and meals to older adults, and help animal shelters. And we continue to work towards bringing peace back to Ukraine.