Position: Pay Per Click Specialist (PPC)
Company: WBC IT
Experience required: 2y
English level: upper

Learn more about us by visiting our website https://trustanalytica.com/

Why Work Here

We are continuing to grow; lots of growth opportunities within the organization
Work hard, play hard culture; "I can't do this, this is not my job" does not exist in our dictionary!
Opportunity to work closely with the CEO and other Executives in the company!
If you enjoy working in a fun, fast-paced environment, then this position is for you!

Duties & Responsibilities:

*Strategize the campaign optimization activities across multiple advertising engines (Search, Social, Display) 
*Developing near and long-term PPC account strategies and roadmaps
*Keyword research (discovery and expansion), review and editing of ad copy, review and analysis of web site performance metrics, and optimization of campaigns
*Growing departmental revenue and budget under management
*Monitor and report on key performance indicators, and opportunities for improvement on a regular basis
*Drive continued innovation and best practice implementation, regularly sharing your knowledge with the team and top executives
*Stay current with new advances in online marketing, competitive landscape, and keyword research

Experience Required:

*3 years of experience strategizing paid search engine marketing campaigns
*Experience dealing with B2B and B2C
*Experience with strategizing clients paid accounts & social media (Google, Bing, Facebook)
*Expert in Goal and conversion tracking
*Ability to create landing pages
*Strong Auditing skills (analytical, data visualization and reporting)
*Expertise in Automation Tools
*Experience with behavioural targeting/remarketing campaigns
*Previous experience must be with an online marketing agency is an asset

Job Types: Part-time, remote

Experience:

Digital Marketing Agency: 1 year (preferred)
Google Ads: 1 year (preferred)
Facebook Advertising: 1 year (preferred)
SEM: 1 year (preferred)