A man on a black horse showcases several different rodeo moves involving calf roping in a dirt filled, fence bordered, outdoor, rodeo ring.   A man in a cowboy hat and riding a black horse lasso's a running calf before jumping off of the horse in mid run to rope the calf.   The man then is shown exhibiting a toe and heel move from a horse to a calf in the rodeo ring.   A black and white marketing graphic then shows with a cut away to a tethered black horse on a lawn.