Inclusion Criteria:  adultos adults aged 50-75 years; no previous history of stroke, TIA or cardiovascular disease]; systolic blood pressure (SBP) 121-139 mmHg; with one or more lifestyle risk factors: smoking, overweight (BMI> 25 kg / m2), physical inactivity (WHO criteria for aerobic physical activity <150 minutes / week or at least 75 minutes of aerobic physical activity of vigorous intensity during the week or an equivalent combination of activity of moderate and vigorous intensity or inadequate diet / poor eating habits (low intake of fruits and vegetables, fish, whole grains, high intake of drinks sweetened with sodium and sugar) owns or has access to a cell phone (including CHW) that can receive text messages.  Exclusion Criteria:  Diagnostic of hypercholesterolemia (> 190mg/dL LDL colesterol) or diabetes or take other antihypertensive drugs or open label statins; Contraindication to the medication Life expecatncy < 5 years Participation in another clinical trial