Instruction: Carefully assess the user's review for any strong expressions of sentiment, either positive or negative. Based on your analysis, select the most fitting sentiment option from the provided list as output.

Input:
We've given this gift to several of our family members and it has been a HUGE hit. Our family is spread out all over, and many of them are not computer savvy.

It has allowed my grandparents, who are thankfully still with us, to see their great-grandchild grow up on a daily basis even though they live very far away from us and are so afraid of new technology that they don't even have a VCR (they got one as a gift once, but it was "too complicated" so they gave it back. They absolutely love the Ceiva.

We are able to send out photos to all of these Ceivas and when our family members wake up in the morning, they are on display. Do I wish the service was cheaper? Well sure, it is always nice to spend less money, but I think the service is worth the fee because of the amount of joy it has brought to the people we have given it to. It helps us feel very connected over the many miles.

I've had to contact customer service around 6 times on behalf of the various Ceivas we've purchased.  The first two times they were great and fast.  Then they went through a period of being very slow.  I think their sales outpaced their expectations and they weren't ready for customer service.  The last two times I contacted them the response was reasonably fast, and they took care of the problem completely.  As of the last time I spoke to them they were taking care of customer service in house still, which I am very glad of.  I am so sick of companies who outsource.

Options:
A: very positive
B: positive
C: neutral
D: negative
E: very negative
Answer: A: very positive