Instruction: Evaluate each product title in the given list, assess its relevance to the given query, and then arrange the products in descending order of relevance, with the most relevant product at the top of the ranked list.

Input:
Query: cool matches
Product list:
A: lcfun Dual Arc Plasma Lighter USB Rechargeable Windproof Flameless Butane Free Electric Lighters Candle Lighter (Gold Dragon)
B: Set of 16 Books of Incense Matches - One of each of the 16 Fragrances Available
Answer: B,A