Innovating: A Doer's Manifesto for Starting from a Hunch, Prototyping Problems, Scaling Up, and Learning to Be Productively Wrong (The MIT Press)
Brand: The MIT Press
Color: White
Categories: Books, Business & Money, Finance



Dimensions: 7 x 0.83 x 9 inches
ISBN-13: 978-0262536127
Language: English
ISBN-10: 0262536129
Publisher: The MIT Press
Print length: 424 pages
Publication date: August 28, 2018
subtitle: Paperback – August 28, 2018
author: Visit Amazon's Luis Perez-Breva Page search results Luis Perez-Breva Nick Fuhrer Edward Roberts
review: Editorial Reviews Review In his unique and provocative book, Perez-Breva argues that innovating is a discipline unto itself. As someone leading a multi-generational family business, I found his approach to scaling up particularly intriguing: he shows how innovating can be used by a business to continually rebuild itself on the foundation of its past successes. ― Amy Schumacher , President, The Heritage Group About the Author Luis Perez-Breva, an innovator and entrepreneur, is a Lecturer and a Research Scientist at MIT's School of Engineering and the originator and Lead Instructor of the MIT Innovation Teams Program.