The W. Chan Kim and Renée Mauborgne Blue Ocean Strategy Reader: The iconic articles by bestselling authors W. Chan Kim and Renée Mauborgne
Brand: Harvard Business Review Press
Categories: Books, Business & Money, Marketing & Sales


Harvard Business School Press

Publisher: Harvard Business Review Press (February 14, 2017)
Language: English
Paperback: 224 pages
ISBN 10: 1633692744
ISBN 13: 978-1633692749
Item Weight: 8.5 ounces
Dimensions: 5.5 x 0.9 x 8.2 inches