Premise: None Chicago Bears punter Adam Podlesh (8) takes a snap before punting the ball in the first half of an NFL football game against the St. Louis Rams in Chicago, on Sunday, Sept. 23, 2012. Podlesh was a standout player at Pittsford before going on to punt for the University of Maryland and in the NFL. Charles Rex Arbogast/AP
Hypothesis: Adam Podlesh became a huge star for the NFL after accepting endorsements from top brands such as Adidas and Gatorade.