What are the top five priorities in customer success?
The top five priorities in customer success are:
Improving the customer experience.
Proactively addressing common customer service issues.
Creating long-term strategies for solving customer problems at the source.
Achieving customer goals (not company goals, customer goals).
Redefining company alignment and culture around what your customers need and the experience they have with you.
Youâll notice that none of these priorities have to do with increasing numbers or revenue. Those arenât priorities â theyâre results. If you focus on these priorities and commit to the customer experience, then the numbers will follow. Youâll see more revenue, less churn, fewer tickets, and increased brand engagement. Having results-oriented goals is helpful, but in this case, itâs all about the experience.