Is search engine optimisation mandatory for an online business?
AIt depends on the needs of an online business. If your company needs short-term income, then SEO is not the best choice. SEO services Australia are focused on the long term. It does not place much emphasis on the short-term revenue of a company, focusing on growing the online market share and reaping the benefits in the future. So, if that’s what you want for your business, then search engine optimization becomes a mandatory requirement.