What is an InMail campaign?
InMail is LinkedIn’s internal message system. It can be used (for a price) to send targeted messages to potential leads. People on LinkedIn are far more likely to open and read a message in their personal inbox than they are to respond to a sidebar advert. However, at Pearl Lemon Leads we prefer to make connections with leads so that we can send them personalized messages that way, as we find that works better than an InMail campaign.