After an exhaustive search of the net weeks, finally found this gem and couldn't resist the price.  I was hesitant to make a big purchase that I am going to really LIVE with (walk on, sit on, look at) ALL day, EVERY day, but I am soooo happy that I did.  It's actually soft on your feet... just bumpy.  It does shed a bit.  I've only had mine for about two months and I'm still vacuuming it, but it's not terrible, and it wouldn't deter me from buying another one, which I'm considering.  A rug pad, though, is absolutely necessary, to prevent shifting, and to protect your hardwoods from scratching from the natural fibers.  Would definitely recommend this to my friends and family.  SIX STARS!