We got this red rug (710 x 1010) to use on our outdoor patio and we love it. It feels great under bare feet, soft, just what we wanted. It really dressed up our back porch. I would say it is a brick red, it matched our outdoor cushions perfectly. We unrolled it and laid it upside down for a day (as read in the reviews-thanks) as well as laid it in the sun for an afternoon and it now lays nice and flat!