Purchased this to go on a new mattress bought elsewhere that husband thought was too firm. This topper was described as "plush" and it is indeed cushy! I love it, but it was a bit too soft for husband. He has arthritis and can't seem to find the Goldilocks feel that is "just right." :)  I love it, though, and the shipping was downright AWESOME! I ordered it one afternoon and it arrived the very next day!