It wasn't quite as soft as I thought it might be (stiffer than I thought it would be), but it is warm and looks good on the bed.  It looks like it will be very durable as well.  Our Doodle sleeps with us at night, and through the wear and tear of a dog sleeping and playing on the bed, it still looks new after a few months.  I've washed it several times and it still looks new.