Yes, it really is as easy as other reviewers describe. I am a 5'4 petite framed 20-something year old woman and assembled this bed frame in roughly 45 minutes all on my own. The instructions are so easy only pictures are needed to relay how to assemble it. As far as I can judge at this time, it is a sturdy bed frame too. It is roughly the same height as a standard metal bed frame, which is the only downside in my opinion (I was hoping for something barely off of the ground). Also, dimensions are accurate for a queen size mattress - I recently purchased a Casper mattress and this bed frame supports it well without breaking the bank (like the Casper brand mattress foundations...). 

It is a streamlined, contemporary, gender neutral furniture piece I see myself having for many years to come.  Another win for Wayfair!