Gorgeous rug.  The fibers are soft and a bit too stretchy.  I'm hoping over time this rug does not stretch out of shape.  Ends are finished nicely but since the weave is doubled over to create the finish they curl up.   Ends lay great when the rug is placed upside down, but it is obvious this is the backside of the rug.  I'm using this rug at my beach house.  Hopefully after laying flat for a bit the ends will settle down.