It's been extremely difficult finding a pendant for my kitchen island that had the potential to swag.  Unfortunately, the way things are set up in my kitchen, I cannot use the pole style pendants.  As a result, I was happy to find this item to fit with my industrial decor.  It's functional, but it looks cheap, due to the cord being exposed.  I think if it had links surrounding it, it wouldn't appear like a light bulb hanging from a rope.
Additionally...the "cute" lighting is not functional for a kitchen island.  I'm not sure what everyone else uses their islands for, but I chop, mix, blend and eat from my island.  The Edison light bulb included made my island feel like a sexy, candlelit dinner space...not the functional, usable space I need.  I replaced the Edison bulb with a clear one and it projects better lighting.  Just my take on it...