I got this wall hook because I needed a place to hang a washcloth by my bathroom sink. I had been using command hooks, but they wouldn't stay on the textured wall so I wanted something to actually mount to the wall. This hook is simple to install and it looks nice. (It doesn't come with installation instructions, but it's pretty easy to figure out.) For my purposes, it's plenty sturdy, although I'm not sure how secure it would be with a heavy towel hanging on it.