The reviews helped me prepare for about a 3 hour tour assembling this platform.  Todays free tools are a blessed tiny Allen wrench and cut sized metal wrench. We pulled out our hex wrench with the handle and real wrenchs to make the job easier with tightening tons of screws and bolts.  
Keep in mind while putting the head and foot board together to lightly screw together to accommodate the “wood” board to fit smoothly then lock it all in. 
The completed frame is solid and strong. The product is exactly as the website shows. I love this platform and it fits perfectly with my furniture.  At 12 inches high with a new mattress I no longer need the box spring/foundation!