This product is sleek and aesthetically pleasing. The black and gold makes it fit perfectly in my home. This product dries my hair fast, and it leaves it smooth. I don't have all that frizz. The hair dryer is lightweight, a plus for long hair. It features 6 heat and speed combinations for personalized styling, a True cold shot button, a lock in your look with a blast of cold air, Easy to clean, and a removable rear filter for cleaning lint and debris. It also has a Sleek concentrator for precision drying, smoothing, and styling and a professional diffuser to create defined frizz-free curls and waves.