I bought two of the white ones for my kitchen. The colour is actually ever-so-slightly off-white (leaning towards very light grey), which goes really nicely with my worktops. On the outside, they have a lovely grainy texture which is very similar to the one on the new Philips MyLivong lights. The pendants are slightly bigger than I was expecting, which is also a plus, and the cables are very ealisy shortened. 
A good buy.