With the cost of a wool rug, for me, this purchase was a luxury! I've never owned one in my long life! I figured it was time for something luxurious, especially since it was for the master bedroom! There isn't a superlative strong enough to describe this rug. It is gorgeous beyond belief. The feeling underfoot is so different from all of the synthetic rugs I've owned in my life. The colors are perfect for my new gray walls! This is one of the best purchases I've made in my lifetime!