When I decided to buy a natural fabric, Jute rug, I went to the Wayfair site. There were a lot of options but the color of this one caught my eye.  I always read the reviews and this rug received great reviews.  I was very pleased that it arrived within a few days.  The color was perfect, it was softer than any Jute rug that I have felt, and there was no odor that I have smelled with other brands of Jute rugs.  I am so pleased with it that I am going to purchase a runner of the same color to go in the adjacent hallway.

PS:  My cats love to lay on it because it is so soft and doesn't scratch their paws.