Called Customer Service to ensure the rug we wanted to purchase was indeed the rug pictured as this particular rug seemed to have 2 different patterns - one for the smaller sizes and another for the larger.  The gal we spoke to was terrific and the rug arrived and is beautiful.  Hand tufted rugs will shed, and we unfolded it in the garage and vacuumed it a lot (one 13 gallon trash bag worth of wool fiber) before bringing it inside.  Over the next few weeks it will give up all the loose wool fibers from production.  Just follow the directions on the website for dealing with your new rug.  Can't be happier about this purchase and excellent customer service!