Some of the reviews have said this rug is white.  Since the room it's in has white trim and white furniture, I can see the color is very plainly a light cream.  I got the round rug which looks very elegant.  the colors on the rug really pop out and are beautiful to look at.  I try to keep my cats off this rug as it is very much like a scratching post in that the rug fibers latch back into the rug.  I've had to cut the areas that my cats have clawed off.  Overall a beautiful rug, but cat owners might proceed with caution.