I purchased this rug in grey, and it's more like a taupe, which is still pretty. I haven't needed to vacuum it yet so I can't speak to whether it sheds a lot. Seems fine so far. I have it in my foyer, so it will see a fair amount of traffic. It's a great alternative to the jute rug I had previously, and the thicker pile means that it lies flat without curling at the edges. Shipping was prompt and painless. Very satisfied.