For the price of this rug (super cheap IMHO) I didn't expect much.  Boy was I pleasantly surprised!   Now, I did put a nice pad underneath and I think that really helped to make the rug feel luxurious, but the colors and thickness are lovely lovely.  As with any rug, it offgassed crazy, so I recommend unrolling and leaving outside on the patio for the day before putting inside, but the rug itself is TOTALLY worth it.